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Etsy sellers need to know how to reduce their fees with the Share and Save link. I created this article that I'm continuing to update to help share information about how Etsy Sellers can use their Etsy Share and Save Link.

Groovekart – Free Shopify Alternative for ECommerce

Groovekart - Free Shopify Alternative for ECommerce Businesses (Groovekart Review)

ECommerce is here to stay! If you’re looking to get started in eCommerce but don’t want to pay for a website – get one for free from Groove (and when you connect through our link, you’ll get special access later…check the bonus section for details)!

Free Shopify Alternative

We’ll dive more into the details of GrooveKart, but a quick comparison is to Shopify. Both GrooveKart and Shopify are HOSTING for eCommerce websites.

This type of hosting is perfect for your OWN website (versus listing on a Marketplace like Etsy or Amazon). In this article, you’ll see why GrooveKart is a good option as a free Shopify alternative.

Get Your Free Groove Account Here

Groovekart - Free and Paid Options

Before we hop into all the great benefits of Groovekart, there are some differences between the absolutely free version of Groovekart and the Paid Version of Groovekart. Plus, whether you opt for a free or paid version, it’s all part of the Groove.cm world – which is even better news for Groove users!

Groove Free Vs. Paid Comparison

In the following image, you’ll see the difference between the free Groove package (which includes Groovekart stores) and the Paid version.

For Groovekart, you’ll notice it only shows the difference between online credit card rates and the rates to add on 3rd party payment processors. If you’re just getting started – the free version is perfectly fine! As you grow, you’ll want to upgrade to save money…and if you are dedicated to eCommerce (which, I think you should be) then you might want to check out the currently available Lifetime Upgrade (more on that later).

Take a look at the differences in the image below, and we’ll talk about more differences afterwards, plus how you can get started with your very own Print on Demand website for free with Groovekart (plus, bonuses for both the free and paid levels from Little Biz Resources)

A Few Other Groovekart Paid Vs. Free Differences...

A couple of things not outlined in the image above is the delays between setting up stores. If you’re new, you may not be thinking about a 2nd store – but it’s something you need to know about to make a decision!

Shopify lets you have 1 store per email login and you pay for each store. The free version of Groovekart lets you create more than 1 store (I currently have 3 on a free account)…but you have to wait 30 days to create a new one. The paid version of Groovekart lets you create more than 1 store…but you have to wait 7 days to create a new one.

Personally, I don’t think the waiting period is a big deal since you’d be building one website at a time. Plus, plenty of people never need more than 1 ecommerce website! So, the waiting period may not matter to you – but at least you know about it now.

Groovekart Review & Overview

After signing up for a free Groove account (HERE), you navigate to Groovekart and you’ll see an option to Create New Store. Do that.

You’ll choose a unique subdomain on Groovekart to place your site. If the one you want is taken, just pick something else. You’ll eventually assign your own domain to the website – so this is just a way to make your store unique on all of Groovekart (Shopify does the same thing).

Then, sit tight and wait a few minutes for your site to get processed. Even if you are a 0 in the queue, it can take a few minutes to process. Just refresh your page after a few minutes.

GrooveKart Settings

You can’t sell without having settings (especially billing settings) input on the store. I recommend you start with the settings.

You can walk through the recommendations under the “start selling” section on the dashboard or go to the SETTINGS section (bottom icon on the left) and fill everything in you can find.

Payment Gateways

A quick note on the payment gateways. You can use Paypal on the free level, and apply for GroovePay. If you want additional payment options, you’ll need to upgrade!

Store Information

Make sure you complete all the settings, but the Store Information section is where you can upload your logo and favicon.

Groovekart and Print on Demand

We are BIG fans of Print on Demand (we have an entire training on it). Groovekart integrates/connects with the same Print on Demand company we recommend – Printful (click here to sign up for a Printful account).

Free Training: Check out our Print on Demand training free on Youtube to get started with Print on Demand (including how to create your own designs).

If you are looking for a way to get started in eCommerce completely free, you can use Printful with a free Groovekart account!

Keep reading for how to connect Printful with Groovekart and then see our BONUSES (even for the free accounts).

