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Pointy - WooPOS integration
Pointy can get retailers' products on Google and found in local search results. No yearly, monthly or maintenance fees. No setup fee for WooPOS users. https://youtu.be/EG4GXfqhbtE Read the full article
WooPOS gets top rating by Gartner
A new digital market report released on Oct 1st, 2019 by Gartner. WooPOS gets the top customer satisfaction score amongst the top POS software vendors.
Gartner is a global research and advisory firm providing information, advice, and tools for businesses in IT, finance, HR, customer service and support, legal and compliance, marketing, sales, and supply chain functions. #POS #WooCommercePointOfSale #WooCommerce #RSPA #RetailNow #BlueStar #Zebra #Scansource #retail #shopify Read the full article
WooPOS Named in Capterra's Top 20 Most Popular for Retail Management Software
WooPOS has been named a Top 20 Retail Management Software by Capterra, a free online service that helps organizations find the right software. "To be featured on this list, software must offer core retail management functionality and have at least 10 unique user reviews between July 2018 and July 2019." Capterra's Top 20 Report Methodology The Top 20 methodology scores vendors on two metrics: reviews and search volume. The reviews component considers the “overall” user rating from reviews in the last 12 months. (WooPOS scored near the top with 47/50!)The search volume component considers average monthly search volume for a standardized set of keywords for each product, as well as the position of the vendor’s domain on the search engine results page (SERP) for each keyword. These two scores are weighted and combined into an overall score, which determines the rank order of products in the Top 20.
Screenshot of WooPOS Methodology Score About Capterra: Capterra is the leading online resource for business software buyers. Founded in 1999, Capterra features validated user reviews and independent research across hundreds of software categories. From Accounting to Yoga Studio Management, Capterra covers it all. Each month, Capterra helps more than three million buyers find the right software. Ca pterra is a Gartner company. For more information, visit capterra.com. Read the full article
Purchase Order: Keeping your Company Together
In handling every stage of a purchase transaction, there are many applications we can use. There are plenty of ever-evolving trends we always want to get caught up. We all have such gut to be in the trendiest development that we often forget the most important thing in the procurement realm – purchase orders. Email threads and verbal commitments are not enough to acquire business success. It takes more than just orders. You need that sticky stuff known as purchase orders to keep the buyer-seller relationship intact. Wonder how you can track your orders and receive payments hassle-free? This is what you will be learning today.
What is really a Purchase Order
A legally binding document between a buyer and a seller is called a purchase order. It is a detailed purchase agreement outlining the terms of the payment and basically the delivery date. Each element mentioned in this order is meant for a specific goal and that every single aspect keeps your company together. A purchase order simply makes everything work together. It is typically used if you, as a buyer, want to purchase supplies. In this process, the supplier delivers the purchased items right before the payment. There could be risks but there is a legal protection companies often used to.
Why Use Purchase Orders
When it comes to WooCommerce inventory management and payment tracking, a purchase order is of top importance. It helps suppliers make a possible comparison with all the inventory terms for accuracy. Here are some other advantages of purchase order businesses need to keep in mind.
Avoids Surprising Price Increase
A supplier can’t automatically change the price without letting the buyer know the supposed change. Both parties should always agree upon the price adjustments for clarification.
Ensures Clear Communication
When there is miscommunication, a purchase order clears it up. It ensures that all the details of a purchase are communicated upfront so you and the supplier could avoid conflicts and confusions in the long run.
Enables the Matching of Purchases
Having a unique purchase order number can help everything that is ordered and delivered go with. Your company can easily see which purchases were made and transacted when you use a purchase order system.
Keeps Invoices in Check
It’s hard to make repeat orders without documentation. A purchase order keeps every invoice in check so it would be easy for you to pay items and order products again in the agreed price.
Offers Efficient Operations
If purchase orders were not invented, companies would find it difficult to check orders across different systems. Enforcing budget and accountability wouldn’t also be this simple. This means there are more time and money to save with less effort.
