Lalit sharma

Life methodology talks about Marketing, writing and Copywriting - How to write better

[lalitsharmajr]

16/31 day of Copywriting Marketing and Psychology

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[lalitsharmajr]

How to land your first client ?

No leads ?

No clients?

No money?

Try asking for work from people you know already

My first income was from a friend, he had a business and I wrote Blogs for him

They're the easiest to convert

Why?

Because they know you and trust you,

They'll give you a chance

[lalitsharmajr]

Knowing your customers problems is the best way to sell a lot:-

Targeting problems,

Everyone talks about Targeting the problems of customers or prosperity

Everyone knows that by targeting the problems of the prospect/customers they can sell a lot

But

Do you guys know there are 3 layers of problems?

Most people target the first level:- The external problems level

But to make your customers/prospects tick... To make them do something, You'll have to go deeper

So what are those 3 levels of problems:-

1) External

2) Internal

3) Psychological

Now Let me break these down for you

1) External problem

It's the problem that people think they have ... But they don't have it in reality

Let's say

For example:- I want money, I want to earn 10k/m

This problem is surface level, that I want money

"Why I want money" is the real problem

2) Internal problem

These are the real problems that a person has

Let's say,

For example:- I want to earn money because I want to be free to do whatever I want

This is the real problem

"Freedom"

Freedom is what you should Target, Not the money itself

You can stop here ... But there's something deeper ...

3) Psychological problems

These are the indicators, these are the things that:-

"MAKE YOU REMEMBER YOUR PROBLEMS" on a day-to-day basis

Let's say

For example:- You are doing a job, not able to spend time with your family

Not able to do what you want

These make you remember that you want freedom, You want to spend your time however you want to

"Day-to-day things that make you remember your problems"

Those are the psychological problems

...

Understand these 3 levels of problems and you'll win over your customers

Because yeah... Problems/Pains are the biggest motivators

You must go deeper into these to sell a lot

[lalitsharmajr]

Understand your prospects' problems in less than 5 minutes using AI (ChatGpt)

Understanding your prospects/customers is the most important part of any business

Yeah the most important

No matter if you're just creating content or have a real running business

Your customers, prospects and Views matter the most

Because these people are the ones for whom you or your business exists

I've created this Notion document for you guys which consists of 4 ChatGpt prompts for you guys

Which you can use to find out the superficial and internal problems of your Prospects/Customer

Which you can use to target them

But this is not all,

This document can also work like a mini-crash course on "How to use ChatGpt or AI like Google Bard" well

This document will teach you how you can use AI to get better results from AI and how you can improve your prompts

In short

This is going to be helpful for you if:-

- You're a content creator

- Marketer

- Copywriter

- Business

- Use AI or ChatGpt

- Or you have anything to do with people or customers

You'll get this for free, Yeah free

I'm giving this away for free because I'm a content creator and a Copywriter myself

And I understand how important understanding your prospects is, So I'm giving away this Notion template that I use to understand my prospects

You might also be wondering what I want in return.

I would love it if you guys can follow me on my different social media platforms in return

It's okay even if you don't want to, I would be glad to just help you guys out

Here's the link - Here

[lalitsharmajr]

We're evolving, But backwards:

This term was used just in MEMEs or As a funny reference

But

If you realise it,

This is true

We're not as advanced as we used to be,

Look at the:-

- Architecture

- Inventions

- Innovations

There are less and less arts, architecture and things that make us go WOW

Just look at the Pyramids, Eiffel Tower, or any such old architecture or building

Even inventions and Innovations aren't happening much

You can say we now have AI, ML (machine learning) Blockchains etc

I'm not denying it

But most of these things are 1-100 (Building upon things that are already there)

However, How many inventions can you count that are 0-1 (Things that were never there)

Such as:- The internet, Planes, or Cars etc

Yeah, some innovations and inventions are happening around them, But is there even any invention that is 0-1 ...

I'm not sure

Because I can't think of any such inventions

But all I can say is, Mentally, Physically or even emotionally

We're becoming weaker and weaker, Less happy and Full of desires

Even spiritually, that has nothing to do with outside things, it's all internal, even in this area

People are becoming weak

Why do you think it is happening?