How To Connect Groovekart and Printful

First, make sure you have a Printful account.

Second, make sure you have a GrooveKart account.

You need to copy over the API from Printful into the POD section of Products in the Groovekart site. In the following video, you’ll see how to bulk upload files to Printful and then create products and publish them to Groovekart. Plus, you’ll see how to add the API from Printful into Groovekart – it’s super easy!

Groovekart Pricing

If you are brand new to eCommerce, you can easily get started with Groovekart completely free. Just sign up HERE.

As of the time of this post, there is a lifetime option to upgrade. The price is a on-time payment of $1997 or there are payment options. There are A LOT of features I haven’t covered yet (because that would be a post on it’s own) – but you can see the value by registering for the next webinar on the sign up page HERE.

Don’t let the price scare you (because there is a free option).

More Than Just An ECommerce Store

While Groovekart is the app for the ecommerce store, Groove is a series of apps that offers a WIDE variety of features. Scroll back up to see that image and you’ll get an idea of what’s included in the free or paid versions.

With this one tool, you’ll be able to start (or grow) your ecommerce sites, funnels, email marketing, affiliate marketing, and more!

Check out the next webinar to see if the paid version is for you (because you should definitely get the free version no matter what – sign up here).

Groovekart Bonuses

Free Level Bonuses

Free level: Yes, we have a bonus for the free level! There are two bonuses, but one will be a while before it is ready.

First – you’ll get access to a membership area with training specific to Groove and how we use it (such as the Print on Demand training with detailed instructions on how to set up your Groovekart website to maximize visitors). This will take some time for us to put together, but you’ll get it when it’s ready.

Second – you’ll get special permission to connect your Groovekart site to the Merchlet Marketplace. The Merchlet Marketplace is OUR marketplace that we built to help eCommerce professionals get some momentum. While we offer a special subscription level for anyone that makes a purchase, the free version gets a free upgrade to include integration between their store and the Merchlet marketplace!

Paid Level Bonuses

If you upgrade to the lifetime account, you’ll get access to additional special bonuses.

Bonus #1: Pinterest eCommerce Workshop ($197 value)

Pinterest is WONDERFUL for eCommerce…but only if you can get traffic! Pinterest is ever-evolving and we’re constantly testing (plus, we’re in groups with other people also testing).

For this bonus, we will run a workshop that teaches you the best practices. Pinterest takes some time to get traffic – but we’ll share how you can boost the potential visibility faster.

In addition to the workshop, you’ll get step-by-step video instructions to make sure you know the whole process!

Bonus #2: Lifetime Access to the Master Marketing Course ($3500 Value)

This course is brand-new and revamped! This is the ultimate Marketing Omnipresence and Multi-Channel Selling course. You’ll get information on how to automate all of the marketing possible (unfortunately, not everything can have automation).

Step-by-step videos walk you through the entire process, we’ll include a variety of resources (free when possible). With your eCommerce business – we’ll introduce you to a variety of automation techniques and integrations options to help you reach more people, build your followers/customers, and build online assets to promote your business.

You can apply the strategies to other businesses as well (not just eCommerce).

Bonus #3: Merchlet Subscription, 3 Years ($2160+ Value)

We have created our own Marketplace! It launches in January, 2022 for Beta access. After Beta, we will offer a variety of subscription levels. When you purchase Groove Lifetime through our link, you can claim 3 years of our top membership. This is estimated at $60 per month, but we might offer a higher subscription – and you’d get that one.

Here are some of the benefits of our marketplace:

No ads. We will never place ads on YOUR listings. Unlike other marketplaces, your shop on our marketplace really is your shop.

Benefit from the marketplace experience – we drive traffic to the marketplace. As an early adopter, you’re more likely to get found when people search.

Staff accounts – It’s hard to grow when you only have one login to the marketplace – the login that has access to financial information (and a VA could potentially mess up). Our marketplace has Staff access. Add an assistant or several assistants to help you add listings, manage customer inquiries, and more.

Live Chat via Messenger – Customers have questions and want fast answers. In addition to an email messaging system, you can add in your Messenger access. This means you can include Messenger Bots to answer questions faster, redirect live inquiries, or just provide coupon codes while capturing emails or phone numbers (really, anything Messenger Bot related you can now do).