How to Use Purchase Orders at Its Best
A purchase order is a key part in business. It prevents financial discrepancies and streamlines the order, delivery, shipment, and payment process. This gives audit trails a magic. WooPOS has all the purchase order functionalities you need to keep accurate records of every inventory movement. The next time you think about purchase orders, think POS and you will have the power to keep business puzzles together! Read the full article
Sales Return: Why does it Exist and How to Prevent it?
When customers return the products they buy, a company would accept it. It’s their right. They have the right to return the goods they are not satisfied. Sales return is a normal part of a business. It has always been a good practice most merchants used to provide customer satisfaction. There are different customers. The cause for product return may also come in many different reasons. This goodwill policy is not necessarily a bad thing. There is actually a sweet spot that opens a door for more sales. However, when the level of the sales return is high, entrepreneurial success might fail. Let’s dig some ways to manage returns for a zero fall.
Common Reasons for Return Purchases
Sales returns aren’t easy to deal with. Your customers might be happy at some point but the image of your business couldn’t be the best one you aimed to be. Here are some of the reasons why this thing exists so you can find ways to avoid it.
Not as Described
Sometimes, the photo or description of the item is not the same when you see or hold the actual product. Customers hate it when the product ends up different than expected leading to more sales return going back to the seller. This can also break their trust.
Damaged
Damaged item is like a waste – you can’t use it. Whether it’s the manufacturer’s fault or the delivery’s mistake, receiving complaints about the damaged products can be the worst nightmare of a retailer. It can lose potential lifelong customers and greatly affects profit.
Incorrect Product
Incorrect products are common in apparels such as clothing and shoes where size is a big thing. There are times mix-ups happen and the wrong item ends up in the box sent out. This is why you and your staff need extra care to encourage repeat purchases.
Late Delivery
Late delivery can’t give a smile in the face. It can kill your customer’s excitement. Most customers need the product by a specific time. If you pass the delivery date they are expected to be, their interest might be lost. They’ll get angry and leave a bad review.
Preventing Sales Return
It feels good when people purchase in your store but having too many sales return can break the day. Online shopping does not give customers a chance to try the product. A study shows that there is a higher return record in online purchases compared in physical stores. Here is how you can prevent it. Include zoomable photography for finer details. Offer live chat to get a constant contact with your customers. Write a clear and prompt product listing. Make appropriate sizing and specs to reduce the change of minds. Offer fast and/or timely delivery. Packed everything very well to reduce damaged goods. While all of these can prevent the bad impact of sales return in your bottom line, installing WooCommerce POS can also help to streamline the process. It works with a barcode scanner for easy product tracking so you can sell and monitor your items with ease 24/7. Read the full article
WooPOS Recognized by Retail CIO Outlook as top 10 retail management solution providers
WooPOS is honored to be recognized as a top 10 retail management systems by Retail CIO Outlook. Owing to the ever changing face of the retail industry, modern-day retailers are adopting several state-of-the-art technologies to operate more efficiently. In this mix, the retail space is continually thriving as retailers are now adopting digital tools to engage more customers. Aiding this market transformation is the ever-growing customer demands who expect seamless customer experience every time they interact with a retailer. As a consequence, retailers are selling goods via online websites or mobile apps along with their bricks and mortar stores. The shift in the retail paradigm has forced retailers to deploy retail solutions to continually withstand in the market and increase ROI. With Retail Management solutions, retailers can comprehend the growing customer expectations and glean actionable insights to entice more customers. Designed primarily for multi-channel retailers, retail management solutions assist retailers from becoming splintered while serving customers from disparate touchpoints. As the demand for retail management solutions keeps burgeoning, retailers breathe a sigh of relief owing to the availability of retailing solutions. To understand how retailers can engage more customers amidst their changing shopping habits, Retail CIO Outlook's distinguished panel comprising CEOs, CIOs, VCs, industry analysts and the editorial board has come with "Top 10 Retail Management Solution Providers 2018." In our selection process, we have evaluated the vendor's competency to provide efficient as well cost-effective retail solutions and services. About Retail CIO Outlook Retailers are increasingly recognizing that what has made them successful historically—getting the right product in the right place for the right price—is now the bare minimum. The new battleground is improving people's experience with digital technology and offering the ease of shopping sitting at home. Retail CIO Outlook is a print medium that talks about various enterprise solutions which can redefine business goals of tomorrow. Following a unique learn-from-peer approach the magazine assists decision makers to stay abreast in the ever changing business scenario where one needs to know about the latest from the best sources. Retail CIO Outlook brings you the latest trends in the industry on the most happening technologies and solution providers. Read the full article
