Creative Thinking & Problem Solving

"Leave the city of your comfort and go into the wilderness of your intuition" - Alan Alda

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Creative Game Design Game Design is an adventure; and for every adventure you need a MAP!

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Creative Confidence

- Reflect on what you think creative confidence is. - How would someone build or reclaim their creative confidence?

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Creative Problem Solving Framework

Explore the Challenge

Generate Ideas

Prepare for Action

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Walt Disney Creativity Strategy

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WALT DISNEY CREATIVE STRATEGY

"There were actually three different Walts: the dreamer, the realist, and the spoiler. You never knew which one was coming into your meeting." - Disney Animator

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PACME You've used divergent thinking and generated all your ideas? Now it is time to converge.

Prioritize Arrange Combine Modify Eliminate

** PACME **

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Phoneblocks A great idea, but faces a great challenge. Big phone companies might not like the idea because it will lower their phone sale volume.

If you were on the team who developed this creative idea, how would you Find Acceptance?

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Etisalat Commercial 2013 Attribute Analysis can help you escape functional fixation.

By listing the attributes of a complex problem, this technique could help you identify factors that contribute to a problem that you would have missed otherwise.

Attributes could be:

Social

Physical

Functional

Operational

Psychological

People Involved

...

Let's practice: To solve the traffic problem in Cairo, one has to be familiar with all its attributes. Let us each try to write one attribute of the traffic problem in Cairo.

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The Fun Theory

You thought of it first...Good Job!

Now, write at least one fun idea that would encourage students to throw their waste in the recycling bins instead of the regular bins on AUC campus.

Rules:

Ideas must be different from the ones we mentioned in class.

Ideas cannot be repeated on this list.

You are encouraged to tag-on your classmates' ideas.

Let the fun begin:)

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Recycling Art

Patchwork Dog by Artist: Robert Bradford

to see more of his work, visit: 

http://www.saatchionline.com/robertbradford

https://www.ndigallery.com/art-gallery/by-artist/artists-a-d/category/14-robert-bradford

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Creative Communication

Push to Add Drama

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Creative Communication

I thought you might appreciate the irony!

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The Creative Frame of Mind Ashton Kutcher portraying Steve Jobs in the movie JOBS.

Vision, Passion, Enthusiasm, Instinct, Flexibility of Mind.

You gotta love this!

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SCAMPER Checklist

Click here for full-sized image.

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Flexibility - SCAMPER

Usually utilized in evolutionary creativity, SCAMPER is a family of creative tools, a verbal checklist, that has been developed to enhance flexibility in the creative ideation process.

A checklist of questions about an existing product, service, process, or other item to yield new points of view and thereby lead to innovation.

Substitute

Combine

Adopt

Modify

Put to other use

Eliminate

Rearrange

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Where Good Ideas Come From? by Steven Johnson

"Chance favors the connected minds."

Comment by writing your reflection on the video.

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Fluency: Rules for Creative Brain Storming

SUSPEND JUDGEMENT

When ideas are brought forward, no critical comments are allowed.

ALL ideas are written down.

THINK FREELY

Freewheeling & wild thoughts are fine.

Impossible & unthinkable ideas are fine.

Brilliant solutions could arise from silly, bizarre ideas.

TAG ON

Piggybacking, hitchhiking or ping ponging.

Improve, modify & build on the ideas of others.

QUANTITY IS IMPORTANT

The first 10 or 20 ideas might be preserving paradigm (not fresh or creative)

The larger the list, the more you options you have for tagging on and synthesizing