What Is The Meta Ad Library And How Do I Search It?
The Ad Library is a place where you can search for ads that are running across Meta Products. You can use it to get information about the ads you see. # For all ads, you can search for ads that are currently active on Meta Products. # For ads that are about issues, elections, or politics, you can also search ads that are inactive (no longer running across Meta Products). Transparency is a priority for us to help prevent interference in elections, so the Ad Library also shows you additional information about these ads, such as who funded the ad, a range of how much they spent, and the reach of the ad across multiple demographics. We store these ads in the library for seven years.
Ads are run by Facebook Pages, which means that your search results will be grouped by Pages.
# Go to the Ad Library at "Facebook Ad Library" on the website.
# Make sure that you have the correct country selected. In the top right of the Ad Library, you can select the country you'd like to view.
# Above the search bar, click Search all.
# Enter what you're looking for in the search bar.
# You'll see a drop-down menu with results that relate to what you entered. Click on the result to see ads.
To search for ads about social issues, elections, or politics:
Ads about issues, elections, or politics can be grouped by Facebook Page or by a keyword or phrase. This means that you can search by Page (e.g. a political figure's official Page on Facebook) or by a general keyword or phrase.
# Go to the Ad Library at "Facebook Ad Library" on the website.
# Make sure that you have the correct country selected. In the top right of the Ad Library, you can select the country you'd like to view.
# Above the search bar, click Issue, electoral or political.
# Enter what you're looking for in the search bar.
# If you're searching by Page, you'll see a drop-down menu with results that relate to what you entered. Click on the result to see ads.
# If you're searching by keyword, click Search for your keyword or phrase.
To search for housing ads:
You can also search for ads about housing by Page, city, or state.
# Make sure that you have the correct country selected. In the top right of the Ad Library, you can select the country you'd like to view.
# Above the search bar, click Housing.
# Enter the Page name, city, or state that you're looking for in the search bar.
# You'll see a drop-down menu with results that relate to what you entered. Click on the result to see ads.
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