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Submitting Websites to Search Engines

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Submitting Websites to Search Engines

While there are many ways to get your website noticed arguably submitting your website to a search engine is the best. What is the best way to get your website to the attention of the Search Engines? The first thing to beware of are companies that promise automatic submission to hundreds of search engines. For the most part these promises are false. Maybe there are companies that can achieve this but to be honest I have yet to find one. Frankly the best way is to submit your website to search engines is to do it yourself or alternatively hire an expert to manually contact search engine companies and/or directories on your behalf. Whatever you do you should refrain from submitting an incomplete website. However, before you start this process you must ensure that your website is finished to a professional standard.

The right keywords, good graphics and certainly relevant content are all important. Take time to get it right and ensure that all the pertinent information is included especially your name and contact information!

However submitting your website to a search engine company will not guarantee that it will be listed immediately or that the ranking (position on site) will be high. There are thousands of new websites completed every day so it could take time for your site to be reviewed.

Please remember to include a site map of your website. This will make crawling by the web robots easier. In fact some search engine companies like Google may not even consider submissions without sitemaps.

So what is a sitemap?

A sitemap is normally one page (although sometimes a group of pages) which lists all or at least most of the pages on your website. Basically you can think of a sitemap as being similar to the index showing the chapters of a book. The reason it is important is that the crawlers can search out the website easier using the site map (index) i.e. they look at the titles of each “chapter” of your site to get the general “feel”. This enables them to categorise your site correctly. Please see the separate report on this subject.

I mentioned above that it is not advisable to use companies that promote automatic submission of your website to search engines. However that doesn’t mean that you should ignore the many online companies that do provide search engine submission services. There are software packages available that enable you to do your own submissions or if you want professional help then this is available on line too. Just avoid the” automatic” promotions.

There are thousands of search engine and directory companies to which you can submit your website including some of the best known like Google and Yahoo. Just do a search on the web.

So my advice is to make sure that your website is submitted to as many search engines as possible. Bear in mind though that a poor website can do damage to your image/brand so ensure that you do due diligence before submitting. Take your time, learn as much as you can first then send your professional site for all to see and begin your journey to success.

You CAN do it To YOUR Success

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Understanding the Tricky Parts of Local SEO

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Understanding the Tricky Parts of Local SEO

There are so many things about search engine optimization people do not know. This is probably because of the large volume of beginner SEO guides available online. Each of these guides talks about search engines, indexing perhaps a bit on how you can get that traffic to your site. However, few will help you get detailed information on how to rank your local business on the search engines. Local SEO has been a hot topic of discussion over the past few months. This is because of the benefits it brings to those who use it.

When you decide to do SEO work for your business website or generally any website, you should get in touch with experts in the business. Someone with experience in this field will help you understand exactly what local SEO is, and what it can do for your business. The multitude of benefits that you get from this type of search engine optimization is impressive. You will watch your business soar to heights that you could not even begin to imagine when you rank it locally.

What is local SEO anyway? 

This has become a trend owing to the increasing popularity of Smartphones. It has many similarities to organic SEO, but is still unique. Generally, local SEO places its focus upon provision of results relevant to a searcher depending on their location. For instance, when you search for something like ‘best sushi bar’ right now, Google is going to provide you with results based on where you are located. It will provide you with restaurants that are near where you are at the time of the search and then the others will come in later.

It was discovered back in 2011 that more than 40 percent of Internet searches had some local intent. This is particularly true for people searching through their Smartphones. According to a survey done in 2013, four out of five people use Smartphones to check out local information. Two out of three will take direct action based on the results provided and one of the three people will make a purchase as result. This just goes to show how important local SEO is to businesses. Google has said one-third of all U.S. mobile searches today are local, and that more than 80 percent of people use their mobile devices on-the-go. Ninety-five percent of these people using their Smartphones on-the-go, will be searching local information with a primary goal of visiting or calling a business.

