dated

existing somewhere between tradition and technology

[datednyc-blog]

New year, new man. Bumble is so 2016.

It’s the second Friday of 2017. Happy New Year! 

Yes, Instagram ad analytics, I've noticed the number of banner ads and sponsored posts in my feed promising me a chance to find love. I must say, I’m impressed by the diversity in the apps I’ve seen pushed through my feed.

There’s always been the niche vs mass approach to dating apps. The two scenarios are pretty straight forward:

1. Cast your net far and wide  OR  2. Wade through a shallow pool of people with similar interests, background, lifestyle etc

Does either approach yield better results and why this shift in diversity? Tinder and Bumble ruled 2016.

What’s in store for post swipe culture in 2017?

Glue Bae Clover The Inner Circle Concierge

I’ll be back with reviews. 

[datednyc-blog]

Emotional Jet Lag

It’s my goal to advance the human experience of romance. We are emotionally jet lagged somewhere between technology and tradition. Dating apps have only scratched the surface of human connection. Imagine what the future of dating, sex and marriage might look like when we redefine love, connection and intimacy in the age of technology.

[datednyc-blog]

I love being a millennial

There, I said it. If you open any news source there’s bound to be a story trying to understand these mystic creatures. Spoiler alert: it’s you and me and the guy sitting next to you on the train. Somehow we’ve managed to confuse the older generations while getting lost in our own existential journey. We’ve been afforded radical access, infinite knowledge, hyper mobility that prior generations couldn't have imagined in their life times.  Millennials have been labeled this, that and the other. The root of these messages and labels is that millennials have access.  We moved ahead and designed dating apps on the premise of access; “I want a man and I want him now.” DONE! But what about the rest? 

Relationships, cerebral connections and value systems take time to develop. How do these grow in a time of radical access? 

At the end of the day people do what people want. It’s that simple. If he wants to call you, he will call. This is a difficult dynamic for us to manage because we’ve been conditioned to think that we are the creators of our destiny. We’ve all grown up with the idea of “If you can dream it, you can do it.” 

How do we manage the ambiguity when you can’t call all the shots? 

[datednyc-blog]

Is Dating Dated?

Dated is a blog dedicated to my graduate research thesis which aims to explore the relationship between dating and service design. At the end of the day I’m left asking myself, “is dating just a poorly designed system?”  Join me as I explore the new complexities and nuances of dating in 2016. I look forward to hearing from you and your experiences dating in New York City. I will be hosting interviews, product reviews and observations. Please reach out if you’d like to chat.

[datednyc-blog]

The New Norm

What better day to start a blog about dating than the day Match Group announces its IPO? Match Group is worth more than 4 billion dollars with the majority of that $$$ coming from it’s dating companies. What does this mean for us? We are desperately single and companies are making money off our lack of love lives. Is this wrong OR is this the new frontier of service design? Dating apps are making $$$ from their freemium based business models. The basic version is free yet you can pay to have a premium experience.  Does this mean we have to pay to have a better dating experience or pay to find a truer love? Will you buy stock in your love life? Match Group priced its IPO at whopping $12 and I’m not sure if I am ready to commit.