Design Clever

Design Clever is a collaboration by a group of Graphic Designers with a passion for everything Design related. Submit your work and showcase it to everyone!

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Herbarium is my own design project which reflects my love of flowers and architecture.

https://www.behance.net/gallery/123602111/Herbarium

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INSTANT NUDES

By Clara Hoppe

For years, the collection of intimate instant photos of the creators of PHOTODARIUM Private, a tear-off calendar that brings together the most fascinating images of international photographers from around the world, has been growing. Now the archives are opening up and present a curated selection in the high-quality photo book INSTANT NUDES.

In the photo book INSTANT NUDES the work of eleven photographers who use instant images to capture erotic moments. Some of the photographs are revealing, some more discreet. What they all have in common is their reverence for a beautiful body. Because of its authenticity, the medium of the instant photo is the antithesis of digital photography. Instant photos enhance the erotic-voyeuristic moment through their intimacy, uniqueness and materiality, often not perfect and therefore all the more authentic, provocative and yet differentiated.

In their everyday working lives, models are projection screens for social ideas of beauty. They are staged by the photographers and a whole staff of stylists and hair & make-up artists. It is different with the photography of nudes at home, in the intimacy of their private surroundings. 

The calendar PHOTODARIUM Private has been published since 2016. The tear-off calendar shows uncensored instant pictures with an artistic approach to nudity. Day after day a new erotic, naked, or cheeky instant image is revealed. A modern and young look at eroticism beyond pornographic clichés—by photographers and individuals from all over the world. Emancipated and honest. 

Publisher: Slanted Publishers Design: Clara Hoppe Curators: Boris Kahl, Herr Merzi Photographers: Alan Marcheselli, Christoph David, Frank de Luyck, Herr Merzi, Jens Voshage, Luc Masson Todeschini, Philippe Galanopoulos, RRRDiaz, Solimano Pezzella, Stefano Questorio, Timo Schäfers Text: Dr. Denise Susnja, Clara Hoppe Release: July 2021 Volume: 192 pages Format: 16 × 21 cm Language: English Printing: full color Workmanship: hardcover with linen, hot-foil embossing, thread-stitching ISBN: 978-3-948440-23-7

Price: € 29.–

BUY here: https://www.slanted.de/product/instant-nudes

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100 Poster Battle 2020–2021

By Students of FH Dortmund with Lars Harmsen

Sober: A poster should invite, communicate, inform, convince, and also provoke. If a viewer feels addressed, a poster is able to influence his or her decisions through text and images.

Emotional: @100posterbattle—one poster a day, for a hundred days, the span of a semester. Inspired by daily events from politics and current affairs. With the aim to try out different techniques, beyond the limits of conventional tools. 

In the end, 100 days of poster design reads like a diary. 2020/21 was marked by the pandemic and its consequences for culture, society, and education, the scary tweets of Trump and the upcoming US-elections, BLM, LGBTQ, Söder and Laschet in the power struggle, pro-democracy demos in Thailand, climate goals 2030, and fun-facts like the height of Mt. Everest which has shrunk by 86 cm, the eruption of the Sakurajima volcano in Japan, Elon Musk has become the richest man in the world as well as the boom of sextoys …

100 Poster Battle 2020–2021 Editor: Dortmund University of Applied Sciences Publisher: Slanted Publishers Release: September 2021 Supervision and Text: Prof. Lars Harmsen Design: Chantal Dübel, Claudia Müller, Nina Kallerhoff, Janine Krause, Saeeda Shabbir, Sinan Akpinar Volume: 244 pages Format: 180 × 240 mm ISBN: 978-3-948440-29-9 Price: € 30.–

Buy

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Design a new identity for imNativ, a made-in-Italy sustainable fabric brand

In 2020 we have designed a new web presence for imNativ, the new collection of sustainable fabrics from Aurim group. The textiles are 100% Made in Italy and the new brand is based on an ecological production process that does not produce waste or pollutants. We worked on the website starting from logo and identity designed by Andrea Castelletti.

In the homepage, there is the possibility to see the features of fabrics in very short videos that show their flexibility and softness as well as the original colors – thanks to the photographic project by Andrea Pugiotto. The platform has been optimized for all devices in which the use of fabrics is immediate and detailed.

All characteristics of the imNativ collection can easily be discovered by the users who experience the touch of the textile as much as it could be in real life.

https://parco.studio/work/imnativ/

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Flexible Visual Systems is the design manual for contemporary visual identities. It teaches you a variety of approaches on how to design flexible systems, adjustable to any aesthetic or project in need of an identifiable visual language.

Flexible Visual Systems sums up 10 years of research of Dr. Martin Lorenz at the University of Barcelona, 20 years of developing systems at TwoPoints.Net, and 18 years of teaching systems at over 10 design universities throughout Europe on 320 pages.

It is an approach, how to design. If you would place system design into a curriculum it would be the foundation course, putting you in the right mindset. You can apply the systemic approach to any discipline you will later specialize in, from corporate design, communication design, user experience design to textile design.