WooPOS Recognized by Business Software Directory with 2 Quality Certificates for POS Software
WooPOS is honored to garner two quality certificates from FinancesOnline: the Premium Usability and Rising Star awards. Both prestigious recognitions were given for WooPOS’ outstanding capabilities in helping businesses manage all essential aspects of their retail operations. FinancesOnline is an independent review platform that is dedicated in creating comprehensive business software reviews and articles to help businesses find the most ideal tools and applications for their needs. With its expertise and knowledge in all types of software systems, including the best POS for Windows in the market, FinancesOnline bared all its findings about WooPOS and discussed how it can benefit online and brick-and-mortar retailers and WooCommerce-powered stores. In a WooPOS overview, the FinancesOnline underscored three main benefits of WooPOS. Firstly, its native integration with the popular WooCommerce platform makes it effortless for businesses to manage all their WooCommerce products and orders. Automatic syncing of product information, easy importing of data, and automated syncing of stock information are some of the benefits users receive thanks to our integration. FinancesOnline’s experts also found WooPOS to be an “extremely friendly POS system” for facilitating all their operations. With all workflows streamlined, users can also enjoy higher revenues and higher customer satisfaction ratings, stated the experts. Lastly, WooPOS’s cloud-based nature negates the need for costly implementation of extra hardware and servers. Furthermore, instances of internet disruptions won’t prove problematic thanks to its offline capability and automatic synchronization of data once a user reconnects to the internet. Thanks again to the FinancesOnline review platform for taking its time to prepare a thorough analysis of WooPOS and for recognizing us with its industry awards. If you would like to add to FinancesOnline’s analysis or learn more about the POS software definition and benefits, please visit their website and note down your experience with WooPOS by leaving a user review. Read the full article
$35 rewards to write a review with WooPOS on Capterra
Please take a couple minutes to write a short review on your experience with WooPOS on Capterra. We appreciate your honest feedback, and as a thank you, we’re offering $10 gift card (Amazon, Visa International, Starbucks, iTunes) plus $25 monthly fee credit to users who write a qualifying review! Read the full article
10 Ways to Keep Ahead of your Competitors in Retail Marketing
No matter what type of business you operate, there is a competition. It is everywhere. Whether you like it or not, it is always there. The road to success has never been easy. There are competitors that block the way. To win over new customers become more challenging when your market isn’t the only one that stands from the crowd. If you are in a retail business, that’s normal. Competition is just a delicious spice. It can be healthy. It can make you a better entrepreneur later on. With that in mind, competition should not derail you but rather make you inspired. Learn some ways to survive.
How to Beat the Competition
1. Know your Competitors
You can’t keep your business ahead of your competitors if you don’t even know who they are. Find out what they are offering. Know their unique selling point (USP) because this will help you identify the areas you need to break them out.
2. Maximize Value
Engage with your customers for you to understand what they want to pay for and why they are buying the product. This can help you make more enhancements for their convenience.
3. Be Flexible
Economic conditions can change. Be ready to make adjustments. Find out what matters to your customers the most and revise your sales strategy accordingly. Always have the latest products ready and offer a more flexible price.
4. Go Online
Brick and mortar store is not enough to gain a dramatic traffic. Take your business online as countless of consumers prefer to shop in there. While it can help your brand to be known worldwide, it can also help expand your store beyond your current location.
5. Avoid Cost Cutting
Cost cutting can be good but it can sometimes ruin your business. It can make your business weak and can give your competitors a way to steal your potential customers. Price consistency can gain trust. Do whatever it takes to focus on value.
6. Learn to Differentiate
One other way to keep your business ahead of your competitors is to know your business’ differentiating factor. Learn to determine its uniqueness. Everyone can do a different effective strategic plan. Find yours.
7. Upgrade your Image
Make your store look more inviting. Competitors always have new ways to win in business but you can find certain actions to ruffling their feathers. Improve your business cards, packaging, customer service, and many others.