Optimizing for local searches 

There are several things you can do to optimize your site for a local search:

Get a Google Places for Business page 

This is the first thing that you should do if you want to make your site more local-friendly. You can claim your Google Places for Business page and make sure that all your contact information, address, opening hours and any other relevant information is completed. As a matter of fact, you should ensure that your entire profile is complete. You can help Google to understand the theme of your business better by providing category information concerning your site. Google will then go ahead to create a signal that your business is related to any of the localized searches concerning what your business does. If you were wondering why some businesses show up in search and maps, this is how it happens. Now you know.

Bring in Google+ 

You need not be told that Google is the biggest search engine. It, thus, does help a lot to optimize your site for Google. Once you have that Google Places for Business page, you will have to link it to a Google + local page. This page is typically more focused on social interactions. It will have things like reviews, images and videos. The Google Local results are usually so dominant that you will have to scroll for a very long time to find any more searches. In case a customer searches through maps directly, the local listings dominate even more.

These are the two important pages of things that you will need to do. The first one is simple but when it comes to dealing with Google+, you can be sure that you have quite a task to handle here. This is why the SEO professionals are very handy. They will help you with tasks that you are bound to forget about such ase:

1. Optimizing business by referencing keywords 

The title of the page should include the brand name, the keyword that is being targeted and the location. This should not be hard to achieve. In fact, you can do it without making the page or the meta description appear unnatural. The objective always remains optimization for both search engine and the user.

2. Reference keywords in the title 

People forget to reference their keywords in the title. You should not forget to include hotel, restaurant, school or the specific type of business you are running.

3. Associate listing with right categories 

For instance, restaurant is too general a term. Is it an Indian or Ethiopian restaurant? Is it Chinese or Italian? You should choose the most relevant category.

4. Add address in a format consistent with other postings 

If you post your business’ name, address and phone number on your site, then follow the same format for other sites. Address citations are important ranking factors in local SEO.

The above tips are key to local SEO. If you are not well-versed in SEO, hiring an expert will be beneficial to your business.

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Complete Freelancing Course How To Make $1600 Per Month https://learn2earnfree.com/complete-freelancing-course-make-1600-per-month/

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How To Learn WordPress For Free In A Week (Or Less) -Hindi,Urdu https://learn2earnfree.com/learn-wordpress-free-in-hindi/

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19 Best WordPress Plugins For Business And Entrepreneurs https://learn2earnfree.com/19-best-wordpress-plugins-business-entrepreneurs/

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Wunderlist for Entrepreneurs — How to organize your projects [Udemy Free Course]

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Wunderlist for Entrepreneurs — How to organize your projects [Udemy Free Course]

And earn more by working even more organized

Discount — Free

Lectures — 12 Lectures

Skill Level –Beginner Level

Language — English

Published –10/2017

Take this course!

Course Includes

Organize your projects

Organize your daily activities

Assign tasks to colleagues

Share a shopping list with your partner

Take this course!

What Will I learn?

💓 Full lifetime access

📱 Access on mobile and TV

📋 Certificate of Completion

Requirements

⚓ You just have to know on how to use the computer and navigate in a browser

Who is the target audience?

🙇 Entrepreneurs

🙇 Freelancers

🙇 Marketing

Take this course!

Note: If the coupon doesn’’t work for you, please let us know and check our website for other courses! We are affiliated to Udemy.

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Wordpress Complete Web Design :Latest Wordpress Design Techs[Udemy Free Coupon — 100% Off]

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Wordpress Complete Web Design :Latest Wordpress Design Techs[Udemy Free Coupon — 100% Off]

Master wordpress website design with Elementor: beginner to Advanced with no coding&build wordpress ecommerce web Design

Discount — $ 195 Free 100% Off

Lectures — 48 Lectures

Skill Level –Beginner Level

Language — English

Published -28/10/2017

Take this course!

Course Includes

Know about the WordPress & page builders.

Online Hosting, subdomains, choosing you domain name & WordPress installation.

how to optimize images & create creative Art direction for web design with photoshop.

how to build your own beautiful Modern Responsive website using WordPress.

You will know how to design pages, menus, sidebars, footers, and create a professional and modern website.

You will know how to set up contact pages & WordPress contact form,

how to set up email opt-in forms throughout your website for email marketing.

how to find and install plugins.

Complete WordPress ecommerce Woocommerce plugin tutorial.

Build online 24/7 e-commerce store.

learn to create discount coupons & sale offers.

