The presence of world leaders in social media platforms
Monday 7th November, 2016
By: Nihal Nasser
In the past time people used to gathering in the public squares to listen to the leader speech. In the present day the television and the radio was able to form a basic pillar of the link between the people and governance.
Today, social networking sites has broken all the old media outlets and acquires the youth times, that's why the world leaders trend towards it and make it a platform to communicate with people.
King Salman the king of Saudi Arabia is the first king in the medal east who has active accounts in social media and the US President Barack Obama, in first place globally; and his tweets consider the famous tweets around the world.
World leaders used social media accounts to achieve a number of interests and that’s clear in the following points:
* social media platforms such as twitter and Facebook are useful and effective in election campaigns, which considered as a short way to the voters hearts.as Barack Obama did also Trump in the present time.
* they use twitter and Facebook it to deliver political messages to other countries, or perhaps for diplomatic battles also.
*During the negotiations on the Iranian nuclear program, Twitter was the preferred means for all negotiating parties to disseminate information on the status of the negotiations.
* The exploitation of networking sites to achieve sustainable development in the Arab world, and adopt the best global practices in the field of technology, such as the interest of social media by his Highness Mohammed bin Rashid vice President of UAE ,also Queen Rania the king of Jordan wife.
In my point of view I think that the current period which concurrent with the technological revolution and the transition to the digital media require the presence of world leaders on these platforms for several reasons
*Social media means helps rounded the leader point of views, his thoughts and aspirations of the public. These methods are used to gain the trust between the leaders and the general public which achieved by dealing with them in all transparency and clarity through inform them of the most important future plans and make them part of shaping these plans according to their needs.