8. Invest in Social Media Channels
Through social media marketing, you can get a constant contact with your customers. You need to be engaging in order to retain fans and attract sales. Investing in social media marketing can beat the odds in a retail marketing battle.
9. Go beyond Commodities
Fill your store with the products that can’t be found anywhere else. You can stock locally produced items or create your own merchandise. If you have your unique design or flavor, you will get your business on top without lifting a finger.
10. Invest in POS Software
A business that offers fast and convenient service is matchless. POS software will streamline the selling process in your online and offline store. Consider using WooCoommerce Point of Sale system and take your business ahead of the competition.
What to Keep in Mind
A business is a win-lose game. Learn to embrace your competition. If you won’t, you can’t make a bigger pie! Read the full article
Store Credit: Everything You Need to Know
Is offering a store credit really good? This is one of a few questions retailers always have in mind. While cash is considered to be the king in business, it is not always possible to make all sales on a cash basis. Since all businesses have to beat the competition, giving customers credit terms can be a great option. However, from the name itself, it can be risky. You are giving out products or services without any immediate pay. It is greatly important to weigh things up before deciding to offer such an uncertain thing so your business won’t be compromised. In this post, we will help you do that!
Pros and Cons of Offering Store Credit
The Good Side
Store credit can be used to: Reward customers Offer compensation Encourage sales Improve customer retention Customers with retail store credit account can earn rewards. They may also receive coupons and invitations when there are special events in the store. This can also be an easy way for them to track their spending at a particular store they are registered at. If you want to improve customer retention, offering store credit can also be a big help.
The Bad Side
Creating store credit accounts is popular in retail marketing but it is not good for everyone. Unlike credit cards issued by the bank, one who created a store credit account is not allowed or is limited to purchase in the markets outside of the store. Store credit is not a part of the major payment network that they can’t easily shop around elsewhere.
Things to Remember
Store credit can create a big impact on the cash on hand and in-stock products of the company. Before offering things like this, make sure you can take hold of the financing options. Evaluate how credit can help your business in the first place. Let your customers know exactly about the payment terms, the due date, the fees, and the interests. One other thing you need to consider is how to track your customers. Most retailers draw on WooCommerce POS to ease the pain but you can also use other software relevant to the kind of industry you are currently in. Using such kind of tools can also help you to stay on top of your customer’s needs and monitor their queries even those who owe you money. This means there is no more extra expenses to be paid while there is only less effort exerted. What if your customer needs to return an item in your store? Of course, it can affect your current cash but there is one thing you can issue to make sure your cash on hand remains intact – credit note.
Issuing Credit Note
Issuing credits is one of the most complex scenarios you can experience in the world of business. A credit note or credit memo is not actually a refund. It is used to document the changes happen on the items already paid. Instead of giving cash for the defected products they are returning in, you can issue a credit note instead which can be applied to future purchases. WooPOS is able to produce a credit note which your customer can use in your store any time. Store credit is daunting and WooPOS would like to take the load off your shoulder by issuing a credit note in just a single tap on the screen. Do you have any other way to improve customer retention? We’d like to hear your thoughts below. Read the full article
What No One Tells you about Repeat Business and New Customers
Have you ever stopped to think about how you can improve your business? What technique do you use - acquiring new customers or repeat business? While the acquisition of new customers is important, it is hard to win them back if they go away. On the other hand, keeping existing shoppers is great but it is not easy to build a loyal relationship that lasts. Nevertheless, many retailers believe that repeat business is better for profitable growth. Is it? The battle between these two tricky powers is on hot seat as people are always seeking effective ways for making commerce survive against strong competitors. Not sure what to choose? Allow us to clear up your mind.
The Power of Customer Acquisition
The fastest way to grow your business is to acquire more and more customers. Old customers can’t be enough. Seeking new ones is always beneficial because you don’t know how long your customers will stay. If you have short-term revenue goals in mind, customer acquisition is one of the most effective ways to reach out. But then again, it is not easy to persuade buyers to purchase your products or services. This might involve costs for promotion and any other factors for bringing out new shoppers.
