There's nothing worse then feeling betrayed. Well, some things are worse but feeling betrayed is pretty high on the list of things that feel bad.
Several years ago my husband and I made a big decision for our family. We decided (after much research and personal soul searching) to go organic.
We started out slow by first cutting out boxed meals and chemically preserved foods, sticking mostly with whole and fresh foods.
After we got more proficient without the boxes of junky stuff, we moved on to phase two; the meats. We scoured our local farmers' market in search of just the right vendors to fit our needs. We were now looking for cows, chickens and pigs that were also fed whole organic foods, free from genetically modified organisms and from a source that we could relate and trust. This proved easier than we imagined and within 2 or 3 weeks we'd found two separate vendors that had exceptionally tasty food and personalities that instantly clicked with our own.
Around the time that we found our new lifestyle, our local farmers' market was having internal crisis. A well-known developer had purchased a plot of land and was working on the ground-breaking for a new, "improved" farmers' market. This new market was touted to be equipped with air conditioned booths, actual restrooms (as opposed to the porta-potty at the other market) and had all of the flare of a new, modernized shopping experience.
Some of the issues surrounding this new, modern concept came from the vast differences in regulations at the two distinct markets. One, having been in business for 30+ years in the parking lot of our local shopping mall, had very strict rules regarding what types of produce was allowed to be sold through their vendors. They pride themselves as being the only "growers only" market, meaning that they require that each farmer / vendor at their market has physically grown and/or prepared the food that they are selling out of their booths. Whether green beans, cupcakes or fresh raw milk, each vendor must be the actual "grower" of this product.
On the other hand, at the new, progressive market, supplementation is allowed. This means that if a farmer has an issue with his own crop (say tomatoes), he is able to "supplement" by purchasing his tomatoes from another source and then re-selling them through his booth.
Some people immediately disagreed with this new-fangled idea of "farmers' market" and the market split in two with half moving over to the new market and half staying behind. The battle lines had been drawn.
What ensued was chaotic, messy and childish to say the least. Grown men and women slinging mud and turning the wheels of the rumor mill faster than anyone could keep up. Social media networking sites blew up and the newer, more progressive market seemed to be pummeling the life right out of the older one.
This is how our family got involved. Both of our favorite vendors (mentioned above) were knee deep in years worth of building customer relations at the older, Greater Springfield Farmers' Market. Our hearts were broken to see how quickly things were sinking into a place they wouldn't be able to crawl out from. It got to such a point that they were deleting every comment posted to their FB page and that, as you can imagine, was inciting the virtual crowd to post more and, in turn, the newer market was "winning."
I found my way to our "friends" at the market by way of the telephone. After quick discussions, I was invited to meet with a few of the board members that evening at the local library. Our meeting proved to be more important for them than I originally imagined because I was now learning that these older gentlemen were all generational farmers who had absolutely no social media experience and I could quickly see that they were way into the deep end and the water was over their heads. A quick tutorial on my laptop and a few bullet points later and I was asked to help them with their FB page and PR issues. At this point I had two children and a husband to care for and I declined their offer in any official capacity but told them that I would be more than happy to push their market on social media and to "help" them with strategy. This did cause a rift in my personal life as my own father was upset with the "old" market and wanted to boycott / set up social media against them, etcetera. He felt the politics were strongly in favor of the new market. There sure were a lot of fires to quell during those few weeks after the split!
Eventually and with much promotional work, the older market was back and as strong as they ever were. Now fast forward a year ---
Our family had become stronger as well. We were now growing as much as we could in our own backyard, making our own foods from scratch and even baking our own bread daily. We were becoming more upset yearly at the lack of legislation to regulate Genetically Modified Organisms (GMOs) and were very much on board with the ideals and concepts behind "Occupy Monsanto" and "March Against Monsanto", feeling betrayed by our governmental representatives, the FDA and the corporations controlling our food supply.
