Web Design and Digital Marketing

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The Function Of Internal Link For SEO

          Internal links have the same effect with external links. The difference, the website owner can control 100% the amount, location, and structure. Building internal links means building website structure. And to build a strong structure is not enough just to rely on 'related posts' and links in the navigation menu. There are techniques to make your website more robust. Many websites, especially blogs and online stores rely solely on related posts that are created automatically to build internal links. This way is not good enough to build website structure. Since links in related posts are automatically created by the system, you have no power to determine which pages are most important on your website. With related posts, all content becomes the same level. No content is considered important, no content is supported. This is because one page links other pages without the same quantity. If you only use related posts, it means you just rely on backlinks to determine the priority page. Visitors are also less likely to visit pages in related posts than that manually created internal links.

           Internal Link is a link from one-page website or blog to another page on the same website or blog, where the contents are still related to the word we want to link it. Example: in words "Definition of SEO" we give Link to the article or page on our website or blog that we have created with the title Definition of SEO. This is one way to help Google crawlers navigate our pages. By creating internal links, you've helped search engines to explore your site easily and quickly. Posting a lot of content with internal links will certainly be better than letting the post page have no links to your other post pages. Creating internal links to other pages with relevant keywords is a very effective way to increase the SEO value of your posts. This will help the Search Engine to understand the content of your website as a whole.

           Quality content is strongly favored by Google so that the content gets a good position on the first page (page one). Some content may be drowned and more difficult to find by your website visitors because of a large amount of new content or on other websites or blogs making the same title content and the content more qualified than yours. If you have a page of content that you want to show to your blog visitors, but it turns out the page is not as popular as other pages, then you can add internal links to the page so that visitors can find those pages. You can try our suggestion if you want your page to be more popular and if you need our help feel free to contact us. We are one of the best Indonesian and Bali SEO companies.

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The Important Elements In Web Design

          No matter how big the size of a business, without a website, the business will not be taken seriously and will likely decrease their chances of being discovered by new customers. A well designed website can also allow small business owners to compete with the big business owners in the increasingly competitive consumer market. As an internet user, a business owners, bloggers or even web developers we must know the elements or things that exist on a website.

          In a website, there are various elements that affect each other. If these elements are implemented and maximized properly then the website that you build today can grow and grow to become larger. Web design is always changing with the times. There is a completely new trend, there is also a repetition of the trend a few years back. However, the essential elements in it have not changed much. The web design element is not just for the beautiful website to be seen, but also to make it easier for readers and Google when surfing the website. The following are important elements in web design :

Content

Content of a site is basically information and articles that are usually located in the middle. This article you are reading now is also part of the content. Content is the most important part of a blog or website.

Layout

Layout of a website should consider to make it easier for readers to digest the flow of information. Pay attention to the overall hierarchy and the balance of the layout. The most common arrangement is top-down-left-right.

Header

The header is the top of a website. It usually contains the site name, logo and description. Header serves to display the main identity of a site.

Color Selection

The most important thing of the website is the content, do not let the background color you use is more crowded than the content itself. Color also affects the psychology of the reader, creating mood, even intruding into the subconscious.

Navigation

Navigation is like a guide that makes it easier for readers to search for any content category or product they want. Put navigation where it's easy to find, also choose an easy-to-use navigation form for readers to linger on your site.

Sharing Button Bar

Sharing button bar is a place where various types of buttons that share to social media is located. This share button serves to share posts or content on pages visited to the visitor's social media. The most common buttons are buttons like Facebook, Twitter, and Google+.

         That was the important element in web design, we do hope our writing will inspire people when make web design. But if you need help our team in Bali Website Videos ready to serve you, we are professional web design in Bali that have many client from local people in Bali and from international too with professional work result.

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Personal Branding In Digital Marketing

          Building and strengthening personal brand is considered important especially for people who will plunge into the digital world. Online reputation is like a summary of you, business cards and a little about personal life, all in one. Building and strengthening your personal brand through digital marketing to get online reputation will greatly assist you in doing business. You will lose or get clients all depending on how your personal brand appears in search results. For personal branding, you are advised to have consistent branding elements. These include websites, logos and blog headers, your social media content, your business cards, and other things related to your brand. This is to ensure that people will recognize your brand when they see your social media logo or website.

          There are many platforms that you can use to build your profile. One of the most powerful platforms you should have is a website. Use your website as the main place for you to share information or ideas. Make sure that the name you are using for your profile has not been used by anyone else. Then, you can use social media as a supplement for your website. Take advantage of social media as a way to communicate and interact directly with your audience. You must already know that there are so many social media sites. The first thing you should do is choose the right social media channel. It will be difficult for you if you force to use all social media and create content for each social media.