How to convert your WordPress website into https secure (encrypted connection).

How to master your online store in all details( shipping, tax, payments..etc)

how to back up your WordPress website in case of emergency.

increase SEO ranking for your website.

You will know how to speed up your WordPress website with caching plugins.

how to build official professional domain emails.

Take this course!

What Will I learn?

📺 7.5 hours on-demand video

📝 6 Articles

💼 1 Supplemental Resource

💓 Full lifetime access

📱 Access on mobile and TV

📋 Certificate of Completion

Requirements

⚓ just a pc (windows, mad or linux) & internet

⚓ No coding or design experience required

Who is the target audience?

🙇 Want to establish your online business \ entrepreneurship

🙇 Those interested in learning to build websites using freely available tools should with lowest possible cost take this course.

🙇 want to sell your products online

🙇 You are someone who wants to build a wordpress website for your business, hobby, or personal life.

🙇 You want someone to walk you through the entire process of creating a WordPress website from the very beginning to publishing.

🙇 if you are seeking to design a beautiful website & learn design through

🙇 want to Master the Elementor page builder

Take this course!

Note: If the coupon doesn’’t work for you, please let us know and check our website for other courses! We are affiliated to Udemy.

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3 Killer Tactics to Get Visitors to Your Website

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3 Killer Tactics to Get Visitors to Your Website

Want to get visitors to your site? If the answer is yes, read on to learn the tactics you need to get ahead.  Enticing visitors to your site is not as hard as you may think, but it does take the right knowledge and tactics.

There are three tactics to get visits (called 3P’s):

1. You can pull visitors to your website (Pull);

2. Push visitors to your website (Push);

3. Or use your product for visits (Product).

1. Getting visits to your site (Tactics Pull)

This tactic is used to bring customers to your site by offering them something they want: freebies, great discounts or something to reward them for their visit.

For example, if you decided to open an eCommerce business you could pull customers in with discount coupons.

Some of way to market these tactics include:

Blogging or guest blogging;

Podcasting or guest podcasting;

eBooks or guides;

Infographics;

Webinars;

Power Point presentations;

SEO;

Social media promotions via Facebook, Twitter, LinkedIn;

Contests;

Word of mouth promotions.

2. Push visits to your site (Tactics Push)

Push tactics are a little more aggressive. Push tactics means marketers are taking the product directly to the customers to make the customers aware of them. This simply means marketer go out and find the right customer and push the product. An example might be an announcement while customers wait for a YouTube video to load or an AdWords ad that appears at the top of their search results.

Facebook ads are one of the most powerful ways to build your Internet business due to the enormous amounts of traffic they can help you generate. Tons of businesses are heading onto the most popular social networking site in the world, which has half a billion users and counting.  By executing well-thought out Facebook ad tactics, you have an advantage over your competitors — you can directly connect with thousands of targeted customers and generate active leads quickly.

Another way to push people toward your site is by utilizing affiliate programs. These affiliate programs are the best opportunity you have to begin an online business that will grow and evolve at a rapid speed, increasing your sales.

Cross promotions is another one of the best ways to drive traffic to your website. Here are some ways to jump-start your first cross-promotion:

Add your partner’s business name, logo, contact information to your website and allowing them to do the same with yours;

Mention your partners in social media postings on Facebook, LinkedIn, Twitter, and Pinterest;

Send out a joint promotional e-mail or postcard;

Give a joint interview to local media;

Giveaway Swap;

Article/Blog Swapping.

3. Using your product

The third option, personally, is the one I’m most passionate about. It uses the product to automatically distribute. That is, the product involved in its own distribution and generating new visits.

If you have invited your friends to join Facebook, Pinterest or any other social network you have already experienced this tactic.

Tactics to attract new customers include:

• Integrations with Social Networks: It is about making your product work through integration with social platform, for example Airbnb’s integration with Craigslist to attract customers.

• Incentives: The best example is that of Dropbox, but there are many other businesses that also use this tactic. Bitbucket is one of them. With this method,  users can invite friends and thereby earn users for their projects.

• Adding Hyperlinks: One of the product tactics to attract new customers is adding hyperlinks inside of your product. In the WordPress theme a link to its site is always included.

