Riding the wave of creativity @its-holly100 - Tumblr Blog

Psychoanalysis Brief:

My whole class and I got given the names of a third year student. We had to individually go to their houses and take photos of their bedrooms in order to get more of a sense of who they are. We then had to create a big moodbaoard of their rooms with 6 photos on it. We then had to present our findings in front of the class and our student.

Direct Mail: This would be the postcard that the young women would get in five years time. She could be living the high life in Los Angeles or wherever. Anything is possible. My tutor told me that he liked it and that it could be done for many different trainees. Such as chefs, engineers or whatever precession.

Direct Mail aimed towards a trainee hairdresser:

I went to Toni and Guy and spoke to a trainee hairdresser there about what it is like and her aspirations. She said that it is her passion and her way of being able to travel with a skill. I spoke to my Grandad who has been a hairdresser for the past half a century. He said that what inspired him to become a hairdresser was that it allowed him to travel the world on cruise ships cutting customers hair. Now 50 years later, he has been to man different countries and has own two shops in Mayfair London. I decided to make postcards. One now and one written in fives time.

The decor of JWT was amazing and changed as we went up every floor, from stylish laid back sofas to wooden floors. We ended up having a two hour chat with Jason Berry, who told us the in's and out's of Advertising and reassured us that we are entering a very exciting career and made me feel even more ambitious.

In between briefs, a girl on my course called Alicia and I got invited to JWT by Jason Berry who we met at The Creative Circle Ball.

Along with my logo, goes the storyboard of credits to make the whole theme make sense.

After the acting, came the time to make a logo for Fruit Life. I am self confessing that I have never made or designed a proper logo before. So I am proud of my final interpretation of Fruit Life that I created on Illustrator. I decided to use the lines as they reminded me of fruit packaging and fruit stalls.

When told on the day that we will be partaking in a one day brief. My heart always sinks, as I know that I won't know where the day will take me. Especially with this brief, being told to come up with your own soap opera and then act it out in front of your class, acting has never been a passion for me so I was nervous but we all decided upon calling ourselves Fruit Life. It turned out to be a very funny 3 minute montage of us dressed as fruit trying to convey the next best soap. One to remember, especially the walk home with face paints on.

Iron Eye Logo: We designed this to make our organisation look and seem real.

Scotland for Independence: Devo Max was a brief given to my group. We had just over a week to come up with a campaign and a debate in which we had to persuade the people of Scotland to go full out and Vote to make Scotland Independent form England. This is a photo of our Twitter, We decided to make a newspaper and call ourselves The Thistle Report. The name cam from the famous Scottish Tree. We had over 800 followers, we wetted daily, hash tagging our secret organisation who was supposedly funding the newspaper called Iron Eye.

Carnival day and Masquerade night

My course were given the brief by the events managing team to come up with as many ideas we could to advertise and enhance their carnival and masquerade event. This is a photo of tickets that we designed. They are for children to design and take with them to the carnival. This was a very challenging brief for myself and my whole course.

Poke 4 A Smoke: Famous people who smoke.

Smokers App for smokers only. It is like a Sat Nav for Smokers with a road map.

With great power comes the need to light up!

This drawing I did is part of a series of iconic characters who smoke that my group and I came up with.

One Day Brief- Bring back smoking Adverts

If the ban on advertising tobacco were to be revoked, how would companies promote their products? Look at adverts and recent news surrounding e-cigarettes. Also check examples of traditional tobacco adverts before the ban was put in place. Think about how you might need to change aspects of these in light of the fact that we all know the truth about smoking now. (visuals, insights etc.) How will you break through the negativity surrounding cigarettes and smoking? Avoid the obvious since this will allow you to swerve around this negativity with an original insight. Do you smoke? Why do you smoke? Can you justify it? Or is it irrational? Think about your platform - I’d like you to avoid television. Be as controversial as you like!

This is the reply I got from my person at LIDA, M & C Saatchi.

I made this video of me in High Wycombe and sent it to my Bucks person at LIDA, I had a little over a week to find her then make her meet me.

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Riding the wave of creativity