Integrations/Connections – Make our marketplace your home! You can manage inventory and connect with other marketplaces, email marketing, and other connections to help you grow and automate your eCommerce business.

In addition to the marketplace, you also get access to free training to help you market your products.

Questions? What are you waiting for?

The Groove Lifetime upgrade closes in a couple of weeks. It’s free to watch the next webinar overview (HERE).

If you have questions, feel free to hop into the Little Biz Resources Facebook Group and ask questions!

About The Author- Dr. Kim Christian

Thanks for taking the time to read my content! I am Dr. Kim Christian, but the only person that calls me that is my daughter when she’s pretending she’s opening a business!

Most people just call me Kim (or mommy when my daughter isn’t playing business owner).

My priority is to help other entrepreneurs and small business owners build sustainable online businesses (or for “real world” businesses, expand to online).

My sister and I started our own eCommerce marketplace. If you’re interested in selling products (physical or digital) online, sign up for details here.

To Your Success,

Dr. Kim Christian

New Banking Rules – $40 Sign Up Bonus for Free Business Checking Account

New Banking Rules ! Get A $40 Sign Up Bonus For A Free Business Checking Account

It’s a New Year (2022), and with the change in year comes a change in tax requirements!

If you’re like me, you rarely read the fine-print from your bank account…but I do like to skim the documents. When I checked an update in December from my personal bank account, something caught my eye.

A phrase that I wouldn’t use my personal bank account for “non-personal or business” transactions.

Most likely, that change came following the IRS announcement that all business transactions of $600 or more get reported to the IRS – including mobile transactions from Paypal, Venmo, Zelle, and more.

Get a $40 Sign-Up Bonus

If you’ve already seen our video on how you can get $40 when you sign up for a free checking account, just fill out your information in the form below and I’ll get you the link! It only takes a minute.

Name

Send

Upcoming New Marketplace

Upcoming New Marketplace - Do You Sell Online?

If you sell online or want to start selling online – this marketplace is a must. It’s brand new, and we’re building it for you!

Let’s discuss a little about what you see in the image above.

Click here to sign up for our Marketplace Updates

A Home Base For Your Listings and Products

As you see in the image, our new marketplace is in the center of the picture. This is because it’s your home base for integrations with other resources. **We are still building all of this, but it gives you an idea of where we are going.*

Why integrations?

Generally, integrations are critical for inventory control. If you have a limit to the number of items you can sell, you need some sort of inventory control so you don’t sell too many and then have to cancel orders. Also, integrations help you update inventory on your other sales locations so you don’t spend valuable time doing this manually.

Integrations For Lead Capture & Customer Service

One of the big customer management tools online is email marketing software. Email marketing is one of the least expensive marketing methods! While we will integrate with popular names like AWeber and Mailchimp, we also want to integrate with our favorite email marketing software, Mailvio, and Groove (since you can get 500 email contacts completely free with Groove – here).

I’ve only listed Printful for a print on demand integration, but we have a 2nd one we are working on…so, you’ll be able to create thousands (maybe tens of thousands) of listings without every having to carry inventory. Of course, we’re only adding in quality print on demand companies (like Printful). Once we launch for Beta access (click here to sign up for updates), we’ll announce more of what’s up our sleeve for integrations.

Messenger Marketing

Built in the marketplace platform is the ability to add your messenger. Customers can live chat through your very own messenger (for your business page). This means you can add a bot, capture emails, offer special discounts, and more. We’ll have training on how to do all of this!

In the image, you also see Google Shopping and Groove. Even though I mentioned Groove in email marketing, Groove also offers a membership platform, funnel builder, website/page builder, and more (you also see it in other sections, I’ll talk about soon). Get your free Groove account here. As I already mentioned, there is more in this section…but we have to keep something a surprise for later!

Click here to sign up for our Marketplace Updates

Marketplaces

As we dive into 2022, selling online requires more strategy than it has in the past. All eCommerce sellers need to take a multi-channel selling approach. This means, we need to sell on more than one marketplace.

