āWell, what kind of content do you like?ā he asked me. Without hesitating, āI like dirty content.ā Maybe itās the hip hop influence. Maybe itās because Iām lazy. Maybe itās because Iāve seen what works on the ground (and not what they tell you works on Youtube.) But itās the rustic, low-production-value, raw, gritty content that Iāve seen audiences respond to the best. And itās not so much the production value because some content creators put out some next-level shit. Itās the REALNESS that says, āHere, this is me. Iām sharing myself with you,ā ā¦that people unconsciously gravitate to. Too many businesses and entrepreneurs are concerned with public perception and keeping up appearances. Concerned with how this looks for their ābrand.ā PSA: Apple has a brand. McDonaldās has a brand. Coca-Cola has a brand. YOU have a logo, some colors, and a font or two. Your ābrandā exists only in your imagination. And nobody gives a damn about it. But what if, instead of putting on airs, you owned your flaws and embraced your rough edges? What if you showed up with some dirt? The dirt we ALL have on us. Now, youāre connecting. Human to human. And people will start to care... READ THE REST IN OUR LATEST ARTICLE - link in bio @dropkickcopy #hiphopheadsonly #boombaphiphop #goldenerahiphop #chuckd #publicenemy #contentmarketingtips #contentstrategy #boombapbeats #contentcreator #brandbuilding #onlinebranding (at Malmƶ, Sweden) https://www.instagram.com/p/B6tEHVcpADF/?igshid=om3ntl8bgoun