The Yazzie Family comes from the Navajo Nation reservation in the community of Rough Rock Arizona. Emma Yazzie (mother) and Allison Yazzie (father) were introduced to the art of beading from their grandparents, who then later taught their 3 sons at a very young age. Lance Yazzie, Quanah Yazzie, and Almerson Yazzie inherited beading to later master the art to create what is now known today as Yazzie’s Beading Company.
Of the brothers, Quanah Yazzie, was the first to make the privately owned company go public after graduating with a Bachelor’s of Arts in Graphic Design from Arizona State University, then later enrolling to Dine College with the Navajo Cultural Arts Program. Utilizing skills inherited from the 2 programs, Yazzie plans on expanding the company into his graphic design company known as Star God Design Company that focuses on cost efficient design work for the Navajo Nation and its people. The Yazzie Family have been known for their quality authentic beadwork over the years, featuring artwork depicting Navajo modern and cultural teachings through symbolism within the Navajo culture.