Linkbuilding SEO
The link building work method is varied, although you should try to make it as natural as possible. Among the most popular strategies we can spotlight the following:
These are the mythical traditional communication campaigns that range from the launching of an advertising spot to the dissemination of the press release, including the organization of your event, awarding of awards, etc.
As always, the king of kings: content. There is certainly nothing much easier to distributed than quality content. That is the well-known linkbaiting, a way to get links attracting the attention of users through new varieties of communication: infographics, interview, videos, etc.:
When we talk about the quality of a website we refer, first of all, to the authority it has for Google, that is, its prestige. This quality is easily detectable (from 1 to 100) by the authority of the page (PA) and the authority of the domain (DA), which we can know thanks to some tools such as MOZ.
: As with everything related to SEO, traffic is always important. When it comes to identifying a quality site, traffic must also be taken into account. Above all to detect possible traffic drops that may be related to penalties.
Help yourself with tools like SEMrush or Sistrix to obtain this data.Another aspect to consider is the type of link that we are going to work with. Usually the mistake is made to think that all the links we must get are dofollow. Error! The ideal is to achieve a natural balance between dofollow and nofollow links.