If you ask me

Why is it happening?

I'll say... I'M NOT SURE

[lalitsharmajr]

I saw Zombies on a bus:

Wait is that true? Yeah it is

We're the actual zombies? Like they show on movies?

No!!!

They looked just like humans

Yet their soul was dead

....

I was going to college, Like every other day but this day was different

I was aware, I wasn't on my mobile today

I was Silently looking outside the window

Aware of everything...

Feeling the air touching my face, The good smell, The sky, The trees

I was loving the view outside

But suddenly the bus stopped,

It stopped on a bus stand

This is where things start to hit me, inside my head

That something wasn't right...

Then I looked at everyone's face

People who were on the bus, Who were getting on the bus and Those who were getting off the bus

ALL OF THEM WERE:- Rushing to work, to school, to college

They looked like robots

They had no expression on their face

They didn't look happy,

They looked dead from inside,

I was scared to look at them

I literally was scared

Not because of how they were, But because

I didn't want to be like them

I couldn't live my life like that, ever

I don't want to spend my life, looking like a zombie, Dead from inside

Just walking without any sense or awareness....

No... that's not the life I want

And that thing, that day, I still remember it fully, Every moment of it

Do you wanna live your life like that?

A life like a Zombie?

***

P.S:

I've been writing for 2 years now, I share things related to Writing, Marketing and Copywriting

[lalitsharmajr]

As a personal brand, How to kill many birds with a single stone?

I'm writing an email sequence for myself->

"4 principles of Copywriting"

After I adjust it a little, add a few more things to it

It'll work as a sample of my work/skill to show to my client (My portfolio)

But that's only killing 2 birds with a stone right?

Now let's take it further

You can create free products as a funnel by adding 𝙈𝙤𝙧𝙚 𝙥𝙧𝙞𝙣𝙘𝙞𝙥𝙡𝙚𝙨 in that product

Example-> 8-10 principle of Copywriting or something like that

If that's not enough...

You can take it even further by creating free content with those principles

And send that traffic to the funnel or email list to grow it even further

When you share such amazing content for free

It'll boost your content + It'll give traffic to your email list

That's how you can kill many birds with a single stone as a personal brand

These points can be adjusted and optimised according to your skill set

But the basic reasons/principles are the same

[lalitsharmajr]

Why should you stop reading books? 📚

Well let me share something that I've learned while reading 200+ books:-

After you read 5-6 books on a topic, 99% of the things become repetitive when you read more

That is not only about a certain kind of topic, it's true about most topics

Let's say you read:-

• Self help

• Spiritual

• Copywriting

• Marketing

or it can be any other niche

After 4-5 books, sometimes it'll take even less time (If you choose a good book at the start)

You'll start to notice patterns, similarity and structure

Because a few books are enough to teach you most of the things about a topic

So stop reading books about a certain topic, After you've read more than 3-4 books

After that

You have 2 routes to take:-

1) If you're learning about a skill, self improvement or spirituality -

You should focus on Action, Implementing things that you have learned

More than gaining more knowledge

2) If you're just a normal reader who loves to read

What you can do is -

Try other kinds of books, niche and fictions

Because when things become repetitive, It's just you wasting your time

[lalitsharmajr]

What's the most important part of a copy?

It is not:-

• Heading

• Sub-Heading

• Image

It's is:-

The Flow - To make the reader read the whole copy

You might grab the readers attention with various things

And I'm not saying Heading, Sub-Heading & Images aren't important

But these are just to grab the attention

The most important part is keeping attention

I would want 10 people reading my whole copy more than 50 people quitting it midway

Attention is important but what do you say after getting it is even more important

***

P.S:

I've been writing for a year now, if you want to connect with me

Get a free ebook on how to write better

Join my newsletter - Link in comments

🔁 Repost this if you liked this post

[lalitsharmajr]

One of the most underrated business models for creators is:

1) Traffic (Paid or Organic or Social)

2) "opt in" ( Gathering emails ) by Giveaway or Product selling

3) Nurturing and Selling to your email list

This 3 step process is very simple,

Is it easy? No

Does it work? Yes

I could have written a lot more things to make it longer and all but I said it right

"That it's simple, so it really is"

Send the traffic to the ---> "Opt in" and nurture those people who have "Opted in" Through valuable knowledge

Once you have nurtured them, ---> try to sell to them

How is it in real?

