There’s a good reason for that!!!
Here’s an explanation literally no one asked for, and OP probably already knows, but I like talking about all my hyperfixations, and this covers like four of them. (Now, I’m going off the top of my head and its been a few years since I took an art history class) but the jist of it is that the “new” cathedral style that ended up being called Gothic, was called so, because the flying buttresses and pointed arches, and other pointy, overdramatic details were considered kind of barbaric compared to the older style. I want to say this was the point where cathedrals went from being ‘ornate’ to ‘dear god what the fuck are you even doing?!”
So basically we have gothic as this word that means, big and old and overdramatic and vaguely threatening. Which goes perfectly with the mood needing to be set by authors who place characters dealing with a crisis of faith, or a crisis of morality, in this big old mouldering expansive tomb of a house that represents everything of the distant past and the dark secrets rotting the foundations of polite society. But…the Victorians worshipped the austere version of the greeks and neoclassical, and all that neat white marble. But also an austerity as far as people went, there was this Christian ideal to aspire to.
So the decrepit tomb aesthetic, the doom and gloom and the decaying manor house, The Fall of Usher thing, it was popular for the same reason anything creepy is popular now. That love for the morbid and forbidden has never not existed. I mean…Bram Stoker’s Dracula was a best seller when it come out because it had all of the above and THEN some.
So far we’ve got Gothic as old and decaying and overdramatic and threatening but also kind of sexy (see gothic romances, or the use of gothic romance/gothic horror to explore Victorian fears and anxieties about sex and death and immorality).
Fast forward to the late 1970s when Siouxsie and the Banshees distilled that into a look and a performance. They were a punk band, but Siouxsie dressed like a vamp, she had the Theda Bara makeup and wore Victorian lingerie on the outside, but also fishnets and pointy boots. She was the femme fatale. She had the sex and death of both Vampira and Theda Bara, but her and the band had the theatrics of Screamin Jay Hawkins. A journalist described their music as gothic, as an insult, and exploded outward from there. But…they weren’t the sole band to be described this way, or necessarily the first to sound like that or dress like that. But they had enough of all these things to have that word linked to them. And their fans, and The Cure’s fans, and Sister’s of Mercy’s fans, and Bauhaus’ fans, created the subculture and look that we call Goth now. And much of the look has fanned out and expanded from years and years of the world’s most dramatic people trying to outdo each other at the club.
That’s how we got from A to B. Thanks for coming to my TED talk.
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