We spent every Saturday at the Greater Springfield Farmers' Market shopping and visiting with our "friends", discussing these issues as well as playing catch-up for the week on who's kids were doing what and how things were going in our own personal lives. We were so happy to have these friends and to know that we were supporting good, like-minded farmers. We felt that our work with protest groups such as March Against Monsanto was not only for our own benefit but was work that fought for them, their farms and their livelihoods as well. It was bliss ... for a while.
When the opportunity fell upon me to lead the city's first March Against Monsanto protest in May, 2013, I was stumped for what to do. By the time I took over as coordinator, there were only a few days until the actual event and everything had just fallen apart. The original coordinator had fallen ill as the venue was pulled out from under her in the eleventh hour. It seems that she had coordinated with the newer, more progressive market to have the march end at their shopping complex where she believed they had offered booths, tables, a sound system for educational speakers and even donated fruit and water. These promises proved fruitless and she wasn't aware that everything had fallen apart until literally a few days before the event, which was scheduled at the time to have 400+ marchers for the cause. When she called to ask me to take over (as she was very ill and unable to proceed), I quickly jumped into action and made my list of priorities, the first being a new venue.
When I approached my friends at the Greater Springfield Farmers' Market about ending our March there, things got a little weird. They had legitimate concerns regarding the logistics of the protest like how to ensure that this particular event didn't hurt their business, rather than help. What was hard to manage about this particular event was that this group of protesters didn't really have a "group" that they belonged to in Springfield so there weren't any long-standing ideals or guidelines. It was just a globally coordinated event with a volunteer Springfield coordinator AND it was the first annual event of it's kind in our city.
I worked long and hard on a nice concept of compromise with the Greater Springfield Farmers' Market on our event. It was hard to do because, being frank, the protestors didn't NEED any kind of permission to end their march at the intersection that the market is located. However, I felt an obligation to my friends at the market to be sure that this event did not hurt their farms or by shining a poor light upon their business.
I was able to successfully map a plan that included endorsing the market to the group in an incredibly favorable light, all the whilst, "helping" the market by disclosing certain aspects between the two markets that would make my market friends look bad-natured to say themselves. I also set up certain guidelines for the group to follow including to stay off of the specific corner that the market was located and asking protesters to deposit their signage into a secured location (or at a minimum to keep their signs down at their sides), before entering the market to shop. And mostly, I encouraged them TO SHOP. It says a lot that I stood in front of what was later counted to be over 250 like-minded people and told them of how this market supports our efforts and how this market believes in us so we should believe in them. I was open and forthcoming about the benefits of shopping at this particular place and pressed firmly on my belief that the Greater Springfield Farmers' Market was a place we should support to our fullest extent. (There was talk of doing a Cash Mob - Support Local Business event there later in the year.)
In a matter of a few short days, with the help of a co-coordinater (who became a dear friend through the experience) and several other participants, we were able to pull together a very successful event and "March Against Monsanto - Springfield" was born.
That's me there in the bottom right with my back to the photographer, wearing the purple maternity shirt. Did I mention I was 9 months pregnant with Baby #3 during this period? I was a tired Mama!
The march was 100% successful. After the protest there was a HUGE influx into the Greater Springfield Farmers' Market. Every vendor ran out of bottled water and there was a wave of red MAM t-shirts that washed over the crowds. I can't go on enough about how great the day went and it was the talk of the market (at least with our family) for months to come. Everyone seemed pleased with the outcome and the market folks continued to indicated support and understanding for our cause.
Now fast forward another year and thousands of dollars later. Our family had continued to support our friends at the market and the market had continued to lean on us for "political agenda" support. What I mean is simply that our friends at the market continuously told us about their position against the other market and/or other events and community activities in town. They gently reminded us that they were not in a position to "oust" these corporate giants or to pull-the-veil, so-to-speak on the mis-doings or inappropriate behaviors of the various competition. We didn't feel put out nor did we feel backed into a corner. We felt more like it was our duty, as friends of the market, to uphold our side of the relationship and to post, blog, and speak to whomever we could about these issues both personally and on behalf of MAM.