           If you're more interested in using video as one of your marketing strategies, use YouTube. If you are more interested in writing your content, maybe you can create a blog. Your online marketing strategy will be very influential in this regard so it is important to strategize before you start. Once you build your profile, you should look for where your audience is. What kind of blogs do they read? What social media do they access and use often? From there you can find and understand about your community. After that, you can also create content that matches what your audience wants and needs. After finding your audience, the next step is to make your audience still enjoy your content. Make sure that what you offer them makes them feel involved and helpful. Think of what content they are most interested in and create that content for them.

        One thing to keep in mind is that your website and social media will be the first place where people know you. Make sure that the message you want to convey is appropriate to the audience you are targeting. Show that you care about your audience and your website is not just a place for you to show off your skills.

That was an advice from use in Bali Website Videos for you and our company ready to give the best business service for digital marketing service in Bali and for worldwide, including your business.

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About Google And SEO

          Google is the most popular search engine in the community. For a blogger surely they often find out about how to make their content in like by the readers and get good ranking on search engines. It goes back to your goal why it created the blog. If your goal to do business then should consider some things that will be discussed in this article. Content that the reader will surely enjoy will benefit blogs or websites because readers will most likely re-visit our blog, therefore create interesting and useful content for readers, so readers really feel getting the information they are looking for when visiting our blog.

            Some of your readers certainly do not want to read an article that only aims for SEO (Search Engine Optimizer) only, because what they want, is to read interesting information from your blog. Similarly with search engines because search engines prefer the content of nature in comparison with content that deliberately made with the purpose of SEO alone. Although the content you write is created naturally, that does not mean the content cannot be optimized for search engine. Make original content, this is a very important thing that must be done so that the content we make is liked by readers and Google. Create content using your own language style and your own writing, try to makes sentences and words that appeal to readers.

          Everyone loves to-the-point talk. If we create a content that explains in depth about a topic, of course this will get better. Long and in-depth articles are usually better positioned on search engines than short and shallow articles. Not that every article with a lot of words will always win in search engines. This is just a picture that the quality of a content is very important if you want to get a good ranking on Google. Do not also force yourself to create long articles, make the article in accordance with the facts and in accordance with your knowledge.

          Usually content with long titles will be more advantageous on the search engine when compared with the title that is too short. It is true that with the length of the keyword in the title of the content generally searches will be less when compared with short keywords. But the fact is that content with long titles will usually be better positioned in search engines when compared with content that has a short title. In addition, content with long titles and descriptive ones generally have better conversions.

           If your website or blog already has a loyal reader then you should also be ready in giving a response or should be able to answer comments or questions that are conveyed by them. Get used to being able to provide the answers they need and match your topic. If we look from the SEO side, the involvement of readers in a blog is an advantage. But if you need SEO for your website there many SEO company and we are from Bali Website Videos one of seo company in Bali, ready to help you for more info on content and seo please visit our seo company.

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Some Tips To Make Attractive Website Design

           Along with the rapid changes of time, the trend in internet marketing is also rapidly changing. To communicate effectively in a growing market, you must be able to create a unique idea that can be implemented effectively. For the sustainability of your business, it is very important to have an interesting website to look more professional. You have to offer something different, something that makes your website stand out so that others want to visit your website and get an impression while on your website. In addition to attracting, your website should also provide value, but if you do not want to bother, hire someone professional to help you create the best website for your business. But if you want to design your own website, then consider these following tips.

           In website design, we should pay attention to color selection. We may underestimate the matter of color, but in fact it is an important part when we consider the convenience of visitors. Every good website should have a distinctive and unique design. The next thing that important is header and footer. The header section is the top of our website that contains logos and some navigation. Usually users or visitors will look to the top for navigation access. If we do not set the header as much as possible, then we can confuse users and cause them to leave the website immediately. Footer is not as important as the header on the site, but the footer is a complementary part of the website. Footers can contain disclaimer pages and some useful links for users to find additional information about blogs such as the "About" page or the “Contact” page. Remember, visitors will only read your article, so focus on the article and do not make the footer full.

           Selection of font style can also make the website easier or even more difficult to read. There are thousands of fonts out there, but if we choose the wrong font and are hard to read by readers, it can be a disaster for the website. Mobile designs and responsive web templates must be owned for a website owners. Responsive design will adjust the layout and size of images according to the size of the page browser, now there are a lot of smart phones with various sizes of screens that require a higher level of adaptation.  We also should avoiding complex designs. A simple yet creative yet intelligent design and is usually more effective at providing detailed information without any obstructions.

