A pattern I've noticed that makes me crazy is the way society treats women who go from long hair to short hair. Like, I know most feminists are cognizant of this, but it's wild how commonly it plays out in the public eye with even the most popular female celebrities: even when they continue to perform femininity and heteronormativity in every other expected way, public opinion turns on them and all their previously beloved quirks start being perceived as obnoxious and unlikable.
Katy Perry, Jennifer Lawrence, Miley Cyrus, Doja Cat, Anne Hathaway, Emma Stone, Demi Lovato, Britney Spears, Emma Watson... the list goes on. A faux panic ensues about their mental health, followed by speculation about their sexuality (or, more commonly now, their "gender identity,") followed by a sudden souring towards everything they say and do. Their projects will flop and get picked apart like never before, comment sections will turn overwhelmingly negative, tabloids get harsher. They only start "redeeming" themselves to the public once they inevitably give in and start wearing extensions or wigs, or when their hair finally grows back (they never keep it short.)
As everyday women, we see this happen even if we aren't consciously aware. We know there are interpersonal and professional consequences for failing to perform femininity in the prescribed ways. It keeps us anxious and preoccupied. We waste time and money on the upkeep of our hair (which winds up going double for Black women, who are also dealing with misogynoir and white supremacist beauty standards.) It's enraging. It's bullshit. And it's on purpose.
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