A little more fast forwarding to May, 2014 with the understanding that on several occasions GSFM (individually through our friends and vendors) worked with MAM - Springfield to bring awareness to the improprieties of the competition and/or to bring money and customers to the market though promotion and endorsement.
It was now time for our second annual March Against Monsanto. A global event, we were set to do our part in Springfield and had presented the same route information on our marketing materials as well as on our FB page. I coordinated with both the President and the Market Manager of the Greater Springfield Farmers' Market to work out the specifics of having a booth at the market for that particular Saturday. We had the exact same situation worked out the year before (but decided at the last minute not to do the booth) and it was as simple as filing out a form declaring we were non-profit and then paying them $1 (to make it all official). Lastly there was the matter of getting it worked out by the board of directors, which I was later told was a done-deal.
Things were right on track for the march and I was feeling pretty great about having everything in order and ready to go much earlier than the previous year. The route, the final venue, the rules and guidelines, the photographer; everything was right in place - until...
I got a telephone call from the President (and friend from the market) the morning before our march. He explained that the previous night the board had met and voted about MAM - Springfield having a booth at the market. He apologized profusely and indicated that he had done everything he could do (as well as the Market Manager) but that the vote just wasn't in our favor. I was busy at the time (with 3 kids I'm always busy) so I thanked him and hung up, trying to plan my next course of action, an appeal to the board. In my mind, if I could just sway a few select members our way, we could continue on as planned.
Next, I called another friend of the market, then another, then another and by the time I was done, I'd had just about more than I could take. (It was also my oldest son's debut performance of Abraham Lincoln at the middle school for the annual Civil War Reenactment, so my level of busy was off the charts.)
When it was all said and done I'd had an earful of 8 different versions of the same event and it was heartbreakingly clear what was happening. The GSFM had apparently had another moment of internal combustion and the mud-slinging was high. Several members were calling impropriety of other members and so-on and these members (on both sides) were not only our friends but our family's primary food source. You can imagine that my husband and I had immediate concerns of what we had been feeding our family if some of these accusations were true as well as who we had been supporting with our dollars and our honor.
It turns out the there would not be any changing the vote to reverse the decision on the booth. The vote had been unanimous AGAINST allowing MAM - Springfield to participate in their market. I was later told this vote wasn't personal and that it shouldn't be taken that way. That might be the most egregious idea of the whole situation. Not having the booth didn't really hurt MAM at all. We were still strong on our march and reached a ton of people with our action. We were able to pass out flyers and information about GMOs and about the declining population of the bees and the monarch butterflies. We had an amazing day and although our numbers were smaller than the previous year, (there was a rain-storm that began our day), our resolve was high and our mission was accomplished.
When I inquired about the specifics of the vote and why we were turned down I was told that the Greater Springfield Farmers' Market wanted NO association with March Against Monsanto. I was told that they were NOT happy about how it had came about last year and that they had been glad when it ended with no incidents feeling they had "dogged a bullet on that one." I was told that the Greater Springfield Farmers' Market had NEVER been on board with supporting MAM and that they were all highly offended when "the girl with the bikini and the guy in the gas mask" shopped at their market after the march the previous year. (We did have 2 or 3 people who's dress-up or clothing went a bit outside the "norm")
"You're everything we like, Crystal McHale. You're an apple-pie American Mom" --- This was a statement given to me by one of the 8. It has stuck with me over the past few days as I have tried to process this journey that our family has embarked upon and the many adventures we've had along the way, including the ultimate catestrophe we've found ourselves in at the GSFM. It's been a sad lesson for our hearts to learn of the one-sided realtionship we've had with a lot of our "friends" at this market, but a necessary one.
I guess we'll have to re-evaluate our situation and take our new-found information to heart. It's a sad feeling to overcome, having to sort out in your brain who you can count on and who you can't. Either way I think I'll tip my hat tonight to every bikini-wearing, gas-masked "villian" out there making a difference to protect us all from poison in the world's food supply.