Thomas Ellwood

[tomahawk182]

All of the New posters i've done for the old oak branding project as well as experiments for different effects and typography, with the general idea trying to convey memories and bonds through how a picture feels having the main technique at the core of it all being the feeling of some thing being off or not feeling right while also not being able to pinpoint exactly how it's wrong.

As well as trying to hide those design choices in larger sentences and words while not being too obvious.

[tomahawk182]

A few magazine ideas i've done as more branding work, each one is inspired by a different magazine: Thrasher, the skateboard mag and The skateboarder's companion.

i honestly like all of these the few gripes that i have being how similar they look with only the font and the cover picture to give it away in my opinion, i need to experiment more with how i present the photos and with how i should use the All glory heart.

Also need to look at the colour to see how i can better use them within the spaces i give myself.

[tomahawk182]

some more deck designs i made, these ones having more of a split between wall display and consistent usage, some using real life photos and others with just adobe illustrator graphics, some a bit of both.

i think these do a better job at being good looking skateboards, though i think its due to being less visually interesting and settling into certain design motifs commonly found in skateboard art.

though it isn't necessarily bad, it gives it an immediately recognisable motif and makes links in the viewers head to popular skate brands and there for links it to that level of quality.

[tomahawk182]

A set of desk designs that i've done as a proof of concept for the different designs that my skate brand will do, from right to left the design inspirations are: Tarot cards, science, punk, horror and anime.

though not fully finished i like how these have turned out, apart from how similar the last two decks are, i really like the middle two decks because of the graphic i hade made for the space deck and the white deck looks exactly how i wanted it to.

finally i need to add some more hand drawn content into the designs.

[tomahawk182]

A mood board for the deck designs i'm planning on doing for my 5 artifacts project, though complicated i want to do a family oriented set of graphics that lean into punk astethics with a minimalist undertone to evoke nostalgia for places the observer has never been.

[tomahawk182]

[tomahawk182]

A few more old oak brand images, mostly of landscapes in the local areas and of a leprechaun because i felt like it was pertinent to my brand to do so, these may later be animated and edited for videos though i may need to experiment more with the way i use the text.

[tomahawk182]

A couple more animals i've done to flesh out the branding i've been doing for my corse, a cameleon, snake and a bird, surprisingly the bird looked neon before i got my grubby hands all over it.

[tomahawk182]

Just a couple of designs i tried to make using different animals rather than just the iguana, basically just done the deer one so far but planning on doing more later.

[tomahawk182]

The typography experiments i've done for my branding work including different fonts, colours distortions and the combination of the techniques.

[tomahawk182]

Just a couple of hoodie designs with the iguana motif.

Really like the solid black ones, though i feel like the use of colour in the other ones are a bit garish and clashing.

[tomahawk182]

A set of experiments using iguanas for the branding of my skate company, i really like how most of these have come out especially the more neon radioactive looking ones and the red metal poster looking one.

Though it doesn't initially fit in with my brand with it being a skate brand i think i have some leeway with what colours and theming i can have on the designs.

[tomahawk182]

Another clothing design for the Skate brand i'm making, this one based off of an old hoodie i used to have as a kid.

[tomahawk182]

A T-shirt design i've done to try and show off the minimilist aestethic i'm going for, might want to add more with a longer sleeved t or maybe a hoodie/sweater.

[tomahawk182]

Some designs i made for a personal skateboard brand, mostly just experiments and trials to see which form of the title would look best.

[tomahawk182]

A set of branding things for my Artifact project, ranging from the documents used in company affairs, logo designs and Font guide lines.

[tomahawk182]

Made a redesign of one of students who are in my classes design brief, basically a moving service made to remove emotional clutter and things from your room which i took to the extreme by making a company that removes basically everything including gravity and the concept of time.