Strategies to Win New Customers
To win new customers is a challenge but to know a few effective ways to scale up the business is vital in various channels. Here are some of the proven strategies you can use: Give free stuffs. Offer discounts. Establish an online presence with SEO. Develop a referral strategy. Educate prospects with the click of a button. Provide personalization. Mobilize your business. Persuade with quality contents.
The Power of Repeat Business
Your old customers are gold. Make sure you’re doing the right things to prevent them from leaving. Every business encourages repeat business as getting even a single customer takes days, weeks or even months depending on the industry you’re typically in. Imposing buys are normal. But sometimes even the first purchase is the hardest thing to get. This is why working with the old ones really works. With it, people are getting sales with nearly no marketing and advertising expenses. It can even help with Woocommerce inventory management and serves to be the fastest way to grow e-commerce businesses.
Strategies to Encourage Repeat Business
Doing the right techniques are a great place to start so you can keep old customers coming back over and over again. Competition is extremely heavy. But this doesn’t mean you can’t get forward. Here are some of the most effective tricks to use: Use Point of Sale systems. Make loyalty programs. Get customers’ contact details. Send emails and/or business cards in every order. Offer gift cards/rewards program. Consider giving out free samples. Make follow-ups, promo updates and sale notifications. Add automatic re-order program. Integrate login shopping cart. Maintain CRM system.
The Bottom Line
What they don’t tell you about repeat business and new customers? It’s the fact that you don’t need to choose. You need them both. Acquiring new customers over and over again can kill you. Try to keep a huge percentage of buyers to hold onto your business for long. Focusing on those old loyal ones isn’t also enough. Because except change, nothing in this world is permanent. If there were no changes, what would your ideal business outcome look like? Read the full article
8 Advantages of Cloud Database (#7 will Blow your Mind)
CLOUD DATABASE. These are words we commonly hear in IT departments. The need for cloud database is becoming a big deal as businesses have to deal with more and more data in this high-tech era. Cloud database is a structured set of data that is built and delivered through a cloud platform. This enables users to do a wide range of mission-critical workloads via the cloud to make their data becomes easily managed over the internet. When you choose to transform your business to cloud platforms, you can do things more than you can ever imagine. These are the things you will be learning today.
Powering Businesses like No Other
1. Emergency Backup
Cloud storage can be used as an emergency storage when disaster attacks. Businesses are advised to have a backup plan ready for easy recovery. Cloud database is able to keep your important files secured across different locations.
2. Scalability
Being able to add and subtract server is the other great advantage of the cloud. Its power and network capacity makes it reach the peak. Scalability is the capacity of the platform to handle growing workloads without a drop in service quality.
3. Security
With a cloud database, you can get a reliable data security. Data security is crucial if you have critical information saved in your PC and other devices. When you own a database, you are able to retrieve the lost data, track malicious attacks and keep unauthorized access from coming.
4. Online Access
You don’t need a flash drive, a CD or a hard drive to access your files. All you need is an internet connection to collect your data. Cloud database is capable of organizing your data through web forms with different template patterns.
5. Mobility
With the cloud, you can track and manage remote employees and conveniently give them the accessible information they need via Smartphone. Being digitized is the best way to make sure that no one is left out of the loop.
6. Quality Control
By accessing the same information, you can avoid possible human error while maintaining data consistency. Your business will also have a clear update or revision record for consistent reporting.
7. Bandwidth
If emailing files stresses you out, send your recipients a web link instead for them to get that easy and hassle-free access. The bandwidth for email of cloud services has a specific allowance. Find providers that offer unlimited bandwidth especially if you have your business built with e-commerce platform such as WooCommerce.
8. Manageability
IT management and maintenance are simplified with the cloud. Since all resources are kept and maintained by the service provider, you can get an ultimate web-based user interface without the need for installation.