Clearly, our marketplace is not going to have the traffic of Etsy or Amazon as we get started. Our focus isn’t on just traffic from us. We’re not in this to make money for US (though, that’s not something we would avoid). As online sellers ourselves, we KNOW how hard it is to get traffic.

We also know that we can sell on one marketplace and never get found where we sell on another marketplace and do tens of thousands of dollars in a month. It takes time to master each marketplace. We are NOT experts at all of the marketplaces, but we’ll bring you training for each of these with links to advanced training when appropriate.

Just to give you an idea of the value we’re offering on our marketplace – we want to let you integrate with as many marketplaces as possible. We can definitely integrate with Etsy, Amazon, and Ebay. I added Bonanza so you see I want to also let you integrate with Bonanza. For most of us, selling on our own website means paying a 3rd party if we want to integrate. That means paying an extra $30-$180+ to sell on multiple marketplaces, above hosting fees! We’ll have different levels of subscriptions for those of you that want integrations and those that don’t. We expect it will save you that $30-$180 each month!

Click here to sign up for our Marketplace Updates

Your Websites

Having your own website is still a good idea. In fact, if you want to build your own website free to get started, use GrooveKart on Groove (click here to get a free account).

We know some of you already have your own website on Shopify or WooCommerce. We don’t want to make you switch- so we’ll include integrations for those, too!

If you don’t have your own website yet, that’s ok. Get started on our marketplace, and we’ll walk you through building your own website (and then integrating with it). That way, you don’t have to have hosting costs or need to learn an additional listing process.

Click here to sign up for our Marketplace Updates

About The Author- Dr. Kim Christian

Thanks for taking the time to read my content! I am Dr. Kim Christian, but the only person that calls me that is my daughter when she’s pretending she’s opening a business!

Most people just call me Kim (or mommy when my daughter isn’t playing business owner).

My priority is to help other entrepreneurs and small business owners build sustainable online businesses (or for “real world” businesses, expand to online).

My sister and I started our own eCommerce marketplace. If you’re interested in getting on the list for early access, sign up here.

To Your Success,

Dr. Kim Christian

Kibo Eclipse Review and Exclusive Bonuses

Kibo Eclipse Review & Exclusive Bonuses

Kibo Eclipse launches in January, 2022! If you missed out on Kibo Code or Kibo Code Quantum, you’ll definitely want to check out Kibo Eclipse!

As a user of both Kibo Code and Kibo Code Quantum, I’m excited to share the official Little Biz Resources Kibo Eclipse review and exclusive bonuses!

What is Kibo Eclipse?

Kibo Eclipse is the 3rd year of the Kibo Code eCommerce training. Kibo Code was the first year, then in 2021 we had Kibo Code Quantum. Now, for 2022, it is Kibo Eclipse.

The quickie overview: eCommerce training (dropshipping model), website with hosting included, exclusive dropshipping access, & unique marketing methods!

Basically, you get the entire eCommerce business model to improve your odds of success with eCommerce.

Keep on reading for more information on Kibo Eclipse and our bonuses!

Kibo Eclipse pre-launch starts January 19th, 2022. You can sign up HERE to get notifications and updates from us about Kibo (or just come back here when it’s the 19th).

There were A LOT of people that jumped into Kibo Code Quantum. Kibo Eclipse is bound to be an even bigger hit. The “sales pitch” is also free training. I recommend you at least watch that! Sign up HERE and I’ll send you an email when it’s open.

Kibo Eclipse Review

At the time of writing this, we can’t really provide an accurate review of Kibo Eclipse (no one really can, yet).

What we can share is what we know from the prior Kibo years as well as our experience with eCommerce models from Aidan Booth and Steve Clayton in the past.

We’ve been participating in eCommerce programs from Aidan and Steve for a long time (probably at least 6 years…maybe longer).

Kibo Pros and Cons

There is no such thing as a perfect business model, especially when you’re first getting started or have not had prior success. Many of these programs exist to give you step-by-step instructions and then you have to do the work to make it successful.

