Sama-sama sa Distansya | GlobePH
One of the most powerful lessons of quarantine is that isolation does not have to equal loneliness. Technology provides numerous options for connecting with the people we care about. We can reconnect with friends we haven't seen in a while and chat with family from worldwide. Other than that, we can socialize while socially isolating ourselves, collaborate with coworkers via screens, and make donations with only a few touches on our phones. Make our presence known without leaving the house.
Globe remains determined to work alongside Filipinos in this struggle. They aid us in delivering messages of hope, as seen through the video that shows support and faith that we will all withstand this crisis. The video advertisement is about the "pain" that Filipinos are going through. While social and physical distance may assist in flattening the curve, it also keeps families and loved ones away. The commercial demonstrates how Filipinos continue to help one another and become a part of the communities to which they belong.
The commercial is for anyone affected by the pandemic, whether front-line or not, who is optimistic about the future. Everyone wishes the outbreak would end - Our friends and family bonding, expressing love and worry, exchanging stories, working out, dancing, laughing, and crying together, albeit virtually. "While we go through this crisis together, Globe will do everything it can to provide uninterrupted connectivity, especially during these times," Globe President and CEO Ernest Cu assure consumers.
Hence, there was no form of Media Manipulation present in the advertisement, given the fact that the service Globe provides benefits the users, and according to GlobePH (2020), since the start of the ECQ, Globe has been helping its customers with different solutions, from free access to COVID-19 hotlines and government websites, free WiFi in hospitals, quarantine facilities, and even groceries.