The book is divided into three parts:

— The first part is a richly illustrated theoretic introduction (82 pages) explaining the past, present and future of flexible systems. It describes how they were used in the past, how they are used today and why they should not just organize formal solutions, but the way how we work.

— The second part is a hands-on, almost purely visual, description of how to design flexible systems on form, starting with a circle, triangle, square, pentagon and hexagon. Lots of instruction manuals and examples on how to use them on 148 pages!

— The third part explains how transformation processes can become flexible systems for visual identities. Especially creative coders, motion designers and people who love to experiment will have a lot of fun with this chapter.

To learn how to design flexible systems is not just learning another craft, it is going to change the way you think and work entirely. 

Flexible Visual Systems

Publisher: Slanted Publishers  Content and Design: Dr. Martin Lorenz, TwoPoints.Net Release: October 2021 Volume: 320 pages Format: 21 × 25 cm Language: English Cover Material: Invercote G, 300 g/sm Paper Inside: Coral Natural M.1.2, 120 g/sm Color: 3 Pantone Spot Colors Printing: Agpograf, Barcelona Workmanship: Matt Varnishing, Softcover ISBN: 9-783948-440305 Price: € 42.– BUY: https://www.slanted.de/product/flexible-visual-systems

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Universal Favourite rebrands Sydney’s first plant-based eatery IKU to encourage people to eat their world better.

Since opening Sydney’s first plant-based eatery more than 35 years ago, IKU has nourished and healed their customers with simple plant-based meals. IKU partnered with the design studio Universal Favourite to craft a brand that would set them apart from the competition as they ambitioned to enter the direct-to- consumer market and broaden their audiences to reach Millenials and the Gen Z.

A nod to IKU’s inherent balance

“We wanted to avoid the category’s obsession with “easy” and “healthy” and own the emotional highground of how a mouthwatering plant-based meal can genuinely help the planet, so we developed the brand idea “Eat your world better” with our strategic partners at Untangld” says Dari Israelstam, Founder and Creative Director of Universal Favourite.

“Everything IKU does — from the food they make to the way they run their business — is about keeping things in balance. It made sense for the visual identity to speak to something so inherent to the way they operate” Dari adds.

Each letter of the custom wordmark is perfectly balanced and sits vertically as a nod to IKU’s Japanese name. The stacked bowls reference the nutritionally- balanced meals IKU creates, while complementing the wordmark and also giving the brand a flexible visual element to be used as a graphic or image container. 

“In a category that’s quite literally greenwashed, the colour palette is a deliberate divergence from the muted, “natural” and green tones the audience has come to expect of plant-based brands. We wanted something that feels delicious, exciting and celebrates the colours of some of IKU’s favourite ingredients” says Dari.

A photographic style that strays away from the “perfect” overhead meal shot

“Having noticed that much of the photography in the category felt humanless, stark and uninviting, we wanted to give IKU a clear point of difference that strayed away from the “perfect” overhead meal shot” says Dari.

The studio partnered with Benito Martin and Jessica Johnson to produce a suite of images that not only celebrated the food itself, but the beautiful moments that shared meals at a homely kitchen table create.

The set of images also helped convey IKU’s unique brand story online. Universal Favourite designed IKU’s e-commerce website to provide a seamless and enjoyable ecommerce experience, but also to offer a space for users to learn and feel inspired. 

https://universalfavourite.com.au/

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A refreshed visual identity and digital home for Halley Stevensons, the original pioneers of waxed cotton textiles

Halley Stevensons are the world’s leading producers of waxed cotton and other weatherproof fabrics. With a history stretching back to 1864, their textiles are used worldwide and regularly feature in collections at London, Paris, New York, Munich and Milan fashion weeks. From early 2020, LBD Studio has worked with the leadership team at Baltic Works to redefine the existing Halley Stevensons brand, repositioning the business to showcase over 150 years of history and innovation while focusing on the future of sustainable water-repellent fabrics.

Project link

https://lbd.studio/projects/halley-stevensons/

Live link

https://www.halleystevensons.co.uk/

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Visual identity for Grammes: a modern twist on French pastry

If you know your way around the Amsterdam food scene, you may have come across our visual identity for Grammes – a local French patisserie with a modern touch. We were thrilled to work with rising pastry chef Maxime Papin and Nawal Batoun by creating a visual identity around the concept of ‘urban delight’. For the logo and colour palette we wanted to reflect an innovative approach to the artistry of traditional baking and paint a picture of a French bakery with a modern touch. The outcome is a clean design with a sense of high quality indulgence.As part of the visual identity work we created a toolkit featuring the logo, icons, patterns and various assets to help the brand come to life both on and offline. Seeing the concept thrive in our home town makes us very proud and we highly recommend those sweet treats – so head to Rivierenbuurt quick and get your hands on their now famous croissants.

https://rosieleecreative.com/news/grammes-identity

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Introducing an all-new typeface from TypeThis!Studio, Horizona!

This expressive font comes in nine different weights to grab everyone's attention. The range encompasses black weight to thin for striking headings and display typography. Horizona includes 580 glyphs including an extended set of currencies, such as the Rupee and Bitcoin.

