Freshipedia

A fresh take on the urban man's lifestyle. Created by a group of friends: Sulaiman | Khizar | Gema. Based in SF.

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MNEK | In Your Clouds

The 19 year old British songwriter, singer, and producer drops another great track. Enjoy.

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John Elliot + Co.

If your looking for basics to add to your rotation, John Elliot + Co. is the brand to consider. Based out of Los Angeles, CA, this young brand has taken the industry by storm. Watch the video to see how the brand came to inception.

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Timberland x Black Scale

San Francisco based streetwear brand Black Scale teams up with the rugged boot company, Timberland. The classic 6-inch boot comes in three colorways with a hint of camo on the collar and red heel tab. 

Black Scale announced today on their Instagram account that it will drop in a few weeks for the upcoming fall season.

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This is definitely my favorite Kobe 9 combo so far 

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Paying Homage to our Hometown | San Francisco

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Barneys New York | Jay Z - "A New York Holiday"

Jay Z collaborates with Barneys to bring limited edition designer products for the holiday season. Available on November 20 in store and online, the minimal collection includes: Belenciaga black leather backpack, a black square print scarf from Balmain, tailored jacket from Lanvin, black hoodie from Rick Owens and an 18-karat-gold double ring from Hoorsenbuhs.

Barneys took Jay's "feedback and proposed designers to bring his ideas to life". This is not Jay Z's first incursion to fashion. He created Rocawear along with Damon Dash and is still going strong today.

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Zane Lowe | Kanye West - BBC Radio 1 Interview Part IV

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Zane Lowe | Kanye West - BBC Radio 1 Interview Part III

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Drake's new album released this week, and having had a chance to play through it a few times, I have to say, it's definitely a true drizzy album.

There is however more rap & hip hop in this album...unlike his last one which was more R&B... I actually like both his styles and am loving a lot of these new tracks.

My favorite tracks right now are The Language (this is everything that I love about Drake)... and Pound Cake (a collaboration with JayZ and it is awesome)... also love Come Thru and Wu-Tang Forever.. all classic Drake styles but sonically are fun to listen to.

Nothing Was The Same.. one of my favs for the year.

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Zane Lowe | Kanye West - BBC Radio 1 Interview Part II

As promised, we have the second installment of the four-part interview with Kanye West. West goes on to vent with great emotion and elaborates why him and corporate America do not mix and aspires to be the "anchor" to the first trillion dollar company.

We will have the third part of this interview tomorrow.

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Zane Lowe | Kanye West - BBC Radio 1 Interview

Zane Lowe, from BBC Radio One, sat down for an hour long interview with Kanye West. The interview starts with a nice calm tone with no signs of "aggressive" Kanye.

However, at the 12:50 mark he goes off and after the interview, Lowe called it "the most intense interview of [his] life." 

With Paris Fashion Week starting today, 9/24/13, Kanye calls out Hedi Slimane, a fashion French designer and creative director for Dior Homme.

It has been said that West wrote the track "I Am God" in Paris last year after Slimane told West he could only attend his first show at Saint Laurent if he did not attend any others. 

West goes from dissing Slimane to Italian designer Fendi, who brushed off Virgil Abloh (founder of PYREX Vision street wear clothing) and his fashion ideas years ago. 

We will post Part 2 of the 4 part interview later on today when BBC Radio One gives it the green light.

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Figgy's fans wanted him to remix the track "Warm Water" by Banks and as a result he laced up another hot mix.

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Pusha T | "Nosetaligia" feat. Kendrick Lamar

Pusha T's solo debut album "My Name Is My Name" is scheduled to release on October 8th. Today he gave DJ Funk Flex from Hot 97, the green light to share a cut from his new album. The track Nosetalgia produced by Nottz gets the assist from Kendrick Lamar.

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The Weeknd comes to Berkeley for his Kiss Land tour!  I actually never had been to a concert at the Greek in Berkeley, and it was absolutely amazing.  Abel sounds exactly the same live and in the studio...and the production and lights fit the mood perfectly.

One thing that did bother me, was his transformation of all his songs into high energy pop music.  The Weeknd's music is best known for it's mellow and drug infused high notes and melodic moans, but at the concert all of his songs were sung in a much happier note... kind of ruins a few songs.

All around a fantastic show and Kiss Land the album is another hit!

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Kanye West annonces his first solo tour in 5 years!

For San Francisco there are 2 shows, San Jose and Oakland

Freshipedia will be attending both shows, look out for our review!

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Big Sean’s new album is slated to release on August 27th. He dropped the track “Control” via Twitter last night. This song did not make it on the album due to his label’s request.

Kendrick Lamar’s verse definitely took the crown as he calls out numerous rappers, “I got love for you all but I’m tryin’ to murder you ni**as.” And even calls himself the “king of New York” even though we all know he’s from Compton, California.

Kendrick is giving the people what they want and boxing the competition into a corner. Ready…fight.

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Air Jordan IV Retro "Green Glow" | A Closer Look

With a slated release date of August 17th, the gray gradient down to black and mint adds a nice touch to the shoe.

Price: $160