Choosing the Right Provider
There are different cloud database providers for different company needs. Choose the one that will serve you best. If you are a budget savvy and want to have a cloud-based database suited for all plans without having to pay extra costs, WooPOS would be a great choice. WooPOS is great for your stunning WooCommerce point of sale systems even without internet connection. So, how do you want your business to grow? We’d like to hear your thoughts in the comments. Read the full article
How do Loyalty Points and Rewards Benefit Customers
Customers are hard to find. It is true even for old businesses. Companies have to use different techniques to keep customers coming back. Offering loyalty programs is one of them. If you have buyers that are loyal to certain brands that they love purchasing over and over again, your company has put a loyalty program into operation already. Implementing loyalty programs such as loyalty points and rewards are what marketers do to acquire new customers and make existing ones stay for long-term. Here is what you and your customers will get when you ought to seriously consider one.
Why Customer Loyalty is Necessary
Customer loyalty is not just important, it is very important. Without customers, a business is meaningless. Loyalty is a single word that can turn even the smallest trade to life. A customer can only be considered loyal if he has the willingness to buy a certain brand or product again and again. When you get those loyal customers in, there is no door for your business to file bankruptcy. Companies are now using loyalty programs to retain customer’s trust. They use a system that is specifically designed to track customers without having to spend too much monthly cost.
How do Loyalty Program Works
The loyalty program is a structured marketing effort used to reward loyal customers. It will encourage them to keep on coming back and frequently make purchases. A loyal buying behavior is beneficial to every business firm. The said program provides incentives in a different form to repeat customers. Let’s discuss the three most common types.
1. Points
Points/rewards program is considered to be the most common type that allow customers to earn points every time they spend. Points can be stored and redeemed as gifts, discounts, purchases or rewards. This type of customer loyalty program will work great in a business that offers short-term purchases such as supermarkets. It is important to remember that points is equivalent to money. The value of points is associated with cost and should be handled with care.
2. Membership
To decrease turnover rates, businesses implement membership programs. This type is used to provide customers the sense of loyalty and make them feel they are really a part of the company. With so many causes, products and advertisements competing for money and attention these days, it takes more to acquire, keep and engage the members of any organization. And when it comes to those members, benefits are increasingly what makes the difference. Companies can give special offers or discount for members so that customers won’t switch to other competitors easily.
3. Frequent Buyer Programs
Frequent buyer programs provide a great way to reward customers for shopping with you often, or for choosing specific products or manufacturers regularly. They are some of the most commonly recognized customer retention strategies for most businesses. With flexible points, coupons, and recurring purchase benefits, you can configure custom programs that provide value to your members instantly while encouraging more return visits.
Determining the Value of Points
Since the points program is the most common type of rewards these days, determining its worth and how to set one without overpaying is essential. Calculate the redemption points value for you to know whether you still get the profit or lose it already. In this digital world, you need a POS system to get the most out of loyalty programs. Point of Sale systems truly helps in calculating, tracking and viewing points, rewards and other loyalty programs no matter what store type you are currently in. Read the full article
Managing Inventory Transfer and Balancing in Multiple Warehouses
Inventory management is all about managing items that your business holds - stocks. Your stocks are the items you sell. An effective inventory management ensures that those stocks are at the right place and price. Moving items from one warehouse to another is completely different. Managing inventory transfer and making everything balance is probably the most complex side of inventory management. Human errors can all get in the way and transporting your inventory from A to B is truly challenging. How about transporting stocks from point A to B to C, D and so on? Not easy! But, here is how to, at least, lighten the process.
Inventory Transfer
Inventory or warehouse transfer is easy to manage if you are transporting stocks within two points. The process is straightforward and things can get nearly no mess. Basic steps involve the following: Determining the quantity and location of the stocks you want to move out. Recording the SKU, quantity and other inventory transfer information. Packing the items at the first warehouse and shipping it to the second one. Updating the records. Transferring inventory from one warehouse to another can also be done as a consignment for customer in whom the items are stored in their warehouse. That means there are no alternations to be made unless it has been added. To manage inventory transfer in multiple warehouses is a bit difficult and inventory managers have to cross many chaotic things. You will need to layout the warehouse, place the barcodes and position the items on the shelves for a more effective process. However, in reality, it involves more than that.
Inventory Balancing
Despite trying your best to finish the inventory in a perfect way, there could be a chance you can experience mispositioning and mismatching of items. Inventory balancing is used to balance mismatched supply and demand as well as excess and shortage of goods. Excess – Excess happens when the demand is greater than the stock. Shortage – Shortage happens when demand turns lesser than the safety stock. Excess and shortage are both not healthy in the business. This is why you need to make them balance. The concept of rebalancing stock position is an upstream requirement for a perfect inventory management. Though it can be an optional process, it is great to consider inventory balancing from time to time.