• Invite more people via Phone contacts, e-mail contacts and social connects (Twitter, Facebook, LinkedIn, Instagram, Pinterest etc.)

• Spread products organically.

Summary

Pull and push tactics are based on the redefinition of the distribution. It is therefore essential to know how the world works online. If you do not understand how people navigate online, you will be hard pressed to pull or push traffic to your website.

Product tactics, however, are based on the redefinition of the product.

Most startups and growing companies successfully use a combination of the three tactics to get visitors. You can too. If you want to increase the number of potential visits for your website, then these three tactics are a must.

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19 Best WordPress Plugins for Business and Entrepreneurs

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19 Best WordPress Plugins for Business and Entrepreneurs

WordPress has been the most popular open source CMS system with a ton of features. A number of business owners and professionals from various walks of life use WordPress to mark their presence online.

One of the best things about WordPress is the ability to customize and enhance it using plugins. The utilization of these plugins reduces the amount of work you have to do, especially as WordPress has more than 47,000 plugins.

The plugins are developed according to the needs of the webmasters to save them time and effort. With the right set of plugins, you can take your business to the next level. In this article, you will find the list of 19 must WordPress plugins for the business website currently and in the future. Have a look at them.

1. Yoast SEO

The importance of search engine optimization (SEO) cannot be ignored in the world where businesses need to get some buzz. A number of factors rank your website on top of search engine results and one of them is on-page SEO optimization.

Yoast SEO is a wonderful plugin, which helps you create content and optimize it optimally to improve your search engine results. It allows you to check the readability of your content, write meta descriptions and titles, image optimization and keyword optimization. Moreover, it helps you create better headlines by properly utilizing the focus keyword, along with heading tags.

2. MonsterInsights

Google Analytics is essential for garnering the useful insights on how your website is performing. MonsterInsights is another great plugin, allowing you to connect your website with Google Analytics. Installing this plugin on your WordPress website will help you to learn about traffic sources and the actions performed by users.

MonsterInsights comes in both a free and paid version. The Pro Version comes with a number of advanced features. The plugin is quick and easy to set up allowing you to unlock the potential of your business and revenue.

3. Jetpack

Jetpack comes with a bundle of features adding value to the website by giving security, streamlined management, performance, and website traffic and stats. For instance, it allows you to track the visitors on your website, helps protect you from malware attacks, manages menus and plugins, and improves the speed of your website.

Some of the other notable features of Jetpack include social sharing, posts by e-mail, spam-free comments, and related posts. Moreover, it also comes with a mobile theme option that is responsive, and lightweight designed for tablets and Smartphones.

4. Social Icons

When it comes to bringing traffic and gaining attention, social media plays an important role. Whether you are running a news website or operating an online store with latest deals, social media helps in engaging visitors.

Social Icons is a free WordPress Plugin allowing you to display popular social buttons on your website. You can post the icons on your pages through shortcodes or widgets. The plugin can allow you up to 100 social media platforms.

Moreover, the plugin comes with customization options to help you resize the icons, choose icon shape, pick the color and so much more. The drag and drop icon sorting makes it much easier to customize the icons.

5. Contact Form 7

It is important for a business to offer its clients uninterruptable opportunity to connect. For this reason, Contact Form 7 is a must-have the plugin on your website. Whether you are operating an online store or offering your services to clients worldwide, Contact Form 7 allows you to connect with potential and existing customers instantly. The plugin has been installed by millions worldwide and is one of the most demanded plugins for webmasters.

6. Snapshot

Backing up your important files and data helps keep you from a lot of troubles. For example, if your site goes down, or is hacked, you can simply restore your data from a backup. However, the trouble is doubled, if your backup is lost, deleted or corrupted. For this purpose, you need to have a backup of a backup. The Snapshot Pro plugin allows you to take backup of your website and save it to multiple locations including Google Drive, Dropbox, computer and Amazon S3. The backups can be scheduled using Snapshot Pro plugin helping you save data without any extra effort.

7. Buffer

Social media sharing has to be done on a frequent basis, to keep your followers engaged. The buffer plugin is meant to schedule your posts, track the performance of your content and easily manage all social media accounts in a single platform.

