About Design

For designers, passionate readers and engrossed photographers

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Delsey short film | Communication Arts

Against All Odds, director; Passion Paris, production company; Buzzman, ad agency; Albert Engler/Florence Ferreira, Delsey, clients

The French luggage brand chooses a powerful storytelling and a captivating tale to communicate its values.

@commarts

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IKEA - Pee Ad

From @fastcodesign

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Abused children often hide subconscious clues of their situations in classroom drawings. Unfortunately, many of these signs are discovered too late. To shed light on this, the non-profit corporation Amigos For Kids opened an exhibit in the heart of Miami Art Week, where unsuspecting visitors were exposed to art with a hidden twist.

(via https://www.youtube.com/watch?v=rpoQp-8nDZE)

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Electric Theatre Collective, Biscuit Filmworks and Venables Bell & Partners’s spot for Audi highlights the horrors of parking during the most wonderful time of year.

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(via https://www.youtube.com/watch?v=rrT6v5sOwJg)

How material design is actually “material”.

A behind-the-scenes look at building Google​'s visual framework.

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@netflix goes so far as to customize the artwork you see for films and shows based upon what you’ve clicked in the past. Via @fastcodesign

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(via https://www.youtube.com/watch?v=EvtVxcEsojc)

Experiential marketing campaign by Coca Cola

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For movies' freaks!

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(via https://www.youtube.com/watch?v=iMtXqTmfta0)

“All they have to do is take a look”

@vox @99percentinvisible via @youtube

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University of Phoenix Spot - "We Rise"

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(via https://www.youtube.com/watch?v=vubuBrcAwtY)

How old, black and white photos get colorized — and why artists do it despite criticism.

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“Human beings are natural anthropomorphizers, meaning we naturally tend to ascribe all kinds of thoughts and meanings to other things in our lives.”

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What makes a truly great logo explained by a major Graphic Designer.

(via https://www.youtube.com/watch?v=RBTiTcHm_ac)

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The surprising pattern around color names around the world The way we define colors in our languages is not obvious at all

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TIQLD packaging

Alphabet uses unexpected combinations to bring the bold flavors of this range of Indian spice blends to life.

madebyalphabet.com

www.commarts.com

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Pentagram Doesn’t Just Create Brands, It Writes New Languages

Who knew the average consumer spoke so many dialects so fluently?

“If you are an identity designer, the whole point of identity means that you need to be recognised. That means you have to be recognised in every possible channel so that you’re constructing these visual languages and if you do it right they’re recognised in every possible channel. (...) Theoretically, you should be able to recognise something without even seeing the logo.”

Watch the clip to hear what Pentagram partner Paula Scher has to say about this!

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This Is The Most Complex Architectural Structure In History

It would “probably take thousands of years” to draw, and its architects needed a supercomputer to visualize just a fraction of it.

“We would stitch the pieces together in Photoshop to get an impression of what the entire thing would look like, but we didn’t know until it was printed. We can print stuff we can’t visualize.”