          Those are some ways to make the website more attractive that will certainly can reduce bounce rate of your website. And if you need a professional to make your website attractive or make a new attractive website our company Bali Website Videos ready to help your business, our company are one of web design in bali with the best website design service.

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3 Most Recommended Social Media For Marketing

          Marketing is a very important element in the business world. To capture the hearts of potential buyers, a company is required to always be able to promote its products in a unique and interesting way. Promotion through social media is now the most effective way of marketing products online. Beautiful pictures as well as a number of interesting videos about a product displayed online to attract consumers. Social media users will be easier to see and choose the various brands that are presented by the company. Social media has played a major role as a modifier in all aspects of our lives. With the emerge of multiple platforms, it becomes easier to promote our business to potential customers. One of the greatest innovations of social media technology, not just our ability to communicate, but our ability to market products directly to the people we specify. Currently promotion through social media intensively conducted. In addition to easy, the number of internet users in general and social media in particular continue to increase from year to year. And these are 3 most recommended social media for marketing :

Facebook

Facebook is the biggest platform of other social media because this social media has the most users in the world. The price of the ad is determined by the number of clicks received and the price is also affordable. Facebook users also love the business page that the site provides. Promoting stuff through Facebook is one of the best ways to get more customers.

 Twitter

Twitter is often a platform that spread viral stuff around the world. Twitter makes it easy for you to do promotional events, product promos, or articles about your product. Hashtag is a popular feature on twitter, so every promotion through twitter do not forget to include a hash tag. Hashtag is also useful for finding questions from customers about your product.

  Instagram

Instagram is a social media where users can share photos or videos with other users through their mobile devices. Instagram offers its users high-profile shots and adds filters to the photographs. By adding hastags, Instragram users can receive other images that have the same hashtag. There is also a place to comment on other Instagram users's photos. The use of Instagram is notoriously quick and easy to reach potential buyers by using their own smart phones. Mobile marketing is very important and worth considering.

          Now you know that Facebook, Twitter and Instagram very useful for your business as marketing tools. There many company that will help your business with social media marketing but our company Bali Website Videos ready to give the best service for marketing management solution social media in Bali, Indonesia and world wide.

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Why Is Professional Web Design Important?

          You can have a website for a variety of reasons. Maybe some of you need a website because you want to sell products, while others need a website because they want to show the profession, the work, or what you can do. Yes, the website is the place to introduce who you are. This can be your brand, product, service or personal name. Want a profession or product you offer, make your website as good as possible, because the look of this website will represent your brand. In creating a website, there are some things you need to know for your website can look professional. A professional website is needed to improve the image of a company that can attract customers. A professional view of a website will make people who visit the website believe the owner of the website is a person or company that is trusted, professional, and reliable. One of the important things of a website to look professional is the design.

         Visitors who come to a website can feel comfortable and can explore and find what they want easily if a website has a good website design and good navigation. Similar with fashion, web design is constantly changing following new trends and abandoning old trends. When you want to create a website that will make a professional impression, you will always follow the trend well to keep everything up to date. Indeed most people will see content as the main thing, but still, the first thing people will see when visiting your website is the design, so make an interesting first impression. Unfortunately, not everyone is equipped with the ability to design a website professionally so that sometimes we need experts. For example, we can ask for help to those who offer professional website design services. If we are not a web designer, it would be difficult for us to determine which website design is nice to see by people. Even if we see it good, but a web designer has its own eyesight. Some important things that must be remembered if you want to create a website that appears professionally are as follows.

           A logo is the first thing your visitor will see. A logo is an identity that represents your brand, the part that will make your website look unique and easy to remember. Be sure to always connect the logo to your main page. Then another important thing is good navigation. Navigation or menu in the web design should be put in the right position and work properly, the right placement of the menu will make it easier for visitors to navigate the site easily. Another important thing is to use professional images.

           The selection of the right image, elegant, informative, and having a good pixel is a must. Because a photo with a low pixel will make the photo look blurry and blur. So the website will not be able to look professional. The next thing is a clean design. Create your site with a clean and elegant design, Do not put too many Ads, banners, and so on, besides it makes it heavy, it will also make your site look chaotic. Create a website that makes your visitors comfortable. Try to keep your website looking simple or even minimal with a special just highlight content or important information. Now you know why a professional web design is very important for your website and as one of the best web design in Bali, our company Bali Website Videos ready to help you.