This eye-catching font doesn't stop there, though! Horizona also offers a set of circled and black circled arrows for design consistency that extends beyond the written word. Horizona's design keeps in mind the needs of its users and works to suit those, which is evident in the enormous glyph selection and extensive weight range. 

Each iteration of Horizona is carefully designed to maintain consistency and the aesthetic integrity of this font. Users can be sure that any symbol they use, and in whatever language, the typeface's whimsical nature will shine through to provide a polished and stylized finish to their product. From branding to signage, editorial to advertising, or even for personal use, Horizona makes a statement in a huge variety of languages, letters, symbols, and numbers.

www.typethis.studio

Thank you for checking out Horizona. If you have any questions, don’t hesitate to send us an email to [email protected]

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Mulbi is a new silk product company that focuses on high-quality skincare materials that aim to better people's lives through rest and rejuvenation. Therefore, Mulbi's branding revolves around elegant, dream-like textures and timeless graphic assets that coexist in perfect harmony. To express this, tbpmx created an editorial that plays with relaxed, neutral colors, grainy textures, and compositions that evoke a feeling as though one is slipping in silk. This is complemented with a bold, yet friendly, logo that contrasts perfectly with the soft and neutral backgrounds. Overall, the graphic system is created to transmit Mulbi's idea of dreaming to wake up.

The ultimate silk benefits.

[designclever]

Mulbi is a new silk product company that focuses on high-quality skincare materials that aim to better people's lives through rest and rejuvenation. Therefore, Mulbi's branding revolves around elegant, dream-like textures and timeless graphic assets that coexist in perfect harmony. To express this, tbpmx created an editorial that plays with relaxed, neutral colors, grainy textures, and compositions that evoke a feeling as though one is slipping in silk. This is complemented with a bold, yet friendly, logo that contrasts perfectly with the soft and neutral backgrounds. Overall, the graphic system is created to transmit Mulbi's idea of dreaming to wake up.

The ultimate silk benefits.

Link to our digital portfolio: https://www.behance.net/tbpmx

Our website: https://tbpmx.com/

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Stillness

 - the beauty and strangeness of a world without people. This series is inspired by the state of emptiness that is yet so restless we saw in the last few years. Here you can see my portfolio: 

www.margaridalemos.com

@margaridaglemos  

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In an oversaturated market it can be hard to stand out on the shelves. Bloc Choc are a set of bars that are interactive. The bar you can colour in yourself – made for your mind and mouth – who said colouring was just for children? Colouring has proven to reduce stress and anxiety, Bloc Choc is a simple honest brand using only two colours to not only help the environment by using less ink but also to encourage creativity, especially in a world bombarded with technology. See more at hayleyd.com

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Appledoll was born out of a hunger for community-inspired + Created expression tools, unrestrained by set gender and societal norms. Where everyone should be able to explore and express their identity.  POR’s task was to design the identity, tone and art direction for the brand, website, packaging, and social media. Where they blended the seemingly opposites influence of the founders: Ethereal and Punk, to create a brand that spoke to a new generation’s perception of beauty. One that is not easily boxed end and explores the fringes of creativity.

  https://pointofreference.studio/

https://www.instagram.com/por_studio/

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HOMEBOUND—New Wave

By Cihan Tamti

HOMEBOUND–New Wave shows the collaborative works of designers, artists, and authors, answering and visualizing the influence of the pandemic on their attitudes and projects!

The HOMEBOUND project was born when the pandemic began to cause lockdowns worldwide and many designers and artists had to cancel commissions. Cihan Tamti took the chance to act and decided to create a publication that would present the free projects of his Instagram community created during this period to use up the extra time. The result was an incredibly beautiful documentation of that time and of work that would never have been produced under normal circumstances. 

With the second wave of the pandemic, Cihan Tamti wanted to repeat the same process, with great success: the outcome is HOMEBOUND–New Wave, a publication that features the excellent work of 75 designers from 50 cities and 12 countries! The new waves of the pandemic brought a new aesthetic, a new voice and a great progress in networking and cohesion within the community. The influence on the designers’ attitudes and projects has been questioned, answered, and visualized in this publication. 

With articles by Rafael Bernardo, Hugo Suissas, Daan Rietbergen, Sophia Brinkgerd, Leonhard Laupichler, Marvin Loschelders, Jonas Diefenbach, Alexandra Breitenstein, Julien Fincker, and Lars Harmsen. 

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Unconventional variable font concepts - Twist

more on https://yihvang.com

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In this conceptual project, I wanted to pay tribute to the work of photographer Tyrone Lebon by compiling his best campaigns for Bottega Veneta into a single photobook. Which in the end will be more like an artbook as it is as much Daniel Lee's vision as mine through the presentation and the glassmorphism and distortion effects. The sophisticated look is perfected by the semi-transparent exposure of the images in a clean, minimalist design context that leaves plenty of room for the vision to impact the viewer's eye.

This artbook is a combination of strength and subtlety because it is everything that Bottega Veneta stands for. Strength, sensuality, being in the moment. Bottega Veneta is about defining a point of view, a new way of seeing subtle individuality, and then subverting that status.

Portfolio : tamimmortaza.fr