I had the opportunity to work with Blogapalooza in 2015 to create branding materials and designs for their then upcoming event which was the Blogapalooza ‘Seasons’ 2015.
I was initially asked to create a business card for them but then it was followed by a media kit, company profile, etc. until eventually, it became a complete rebrand. However, they decided to keep their old logo and that is why I decided to implement the thought bubble/speech balloon symbol in most of the collaterals. It’s a nice symbol, too ‘cause it can signify starting a conversation and that’s what their events are for, starting partnerships and connecting businesses with influencers.
"Abby is very easy to work with, flexible with requests but firm in her non-negotiables, and she is able to translate my complicated concepts into simple and well-thought-out designs. What I like the most about her is the ease at which she gets ideas and the manner by which she executes the artworks. She makes sure that her outputs incorporate the client's requests and her personal take on it. I think for starters, Abby is a good artist-designer if you wish to have help in figuring out what works best."
Ace Gapuz, CEO of Blogapalooza Inc.
Deliverables: Brand Bible, Business Cards, Button Pins, Company Profile (for web), Social Media Assets, Event IDs and Lanyard, Letterhead, Media Kit (for web), Event Posters, Roll-Up Banners, Thank You Card (for web), Website Design
I’m posting this in 2017 and they may have already changed some of their designs like their website and social media profiles.
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