CRAIGHTON BERMAN STUDIO @craightonberman - Tumblr Blog

Satya Nadella—the CEO of Microsoft—gave a keynote presentation today that featured 6 of my animations: here they are live and direct from my dining room. I concepted, illustrated and creative-directed all of these within a few weeks—with dozens of stakeholders (from the CEO’s team to each of the 6+ customers we featured) who all were “feedbacking” until past the 11th hour. We stayed nimble with the changes and I’m happy with where they landed—and I feel privileged to have helped tell stories for the C-suite of one of the world’s biggest corporations. Shout out to @adamgeremia for the excellent animation collaboration! https://www.instagram.com/p/CC9OmlrBWLL/?igshid=h49pvesqa0u3

An elegy for normal https://www.instagram.com/p/CCJlMGIJ_to/?igshid=1wf1fcfgvexw

Being virtuous is not the problem—not giving a shit is. https://www.instagram.com/p/CBgj5V3psWl/?igshid=1ipogn21yoh6a

Police unions are protection rackets for corrupt cops and are the major impediment to substantive change and reform. In Chicago, Jon Burge was found guilty of torturing hundreds of suspects into false confessions through the 70s and 80s, yet was never convicted because the statute of limitations lapsed. He ruined lives, cost the city over $100mil in legal fees and reparations—yet he received a $4k a month police pension after he was fired in 1993. The union stood by Burge until his death in 2018. https://www.instagram.com/p/CBeBzJTJDhk/?igshid=1pyh2x2j1u6dm

Pick up a t-shirt for a 2020 graduate so they’ll always remember the time the educational experience they paid a small fortune for turned into a bullet point on their LinkedIn account. 💲A steal at $20 link in profile💲 https://www.instagram.com/p/CAqGv9lprPY/?igshid=1h645d8cwnzwv

Be at Home in the World with Home Delivery. https://www.instagram.com/p/CAS-1FZpeFb/?igshid=12bq1hvkyyy7z

Secured the means of production today. Thanks to @kjameshenderson and @depressionpress for the Risograph hook up—my zine making dreams are fulfilled. Now time to rise up and duplicate! https://www.instagram.com/p/CAtMwB_j1Z2/?igshid=cvw8913djah

Do something nice for your houseplants who have put up with your shit for the past 8 weeks. The plant stand Kickstarter is around 130% funded but ends tomorrow, so hop over to @m_a_n_u_a_l to put yr preorder in. Made in Chicago! Free local pick up! 🌿 https://www.instagram.com/p/CALoA9ShC_M/?igshid=i42bbasz4ed3

Hi there, I’m @craightonberman the person behind Manual. Just like most of the US I’m sheltering in place—here I am in my living room with some early prototypes of the Framework plant stands (BTW the Kickstarter is 91% funded!) 🌿 To my right is Norman the dog. Taking the photo is my wife Emily (a personal chef at @feedingthefirebelly who’s now temporarily a homeschool teacher) Just out of frame are my two sons (Chicago public schools are cancelled for the year). Since we’re all stuck at home, this week I’m going to share snapshots of how we use Manual products around our house. Stay tuned and thanks for supporting small biz in these hard times.✌️ https://www.instagram.com/p/B_igNmDFRl_/?igshid=1pbf4oat1bsf3

“With the blog era, the difference was you would go into different people’s worlds and you would see their curated feed, versus having this big amalgamation of images. I think this idea of a curator or an editor will hopefully reemerge. You have influencers right now, but the influencer is so commerce-driven, that it doesn’t feel so editorial. Just write something for God’s sake.”

Scott Sternberg is Here to Stay | Highsnobiety

A few weeks back I had the honor to work with @uhhospitals_cle to help them visualize the Battelle N95 mask reuse process they created for their entire hospital team. Within an extremely short period of time I distilled their process into a rough design, iterated with their team based on clinical input, and finalized a fully illustrated process that was put into use immediately. It was a privilege to find a way to donate my skills to help safeguard medical professionals—thanks to @kipum of the UH Ventures – Innovation & Design team for the opportunity. Be safe out there, and wash your hands, folks. 😷 (at University Hospitals of Cleveland) https://www.instagram.com/p/B_BLRGUhnCM/?igshid=1gkc75y2wirht

We’re all spending a lot more time with our plants these days, so I decided to design a new plant stand — go see more over at @m_a_n_u_a_l https://www.instagram.com/p/B-_DIq1hEBv/?igshid=skbsz98y8q9z

Give yourself something to actually look forward to in times of quarantine. Keep wearing that hoodie and joggers—that you’ve slept, worked and ate in—for the 6th day straight. Softwear As A Service will send you a curated shipment of loungewear weekly, delivered right to your door—with no social contract. No need to leave your apartment to do laundry either; simply throw on the new SAAS set and send the soiled one back in the same box. Who wants to *own* softwear when you can get *access* to the best? Being trapped in your home to help defeat a global pandemic is depressing, but your athleisure clothing doesn’t have to be. https://www.instagram.com/p/B-VS6Z2Jbw9/?igshid=11bk9g5xzrkh6

America: more effective at containing migrants than containing viruses. Celebrate exceptionalism at the link in my profile 👉 @no_commercial_value https://www.instagram.com/p/B-UyBv8J7IL/?igshid=1mkur2v2da7tu

Everyday I vacillate wildly between optimistic and pessimistic ideation from this inflection point in humanity’s timeline. Sound off in the comments, fam! https://www.instagram.com/p/B-XUl8bJWq9/?igshid=1i44hjfg6s1jl

My resume clearly states that I graduated magna cum laude from the University of Lorem Ipsum. Further proof is available at http://craightonberman.threadless.com — where you can get more officially licensed merchandise.

The car’s on fire and there’s no driver at the wheel https://www.instagram.com/p/B-BgcrapNkK/?igshid=euppwq1vo25y

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