If you are going on a vacation or simply can’t connect with your audience due to certain reasons, Buffer can help you maintain a consistent presence on social media. Moreover, scheduling your post at a particular time when people are engaged more can be easily done through Buffer – even if you are sleeping or hanging out with friends.

8. Thrive Content Builder

As an Internet marketer or store owner, you have some products or services to sell. The biggest challenge for a WordPress user is to create a catchy product page, pricing tables, clients’ testimonials and call to action. But not anymore, when Thrive Content Builder can integrate within your WordPress Theme.

With a simple drag and drop element, you can create a catchy product page or landing page along with attention-grabbing hover effects. Without prior experience in coding, you can tweak every detail with mobile responsive editing.

9. Redirectioner

404 errors are bad for SEO and overall health of your website. Moreover, it is also bad from a customers’ point of view, not to mention that it looks very unprofessional. To address the broken link issue, you can install Redirectioner plugin to redirect broken or bad links to the right place. It also allows you to remove automatic and manual redirects that are no longer in use.

10. Beaver Builder

Want to have complete control over your website? Install Beaver Builder now. This page builder plugin allows you to gain control over your website, building catchy and professional pages with simple drag and drop.

It also comes with catchy templates and saves your valuable time. From a wide range of options, you can replace the text and images according to your requirements. Moreover, you can save design templates and reuse them across your website or simply export them to some other website.

11. WooCommerce

WooCommerce has been popular since its release and almost every site powered by WordPress uses this plugin, especially online store owners. Installing WooCommerce on your website will set up your store within minutes.

With the help of WooCommerce, you can sell almost anything from physical products to digital products. In addition, you can offer free shipping, flat rate shipping or make real-time calculations. There are plenty of payment options accepted by WooCommerce. In fact, it gives you all the control you need to run your store successfully.

12. WP Rocket

If you know the importance of loading your WordPress faster, you must install WP Rocket instantly. No one has enough time to wait for your website to load. Without struggling, you can configure WP Rocket Plugin and set your website to load immediately.

WP Rocket caching is activated immediately allowing you to create super-fast load time. This helps you in improving search engine optimization and increasing conversions. The plugin helps in reducing the weight of JavaScript, CSS, and HTML through minification.

13. WooCommerce FreshBooks

Creating invoices for different customers is a hectic job and needs a lot of time. WooCommerce FreshBooks helps you ease the invoicing process with one click. It offers high performance and flexibility in synchronizing your WooCommerce store with FreshBooks.

There are plenty of options to automatically generate invoices for all orders or through a manual process. Moreover, the plugin automatically synchronizes payments between your FreshBooks invoices and WooCommerce orders.

14. Disqus

Serious bloggers and Internet marketers are well aware of the importance of comments. It is a great way to improve conversions, build relationships and grow your brand. Disqus is a popular commenting plugin for WordPress website and helps you improve commenting on your site.

Without editing a single line of code, Disqus can be seamlessly integrated into your WordPress website through one-click installation. Moreover, some of the most recognized websites like “The Atlantic,” “EW” and “Wired” uses Disqus.

15. MailChimp

When it comes to subscribers, none other than MailChimp can help you create catchy opt-in forms or integrate them with another form. The signup forms are mobile responsive and user-friendly, allowing you to take control of form fields.

MailChimp is free to use for a list of up to 2,000 subscribers. Thereafter, you have to pay nominal fees. It has been the most popular newsletter service among Internet marketers and storeowners to send out e-mails to their potential and existing clients.

16. LeadBoxer

LeadBoxer is a must-have a plugin for B2B sale teams to come up with useful data in real time. It allows you to have a glance of businesses who visited your website and offer the ways to contact them. Hence, it can help you contact leads and potential clients, resulting in improved conversions and sales.

17. Schema

Schema is a useful WordPress plugin that can tell search engines more precisely about your content. It is easy to set and install without struggling much on settings. The functionality of Schema can be improved through other extensions and plugins. The interface is user-friendly and generates markup to incorporate in your WordPress pages and posts.