The Process
The process of inventory transfer and balancing can easily be done by using a system that can: Calculate product excess and shortage by minimum and maximum and reorder points Round up the potential stock transfer quantities Executes cost-benefit analysis Offers stock transport requisitions Track and maintain stock levels Inventory transfer request and fulfillment Tracking, maintaining and viewing stocks across multiple stores is made possible by WooCoommerce Point of Sale. Most merchants with multiple warehouses often find one store with completely sold out SKU’s while the other has an abundant of it. WooPOS is the only tool you can use to address the issue. It enables powerful inventory management no one can beat! Read the full article
Why you should Offer Gift Cards and How to Create One that Sells
Who in the world love gift cards? Consumers do. It is the number one requested present that can motivate them to purchase more. It’s a gift that makes them happy. It’s something they prefer receiving over pretty much anything. While there are many ways to get a customer’s attention, gift card marketing is the smartest tactic to keep them coming back. It is one of the most powerful methods savvy company owners can use to gain success in business. Gift cards come with a number of distinct advantages. Today, let’s explore the most important.
Gift Cards Outperform Other Marketing Strategies
Retailers can use many other techniques to create strong customer relationships but they still find gift cards so effective.
Sales
Boosting sales with gift cards is a great trick. Consumers are more likely to spend more than the exact value of the gift card which means you can increase your sales without lifting a finger. Gift cards can also help bring people back when slow and post-holiday season strikes. That’s welcoming more profits during slumps.
Brand Awareness
What other retailers don’t know about the power of gift cards is that they’re like a mini billboard promoting band awareness. This can be a cost-effective advertising vehicle that reminds customers to visit you the most time and highlight your brand to more potential buyers.
Repeat Business
Shoppers that are tired of coming back or don’t return as quickly will be pulled by the sweet sensation of gift cards. A repeat business is the hallmark of brand and customer loyalty. Offering gift cards can keep customers return again and again giving retailers a chance to beat the competition with minimal efforts.
Convenience and Flexibility
Gift cards are more convenient and flexible than any other type of promotional approach to winning the heart of consumers. It simply signifies the essence of gift offering they like doing especially during holidays. Personalized gift cards are a big plus for merchants. This is something that truly works.
Creating Loyalty Gift Cards
Step 1: Know the Applicable Law
Gift cards also have laws to follow. This may include the presence of expiration date, issuance date and the funds loaded. Fees, limits, and terms are also important. The said law varies in different states in which you need to figure out.
Step 2: Find a Maker/Supplier
Do your search to find a lot of gift card maker or supplier that truly sells. Some of them offer a customized template so you can create and design your own gift certificates base on your brand and customer needs. For ultimate gift card issuance, redemption and tracking, we recommend WooPOS.
Step 3: Promote your Design
You have to promote your gift cards as they don’t sell themselves. You can offer discounted gift certificates to your old customers and attractive price for your new ones. Remember that gift cards can be used to promote your brand. Make sure to make one that works in any industry to drive more traffic. Having to use one program to track everything about gift cards is what businesses truly need. WooCommerce Point of Sale can be a great solution. While paper gift certificates can still boost sales and increase repeat business, electronic gift cards have proven to make things a lot better. With POS, great things happen! Read the full article
Physical Inventory: The Easier Way to Carry Out
To figure out your profits, you need to perform a physical inventory. Performing physical inventories can help prevent shrinkage. Production and purchasing can also be easily managed. Doing physical counts is critical for the success of any retail industry. However, this is probably not included in your favorite list as it takes hours to count store merchandise. Some merchants may also need to temporarily close the store. This can be the least enjoyable tedious task in business but can give a big impact in it. With the help of automated tracking inventory and advanced inventory management systems, you’re half winning the battle!
Tips on Performing Inventory Counting
When it comes to physical inventory counting, there is one important thing that can lessen the burden – preparation. Preparation can really make sense. Here are some ways to do it.