• Is it easy? Yes

• Is it simple? Yes

• Is it fast? No

[lalitsharmajr]

Making money on social media or as a Freelancer isn't easy anymore:

People are being lied to by fake or less skilled people

Customer don't trust people anymore easily

There's saturation in literally everything, I don't see any field that's not saturated

There are record breaking numbers of people Creating content on social media or Selling something

So it isn't easy money anymore

And I'm not trying to scare you here but someone has to say it

Many coaches out there won't say it because they're earning money by selling you courses and all

But

Is There a way out? Yes there is

It is to become very good at what you do and building supporting skills

For example:- I'm a writer, But I do Copywriting as well

I have knowledge about Marketing, Human psychology and Funnels

( I know a lot more things but these are related skills that's why I only mentioned these)

So yeah making money through social media or freelancing isn't easy anymore

it's possible? Yes

It's easy? No

How can you do it? By becoming very good at what you do & Learning related skills to your main one

That's all

[lalitsharmajr]

Break yourself to Break through:-

If you're who you were a year ago,

If you're doing things you were doing a year ago,

Can you break through? You simply can't

You have to break yourself, Your old self, To break through

as Einstein said (I'm not 100% sure haha that's he's the one who said it but it's valuable):-

"Doing the same things and expecting different results is simply stupid"

Just like that if you think you can:- "Improve yourself without breaking your old self" it's simply stupid

and Impossible

Breaking down is what helps you to break through - It's this simple

[lalitsharmajr]

Why is writing the most important skill, but underrated at the same time:

Many people think that writing is easy, writing is something that anyone can do

But it isn't,

It requires a lot of time and efforts to learn to write

And the reason writing is underated is because not everyone knows the importance of it

They don't know all the places where writing is applicable and must needed

Read all the images carefully

***

P.S:

I've been writing for a year now, if you want to connect with me

Get a free ebook on "How to write better"

Join my newsletter - Link in comments

🔁 Repost this if you liked this post

[lalitsharmajr]

I've learned this lesson about writing in the stock market:

Weird right?

But you can learn from anything, if you have an open mind

So what did I learn in the stock market?

When you give your readers a High & a Low it moves them,

It moves them to take action,

When you go sideways, not Eliciting both or any types of "Emotions"

No one will care

People only take actions, when you make them do so

Ps:- If you liked this post follow me for more posts on stoc.... no no, for more posts on Writing haha

[lalitsharmajr]

Recently I have been using ChatGpt a lot:

ChatGpt helps me with:-

• Researching

• Finding out my mistake

• Not leaving my page blank (Giving me outlines to write accordingly)

ChatGpt gives me:-

• Facts

• New ideas

• Angles I wasn't able to think of before

How not to use ChatGpt:-

• As your substitute

• As a writer

• Creating content for you

ChatGpt is really good to be your assistant, like it is for me in my writing journey

But!!!!

It's really a great tool:- But did you hear me right?

"IT'S JUST A TOOL"

Don't think it'll replace you, Once you master your art nothing can replace you, You'll find a way to stick

PS:-

So if you liked this post

Follow me and Join my Newsletter for a free ebook on " How to write better"

[lalitsharmajr]

How to gain confidence in anything that you are doing:

Is it by:

• Taking more Courses?

• Reading more books?

• Thinking about it?

No!!!

The only way to get confidence in something is by doing it:

- Doing it over and over again

- Practicing it

- Repeted practice

There's no other way

And what's really funny is that most people aren't willing to "do it"

Learning, Thinking about it and all that are easy

But the real doing is not

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Follow me

[lalitsharmajr]

How to earn 1000$ by creating & selling ebooks

In this blog, I will talk about how to earn a passive income from creating and selling ebooks online By the end of this blog, you will know everything you need to sell ebooks, whether it is:- How to create and sell ebooks online? What to write inside an ebook? The best platforms to sell ebooks on? Category/Genre of ebooks that sell the most? How to use Chat Gpt to write ebooks? Free ebook…

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