18. Testimonials Widget 

When it comes to gaining the trust of potential clients, past clients testimonials play an important role. With the help of Testimonial Widget, displaying customers’ feedback can be quick and easy. Without doing much, you can build trust and credibility about your services and brand, resulting in increased revenue and sales.

19. Soliloquy

When it comes to WordPress Landing Pages, sliders can help you display your content in a unique and attractive way. Soliloquy is one of the best responsive WordPress Slider plugins available to help you develop beautiful sliders anywhere on your WordPress website.

The drag and drop builder allows you to create video sliders and beautiful images in a few clicks. Moreover, it works great on all smart devices including tablets and Smartphones due to mobile responsive behavior. The Soliloquy comes with pre-made templates to customize your slider according to your requirements.

Conclusion

When it comes to running a business, you need to have the right resources. Especially, in the world of technology, the need for appropriate tools can help in saving time, increase conversion and improve ROI.

There are loads of plugins available on the market. Make sure you pick the right ones to power your WordPress website. The above-discussed plugins are easy to install and set, even if you are a beginner. If you have tried another plugin that helped you, please share your valuable opinion in the comments below.

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5 Data Management Tips for Small Businesses

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5 Data Management Tips for Small Businesses

There’s a common misconception that continuously floats around the business world. This is that only large, global corporations should carry out and implement data management strategies and that small businesses need not bother, simply because there’s not that scale of data to process.

Small businesses, however, can hugely benefit from creating their own strategies. Using this data, no matter how small, can help you to leverage your business to generate more profit and enhance your campaigns to become more effective and more successful.

Today, we’ll explore five key data management tips that can help you to achieve all of these things and more.

Set Up Your Data Storage

Before you start collecting your data, you’re going to need somewhere to store it all. This is much like a paper storage system, only on your computer. There are multiple ways you can approach this. First, you can dedicate an entire drive on your computer to data storage, whether this is partitioning a drive or using a USB flash drive.

Make sure you keep things organized by setting up folders and using accurate file names so you can find your way around your documents easily. This makes things so much easier when it comes to you or your team finding the exact file you need when you need it. For mainly text-based websites, you may be able to store everything you need on your website hosting provider.

Define What You Need

As your business grows, so will the amount of data that your business has which is why it’s so important to assess and predict what you’re going to need. This means you’ll need to think about how much storage space you’re going to need, where you’re going to put and keep this storage space and any software you may need to make things easier.

One of the best ways to approach this task is by creating a data storage policy. The more effort and time you put into this step, the easier your data management strategy will be in the future. For some businesses, especially in this day and age, you may want to look to cloud storage as an effective and universal method for storage.

Consider Data Security

Granted, your business might not be the size of some of the more global corporations, but the security of your data is still essential. This is especially important if you’re holding mailing lists with all your customer’s e-mail addresses. If a hacker was to get a hold of your mailing lists, this could put your company in a lot of trouble.

Fortunately, there are several steps you can take to stop this from being a problem, or at least minimize the risk of it happening to you. One of the most effective yet simple ways to do this is by having computer software set up on your computer and on your internal and external networks.

There is a ton of services available, such as Norton or McAfee, that cater to businesses. You can have a list of leading business security providers created for you by Australian Reviewer.

Using Your Data

A lot of the data you’ll have, basic business content and media aside, is data on your customers.  By analyzing your customer data, you’ll be able to track and monitor how your businesses behave and how they are using your services.

These are essential for you to be able to improve your services as well as your overall customer experience. For example, you could have a list of all your best-selling products. At the top, you’ll have your No. 1 best seller. Use this information to see why this is your best-selling item. Is it a popular product that’s relatively sought after, meaning you’ll want to invest in more products like it?

Maybe you’re just marketing it really well, and you can employ the same strategies on your lower performing products. However you choose to use your data, be smart and think outside the box. For example, State of Writing use its data to see what its most popular content is so its writers can replicate and produce high-performing articles in the future.

Don’t Forget to Back It Up

There’s no point in spending all of this time setting up your data storage system and collecting all your data if, in one accident or unforeseen circumstance, it all gets deleted. Make sure you have at least one backup available should anything happen.

For example, if you’re using a USB drive and you accidentally knock it out of your computer, there’s the possibility that the file corrupts, irretrievably. Backup regularly and keep your backup in a safe and secure location. Make sure you and your team make a habit of doing this.