Set the Best Schedule
Inventory is generally performed once a year but other stores do it more often. Try to schedule the stock counting after business hours or during days where everyone is available. If you are done setting the date and time for the inventory, inform your staffs and other personnel you may have in advance so they can also prepare.
Use Tags
To start the counting process without count tags is pointless. You need to mark stocks so they can be visible and are positioned in the right place. When you lose boxes or misplaced them, they can be found with no hassle if you have them labeled. Also, place tags on the shelves for you to easily count items in there.
Draw a Map
Before the date of inventory arrives, draw up your stock’s location for you to have a complete view of your store. Sketch out every rack, wall, shelf, and display. This will help you easily assign people to count in each section. When you draw up a map, you will get every section covered.
Categorize Items
It is easy to count items that are grouped together. Categorize your products in logical order and place them in a similar location. Implement a structured item system to make the counting process quicker and more accurate than just start the count even if they are mixed up. An unorganized storage unit can lead to poor inventory management.
Consider Stock Counting Technologies
When a physical inventory count is done with a pen and paper, you cannot track and correct the mistakes without worries. Stock counting technologies such as inventory scanners are up to the most challenging part of counting. This is highly efficient, accurate and can make everything done in a flash.
Getting Inventory Success in an Advanced Way
Conducting physical counts every end of the year, quarter or month can help inventory records accurate. WooPOS is designed to prepare everything you need for the ease and success of WooCommerce inventory management. With it, you can make the most of your preparation. Products that come in and out of the store are completely tracked for a more simplified counting process. It can even take snapshots and make detailed reports your business has to live with. When you use POS, you don’t have to close your store or beat the odd. POS is the only way to make your inventory done like a magic! Read the full article
Layaway Plans: Things You Need to Know Before Considering One
If you want to buy something but can’t immediately afford at present, a layaway plan can help you out. A layaway plan or program is an easy way to hold items by putting down a deposit. Once you paid in full, items will be released to you with almost no interest. While purchasing with cash and cards are the most popular mode of payment, a layaway plan is also accepted in the midst of economic crisis. Whether you are utilizing a layaway plan for many years or it is your first time using this, you deserve to know a few things.
How it Works
A layaway plan allows customers to purchase items without having to give the full amount of money. It usually takes an average of sixty days but still varies from store to store. The purchaser has to make regular payments until the item is paid fully. This kind of purchase is not just for brick and mortar retail businesses. It is also used for online outlets. Online layaway plan works like a combination of online shopping mart and shopping search engine. Layaway websites have hundreds of merchants and retailers work together to sell brand items that require electronic debiting, check, credit or debit cards and/or online payment services. Websites that offer online layaway service will pay the merchant once you have paid all your balances and then the product you buy will be yours. There are also websites these days that can handle non-retail payment plans such as travel, surgery and sports events ticketing.
Good Things to Watch For
Eliminates debt Take advantage of sales Plan ahead for special events No worries for a credit report Beat rush and crowded stores A layaway is a viable option for consumers who are cautious of credit. You can buy big-ticket items even if you don’t have enough cash without borrowing or taking up money from lending services. Since you don’t need to come up with the payment all at once, it eliminates the chances of getting drown of debt. For people who are planning ahead of budget for the holiday can also benefit layaway plans. While it can help in avoiding you from getting hit by late finance charges, it won’t also allow you to see your credit score dropped due to late or missed payments.
Problems You Might Face
Miss out bigger bargains Overspending Can’t take money back You might get stuck with the current prices and miss out bigger bargains in a layaway program unless you are permitted not to. It is also easy to overspend when you sign up for layaway plans because there are usually no restrictions for the total number of items you want to purchase later on. One other bad thing with layaway happens when the store goes out. Your item would lose without getting your money back.
Things to Remember
Companies that offer layaway programs imposed certain rules and restrictions. Make sure you are well informed with the terms before signing up. You should also be aware that certain state or local laws could affect layaway practices. See to it you know what laws can protect you. Smart merchants use WooCommerce POS for fast and easy layaway transactions. This can also give customers a peace of mind as everything can easily be tracked. Doesn’t it worth considering before signing up for layaway plans? Read the full article