Deathmatch: Google Now vs. Siri
(A very important point that I don't want to bury at the end: Google's results for locations were not the ones closest to me. The gas station was about a mile further than the nearest one and I don't even know where 2 of those 3 Starbucks were. The distance to the Starbucks is also inaccurate. This gets to my point about journalists/reviews not actually using the feature, just reporting on it.)
These results are an unbiased sampling of my typical behavior. I think about teeny-bopper movies, gas and coffee.
Wait, that's not right...
I think about all sorts of things. These activities are either "I have the time and I'd like to play with the voice recognition on my phone" or "I am in need of something right now and talking should be faster than typing". Broken down into those categories, lots of voice use scenarios are accounted for.
I'm going to do a side-by-side comparison of Siri and Google Now. These are just my particular usage patterns. I'm completely open to the idea that I have just been trained to interact with voice commands on my phone in a way that would make Siri work best for me but I don't think that's the case. In each screenshot, either the voice command is shown or I'll caption the photo if it's not on screen. As you'll see, these are perfectly natural ways to talk to "someone".
The first image is of my query about watching The Hunger Games. I just said
I want to watch the hunger games.
Google Now
Siri
Tapping on the first of the choices in Siri gave me this (I'm not going to tap on the Google Now result):
Siri 1 - Google Now 0
When can I watch Catching Fire?
I tried altering my query a bit to "When can I watch Catching Fire", just to see if I could coax Google Now into a more informative response. I did this because it's one of the things that over time I could see myself adjusting to, being more specific with my questions. To be fair, I asked Siri the same question.
Google Now
Siri
This one is a draw, I think. Neither of them gave me a usable result in the first pass. I do think that taking action on the results would get me where I wanted to go more quickly in Siri, but that's not the point.
Siri 1 - Google Now 0
Continuing our movie theme,
Was catching fire any good? (Spoiler: Yes, we liked it)
Google Now
Siri
Unequivocally, Siri wins this one. It got me what I wanted, in crystal clear form.
Siri 2 - Google Now 0
I need gas
Now, something I do more often than I'd like to do in my Jeep, get gas.
The query was I need gas. My use case is fairly simple. I'm driving and decide that I'd like to get some gas. As hands and eyes free as possible is important here. Neither do it perfectly. But,
Google Now
Siri
Tapping any of the Siri results would have gotten me directions.
Siri 3 - Google Now 0
Now, as the night owl dad of a couple kids who believe firmly in "the early bird catches the worm", a thought I often have:
I need coffee
Google Now
Siri
Tapping the Siri gets me directions to Starbucks. While the quality of the coffee is arguable, but quantity of caffeine is not.
Siri 4 - Google Now 0
Get me directions to Starbucks
Now, let's say that I have trained myself to be a little more specific with my requests and ask for Starbucks by name. (NB: The second of the 3 results shown in Google Now is the closest to my current location. The distance from me is off. I have no idea why - GPS is on.)
Google Now
Siri
I've taken multiple shots here to show you the way things unfold. All of these are without my action on the device. Siri does each of these in turn. It should be faster but from start to finish, it takes about 3 seconds.
Siri 5 - Google Now 0
The Results. Siri wins.
The results speak for themselves. I will say that Google Now's voice can hear what I'm saying more quickly. Listening, not so much. (Neither Siri nor Google Now misheard me.)
I believe that the results shown here highlight the differences in motivations of the two companies. Google's results are full of ads or things they want to sell me or keep me in their ecosystem. Apple just gives me results from whatever data services makes sense. Take that as you will.