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How Slack, WhatsApp and Facebook Messenger Have Reinvented Modern Communication

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How Slack, WhatsApp and Facebook Messenger Have Reinvented Modern Communication

Ever since the invention of the telephone in the 19th century, technology has played a huge role in the history of human communications. Prior to this breakthrough, long distance communications still relied on the postal system — which had barely evolved since the ancient world.

All of a sudden, people in faraway locations could communicate with one another instantaneously. Looking back, it’s hard to imagine how the world was governed before this point.

The next big revolution of communications occurred when the Internet became accessible to the public in 1991.

As Web adoption grew in the 1990s, so did e-mail. By 1997, 10 million users around the world had access to free webmail accounts.

Created by academics to share research information, e-mail was always a functional rather than social communication tool.

Things changed in the early 2000s when teenagers around the world logged into applications like MSN Messenger and AIM not necessarily to share information, but to hang out. For the first time, people had a digitized communication platform that provided some semblance of real life socialization.

Nowadays, modern communication platforms like Slack, WhatsApp and Facebook Messenger are social as well as functional. Not only can you share large files for work collaborations, you can use videoconferencing and share emojis that humanizes the interactions.

Here are some of the ways in which the latest generation of platforms have altered modern communications.

Centralized Workplace Communications

In my business, I work with a lot of freelancers dotted around the globe in different timezones. Not so long ago, e-mail was our primary communication tool, with the occasional Google Hangouts session here and there.

The results were, as you’d expect, chaotic. Certain e-mails would go unanswered while workers were constantly annoyed by receiving e-mail chains that had nothing to do with their present tasks.

Since implementing Slack as our primary communication tool, things have become a lot easier. Instead of using a combination of e-mail and third-party sharing websites like Sendspace to transfer files, now all transfers take place in one location, which results in less clutter.

Also, people are no longer distracted by unnecessary communication streams. If people miss a meeting, they can always read the conversations to catch up afterward.

Since communicating is now pleasant instead of stressful, workers are behaving in a more collaborative manner and we enjoy regular brainstorming sessions in a private channel. Thanks to Slack, people who don’t work directly with one another have more encouragement to become friends, which is great for teambuilding.

The Power of Visual Information

Whether or not you believe the claim that 93 percent of communications are non-verbal, it’s clear that you miss a part of an interaction when you can’t see a person’s face or hear their voice.

While videoconferencing effectively restores vocal tonality and facial expressions to the interaction, it’s not appropriate for all situations.

Fortunately, implementing images into instant messaging is easier than ever with platforms like WhatsApp and Facebook Messenger.

Images convey more information than text alone, which is great because 65 percent of people are visual learners. Simply drag an image into your chat box and your recipient will receive it immediately.

This is particularly useful for work collaborations, if you need to send your teammate a screen capture image quicky.

Also, WhatsApp has a diverse range of emojis which help to enrich interactions.

Want to communicate strength and solidarity before embarking on a new project? Send a fist raised emoji.

Want to communicate rage and frustration? An emoji of a Japanese goblin should suffice.

New Marketing Opportunities

Effective marketing involves presenting a target audience with an offer that resonates and encourages action.

At one point in time, direct mail and print media adverts were the best channels for getting your message in front of a target audience – but that’s not today.

Given that people, particularly younger demographics, spend so much time using Facebook Messenger and WhatsApp, it makes sense to market to them using these channels.

Many brands are deploying Facebook Messenger chatbots, which aren’t as difficult to create as you might imagine. By leveraging artificial intelligence, you can create a humanized customer service experience that people can enjoy without having to visit your website.

This is important when you consider that 71 percent of consumers who have a good experience with a brand on social media are likely to recommend it to their friends.

Chatbots will give an immediate response to queries, which is useful given that we’re living in a culture of instant gratification.

Many companies have made enormous profits by inserting relevant ads into the Facebook newsfeeds of their target audiences. However, messenger ads could be even more powerful, since brands will be able to target audiences where they are already engaged.

This new feature has been successfully tested in Thailand and is just around the corner for the rest of the world.

