Amazon Consultant/Expert

[arsal-amz]

Product hunting is the most difficult stage of Amazon PL. It becomes more difficult if you don't spend time and stay focused you will fail. There is no tool that can give you exact result to predict the success of your product. It has to be mixture of analysis and observations that tells the product demand.

There are various techniques available for hunting product , it may require time but you can get it if you are going consistently.

Explore some different ways/techniques for hunting a winning product ,

Method* # 1

This is Generic word technique. Go to Amazon and start typing anything, any letter, in search bar and see what amazon wants to autocomplete it with. This shows you what people are usually searching for, and if people are searching for it then they probably want to buy it too. You do same on MW to get idea.

# 2

Minus String, we type minus sign ➖with any random words in amazon search bar e.g -asdfghjkl and amazon shows the products. This is also effective one. In this we can use sort/filter tabs to get more data. We can search in main category as well.

# 3

Go to amazon/Best-Seller and look through the best sellers Category. Most of these are saturated or competitive. So go through after subcategory until you land on a promising opportunity. Find an idea from there.

# 4

Look at any product on Amazon and go through their reviews. Click on a reviewer's name and you can see every product they've ever reviewed.

# 5

The easiest and popular way is using a website/Extension (JS/H10 Black Box / egrow etc). You can basically filter through the whole catalog of amazon, by price, ranking, reviews or whatever you want but as everyone is searching the same way and finding the same products. So, try to search differently, use more then one tool with same criteria and be creative with filters.

# 6

Go through deals websites to look at what people are trying to launch.

Check out jumpsend and rebatekey or just any facebook deals page.

Check Instagram, pinterest and other social media sites and blogs.

# 7

Whenever you find ANY worth shortlisting product, click on the seller's store name, and look through their products. From there you can find fresh ideas to be considered.

#8

Ali baba’s hot selling items by category. Ask existing suppliers for their recent hot selling items.

Ali express, dhgate, madeinchina, 1688

You can outsource this to some professional, let them handle this for you

Hope it helps a bit those struggling to find winning products..

[arsal-amz]

Dominate and Boost your Sales with this PPC Strategy !

I am Arsal, A PPC service provider.

You may have gone through this term that " Your 20 % of seeds generate 80% of your crops".

Similarly it happens with PPC as well!

So follow below mentioned steps,

1- Extract Search term report for last 65 days.

2- Add filter to the 1st row and filter No of Orders column in Descending Order.

3- Now use sum filter and sum the $$$ sales column and check your last 65 days sales for example its sum is $45k.

4- Now filter No of Orders column and remove keywords with 0 sales and those with orders less than 5.

5- Now again sum the sales column and you will be surprised that only 20% or less of your

keyword and search terms are generating more than 65% of your sales or even 80% of your sales.

6- So you got the data , You got your Gold keywords (Pillars of your revenue) :D

Now how to utilize them to Dominate and Boost Sales ?

- Create a separate portfolio for these keywords

- Create single campaign single adgroup exact match campaigns dynamic bid down only.

- Add TOS placements 100%, increase and optimize them w.r.t time.

- Dont create 10 campaigns in one day start with 2 when they start giving orders then add other 2 and so on.

- Create Sponsered Brand Ads (Video) Campaign on these keywords add only 10 keywords in one campaign.

- Create Sponsered Brand Ads Top of page Ads on these keywords.

- Create Sponsered Display Product Targeting Campaign for weak product that are ranked on these keywords.

- Create Sponsered Products ASIN Targeting campaign on those ASINs which are weaker than you and are ranked on 1st page of these keywords.

And Hence you Dominate these 20% keywords which were generating 65%+ up to 80% of your sales. This will boost your sales for sure ;)

#PPC

#SalesBooster

[arsal-amz]

List Creation, optimization, and Auditing

“Listing is the most important part of your long-term growth on Amazon”

Listing can be well optimized not only by keywords/ search terms and phrases, but negative and positive reviews of competitors give us hint that what actually a buyer looking for or search. Therefore, a content writer should thoroughly research all these aspects and then write content that includes all the related stuff that should be well used in the listing. Other than this; reviews of our competitors also help in the optimization of the list. No doubt: software are there to find all these, but how to effectively use these terms and reviews in list creation is a deep observation of a content writer.

If you think that your content is well written but not helping you in conversion, check it again as it's well written but not optimized. Your listing needs a good audit for this purpose in which you have to compare your content with the content of your competitors means critical research again.