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Politics in India has been arguably it’s most convoluted fascination for the last six decades. After attaining independence, the country went through multiple transition phases both economically and politically.

Everyone at ESG came together to celebrate 2018 and look forward to an even better 2019. Awards were given and a great time had by all.

#ESG #office #celebration

A nation's culture resides in the hearts and in the soul of its people"- Mahatma Gandhi. Republic Day honors the date on which the Constitution of India came into effect on 26 January 1950.

#Republic Day india

Company (work) culture is the overall ambiance of a company. It guides the principles of an organisation and also the behavior of employees. A healthy company culture has a positive effect on the p…

#Company Culture #Tips #Improve

As a small business owner, you might think – is it really important to brand my business? Well, the answer is yes! Branding is necessary if you want to stand out from the competition. A small business faces a tough competition with the large players as well as the small ones in the industry. Branding

#brand your small business

Running a business is not an easy job. At the initial stage of any business, you take up multiple jobs at once, including CEO, CFO, Marketing, HR, etc. While you’re trying to multitask, small things get ignored very easily, which can turn into big mistakes. Here is a list of few of the costliest mistakes in business. Review them carefully and reduce your chances of making these mistakes.

#Avoid #Small Businesses

No doubts, outsourcing customer service is an effective strategy used by modern businesses to increase profits.

#outsourcing customer service

Lead generation basically involves collecting information, like a site visitor’s first and last name, email address, company name, etc. Marketers use this information to nurture leads. Along with higher conversion rates, lead generation can also be cost-effective. Here are some of the lead generation strategies which will help you succeed in the long run.

#Lead Generation Strategies

Outsourcing has experienced a substantial growth in recent years since companies have realized its benefits to a great extent. You have also done the calculations and selected outsourcing, rather than an in-house team. The next step is choosing the right partner. It goes without saying that you should choose the best one in order to …

#Evaluate #Outsourcing Work

Online market research has the same goals as traditional market research, i.e. to gather information about a target audience, product or market. In today’s environment, online research is preferred more than traditional research because of its speed and high performance.

#Online Market Research Methods

A lot of things need to be considered while creating a new website design or revamping one. To simplify the task, we’ve put together a list of important dos and don'ts in web designing.

#Effective Website Design tips

Internet Research is a critical component of many processes. Collecting facts/figures, contacts, content, etc is included in internet research. We bring a few tips from our experts in the field on internet research.

#Internet Research tips

The Ultimate SEO outsourcing guide for small businesses in 2018. This expert-written guide will help you to find out the right SEO solution for your small business. Free PDF guide + Infographic.

#SEO Outsourcing #Guide #Free PDF #Infographic #2018

We bring out a list of 9 extremely talented, hardworking and inspiring Asian-American corporate leaders who are making a big difference.

#asian leaders

There are various challenges which a woman entrepreneur faces, making it difficult to achieve business goals. We’ve listed down a few challenges often encountered by them and ways to overcome them. Hope this will be helpful.

#work balance #Women Entrepreneurs

Vlog is a trending method of content marketing. As compared to reading blogs, users prefer video content, since it is more engaging. Vlogging for businesses is a very powerful way to communicate with your target audience. What makes it so powerful? Few of the reasons are listed below.

#video

Our technical support professionals have shared their best practices for providing best in class service. These tips will not only help you build a strong support team, but also retain clients.

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