Whether or not people enjoy having their private messenger communications bombarded with ads remains to be seen, however.

Can you think of any other ways that human communication has changed in recent years due to technologies? Please let me know in the comments below.

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How to Learn WordPress for Free in a Week (or Less) -Hindi,Urdu

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How to Learn WordPress for Free in a Week (or Less) -Hindi,Urdu

Are you looking to learn WordPress and build a website? One of the best parts about WordPress is it’s ease of use. Learning WordPress does not require a lot of time or money. In this article, we will show you how to learn WordPress for free in a week (or less).

Why Learn WordPress?

WordPress is the world’s most popular open source content management system. That’s a fancy of saying it allows you to build great websites.

About 22% of all websites are powered by WordPress. It generates thousands of job opportunities around the world, and there are millions of websites making money using WordPress.

Apart from the economic opportunities, WordPress enables people to share their stories, ideas, build communities and do awesome things.

What do I need to learn WordPress?

Learning WordPress is easy as long as you are willing to commit few hours each day for a week. You would need some very basic search skills (i.e know how to Google), and the ability to follow instructions.

No you don’t need to know HTML or other programming to build a website. Will it help to know those in the future? Ofcourse, but it’s not necessary in the beginning.

Many skilled WordPress users started from scratch just like you. In fact most WordPress users don’t know how to write code or design websites.

Now that you are committed to learn WordPress, we want to welcome you to the awesome WordPress community.

Course Link

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Complete freelancing course How to make $1600 per month

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Complete freelancing course How to make $1600 per month

Who is a Freelancer?

A freelancer is a person who is self-employed. There is a misconception that people who do online work are freelancers. There is a difference between online work and freelancing. Freelancing can be online or not online. It’s just a concept that you do work for someone without being a part of their company.

Online Freelancing

On internet, there are several websites that allow you to find the jobs that people from all over the world post. It is similar to the very common olx.com. Just like all the sellers post their things to sell on website and buyers contact them and negotiate the rates, there are websites where people can register as clients (who hire people) or freelancers (who perform client’s task).

Freelancing Platforms

Though there are many platforms for freelancing like www.elance.com, www.freelancer.com, www.odesk.com, www.fiver.com, www.guru.com etc. Recently, 2 big platforms joined to form one. Elance and oDesk are now one big platform with a name www.upwork.com .

Who can be a Freelancer?

The intention behind this training is to create awareness about freelancing for Pakistani people. Here are some things about Freelancing that you need to know.

Anyone can be a freelancer. There is no discrimination on age, education, caste, color and skillset.

Freelancing is not only meant for IT people, doctors and lawyers are earning more than IT people from these websites.

You do not have to have perfect English to get the project. Clients understand that English is not your first language and they never judge you for that. However, you can’t expect to get a book writing job in English with poor English. So it depends on type of job and you are all set.

Anyone who thinks he is good for nothing, can be a really good freelancer.

If you can operate your phone, use facebook, or know how to browse, no one can stop you becoming a really great freelancer.

Course Link

What kind of work in available.

A really wide range of jobs is available from all over the world. Either you are a French, dutch, Arabic or Russian, you have an equal chance to get project in your regional language. Pakistani people can easily find urdu jobs.

Here is a list of job categories.

Web, mobile and Software Development

Design and Creative

Content Writing

Sales and Marketing

Admin Support

IT and Networking

Translation

Engineering & Architecture

Customer Service

Accounting and Consulting

Data Scientists and Analytics

Legal

Medical

  Course link

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Build a Huge List of Email IDs in a Day: Ultimate Hacks [Udemy Free Coupon — 100% Off] https://learn2earnfree.com/build-huge-list-email-ids-day-ultimate-hacks-udemy-free-coupon%E2%80%8A-%E2%80%8A100-off/

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Android Advanced Guide To Create A RESTFul API Client App [Udemy Free Course]: https://learn2earnfree.com/android-advanced-guide-create-restful-api-client-app-udemy-free-course/

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Pay With Google Goes Live On Mobile: https://learn2earnfree.com/pay-google-goes-live-mobile/

Pay With Google Goes Live On Mobile: https://learn2earnfree.com/pay-google-goes-live-mobile/