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The Key For Your Website Success

         Are you an online business owner? or perhaps the owner of a personal website? Every website owner or online store would want to have statistical data that has large visitors, whether from visits to online stores or to blog articles. But often you are faced with the fact that your website traffic is empty  and you remain in the lowest position or no increase at all. The number of incoming visitors strongly affects the success of your website. In order for your website to be well-known and more visitors coming in, your website should appear in the search engines. The more your website is liked by the search engines, the more likely you are to get a visit. The majority of internet users search through Google's search engine. This is what makes Google as the most popular search engine in the world. No wonder, many people are competing to display their website in the search engine so that the website become known. This are the secrets to make your website famous and gain more visitors.

         The first secret is to increase the speed of website access. Speed is an aspect that can significantly affect the position of your website in search engines. Imagine if your website comes with loading long enough. Most likely, visitors will soon leave your website unceremoniously. This is certainly a bad impact on the conversion and reputation of your website. There are many ways you can do, such as removing useless plug-ins, and optimizing the database, and choosing the right themes.

       Then use a catchy domain. Make your website crowded with visitors with make your website easier for anyone to remember it. Sometimes the address of the website or domain becomes the main keyword in the search engine, it would be nice if your website address is easy to remember in order to facilitate the internet users to find your website.

       Then create an interactive content. Doing online promotion through the website of course supported by other tools such as social media. With interactive social media, you can increase engagement to your followers so they are motivated to buy not because they are persuaded, but because they consider your products and services to be reliable.

       The last is to create a simple but elegant website. Generally people visit your website to find information. So focus on the main content of the website such as the products you sell, the relevant banners and the appropriate articles. Then, use a game of color that is not flashy and reduce the use of features that are not important to your website. Because the use of too many features can make the connection to your website becomes heavier so that your website visitors are lazy to wait for it. For more information you can contact our company Bali Website Videos, we are one of the best bali seo company  that ready to help you.

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Our company has leading innovative custom web designs made to suit every indivdual and there business. We develope fast websites, e - commerce sites and responsive mobile websites.

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Our company has leading innovative custom web designs made to suit every indivdual and there business. We develope fast websites, e - commerce sites and responsive mobile websites.

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SEO Role in Increasing Brand Awareness

Brand awareness is the memory of consumers or potential customers about our products. What are the usual recall of consumers? There are several factors that affect brand awareness include logos, images, slogans and the ease of the brand name of a product. The more people remember our product will certainly increase the sales volume.

Brand Awareness is an important element that gives identity to a business. Not just logo or name of your Company or Business, So do not assume easy About Brand Awareness, Because Brand is an Asset and provide results that can be felt in long term.

Brand began to be used as a guarantor of the reliability and quality of consumer products, and has evolved into a lifestyle symbol or set of ideas. The company can also be a brand that has a personality and value structure. One way to increase brand awareness is with Search Engine Optimization.

As we know, SEO is a series of attempts made by a webmaster on a website that aims to increase the visibility of a website page for the better in search engines, especially Google. Web pages that rank well on Google search pages will certainly have the opportunity to get more potential visitors continuously for free. When internet users search for information related to your products through Google and find useful information on your website then chances are they will remember the website pages that provide that valuable information, that is your website.

The more people who open your website from the search engines, your business brand will also automatically become more popular, at least among internet users. So, in other words, SEO will definitely increasing brand awareness on your brand. 

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A Powerful Strategy to Grow an Online Business

Online business is one type of business that many people choose today. In addition to how easy and fast the marketing is, online business can also be done from anywhere and reach a wider consumer. The development of online business is so rapid. Therefore, the required strategy must also follow the existing developments so that the market share will persist even more widespread.

Website and social media is the main capital to build an online business. Website and social media is like a place or land for us to open the business. For the website, you can rent hosting per year with the theme of online shop that can be downloaded for free or paid. For social media, create a complete start from Facebook, Twitter, Instagram to Google+ that can make your page easy to read by Google.

In addition to building corporate image through a special social media account, we also need to implement the company image in our personal account. If you want to be the leader of a business, stop spreading hoaxes and berate through social media. Although not always post about your products, you need to always post a positive content on your social media because sometimes buyers also want to see the owner of the brand, and usually they find out through social media.

Another strategy is doing content marketing. Create content from websites that have benefits for website visitors. Content may contain information related to an online business that is running. The presentation of the content can be in the form of video, articles, research results, etc. For example if the online store business is selling beauty medication, then create a content that contain information about how to be beautiful and attractive.

Things that are not less important to do is to group the target market. We need to understand that every consumer is unique then need different treatment to face each consumer. Consumer needs to be grouped based on target location, age, gender, hobby etc to cover a wider market.

The bottom line in the process of marketing strategy is to never despair to learn, expand friendship connections and see the latest technological developments.

Bali Web Design and Development | Integrated Marketing Solutions

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