Ecommerce changes rapidly. Especially with the changes following the introduction of the pandemic. But, with all business models comes specific advantages and disadvantages. Let’s take a look at Kibo specific pros and cons so you get a better idea if this is for you.

Pros of Kibo:

Dropshipping business model – no need to keep inventory

VERY easy to do – step by step instructions, support, and a forum

Your own site – don’t need to compete on price (software is included for a period of time)

Current marketing strategy – training on what’s working right now (effectively)

LOTS of people have had success with Kibo

Cons of Kibo:

Potential logistical challenges – most of the suppliers get their product manufactured overseas (you could have low stock and delayed restocking)

Not unique products – even on your own website, you’re selling products others are selling…you might need to get creative to show the value of buying from you

Refunds to dropshipping company can sometimes get tricky

Kibo Eclipse Exclusive Bonuses from Little Biz Resources

We’ve been in eCommerce for a while. We’ve made A LOT of money with eCommerce. After experimenting with every eCommerce model out there – we have a pretty good idea of what it takes for success.

So, we (Kim and Crisi) have put together these exclusive bonuses for those of you that purchase through our link for Kibo Eclipse.

Please note: normally, we’ll make exceptions for people to get some of our bonuses if they are in our “group”, but these cost us money so these are ONLY for people who purchase Kibo Eclipse (and only guaranteed after the refund period).

*We might end up adding more bonuses to this. If you sign up for updates HERE, we’ll send out an email with any updates to the bonuses.

Bonus #1: Pinterest eCommerce Workshop ($197 value)

Pinterest is WONDERFUL for eCommerce…but only if you can get traffic! Pinterest is ever-evolving and we’re constantly testing (plus, we’re in groups with other people also testing).

For this bonus, we will run a workshop that teaches you the best practices. Pinterest takes some time to get traffic – but we’ll share how you can boost the potential visibility faster.

In addition to the workshop, you’ll get step-by-step video instructions to make sure you know the whole process!

Bonus #2: Lifetime Access to the Master Marketing Course ($3500 Value)

You can apply the strategies to other businesses as well (not just eCommerce).

Bonus #3: New Marketplace Membership, 3 Years (value $2,160+)

We have created our own Marketplace! It launches in January, 2022 for Beta access. After Beta, we will offer a variety of subscription levels. When you purchase Kibo Eclipse through out link, you can claim 3 years of our top membership. This is estimated at $60 per month, but we might offer a higher subscription – and you’d get that one.

Here are some of the benefits of our marketplace:

No ads. We will never place ads on YOUR listings. Unlike other marketplaces, your shop on our marketplace really is your shop.

Benefit from the marketplace experience – we drive traffic to the marketplace. As an early adopter, you’re more likely to get found when people search.

Integrations – Make our marketplace your home! You can manage inventory and connect with other marketplaces, email marketing, and other connections to help you grow and automate your eCommerce business.

In addition to the marketplace, you also get access to free training to help you market your products. For Kibo members (and only Kibo members at this time), you can list dropshipping products! Many marketplaces do not permit dropshipping, but as a special bonus for those who purchase Kibo through us – you’ll get to list dropshipping products.

Profit Singularity Review & Bonuses

Here’s Kim’s Profit Singularity Review and Bonuses!

If you’ve followed along on the live weekly YouTube videos, you know we’ve shifted to YouTube for most of our marketing now.

Take a look at the videos below, watch the webinar – and if you end up purchasing through our affiliate link, you get our special bonuses!

The Profit Singularity Bonuses are listed at the end of the page.

Click Here To Sign Up For The Next Webinar

Super Quick Profit Singularity Review and Overview

Yes, miracles do happen – and here’s one! I actually put together a very quick video for the Profit Singularity Review. It’s more of sneak peek to see if it’s something you might even want to explore.

Go HERE to sign up for the next webinar.

Extended Profit Singularity Review and Discussion

If you’ve followed me for any period of time, you know I can’t NOT have a long, detailed discussion about…well, everything. So, here’s the much longer explanation of the program along with the reasons for and against the program.

Go HERE to sign up for the next webinar.

Profit Singularity Bonuses from Kim and Crisi

Go HERE to sign up for the next webinar.

Here are the bonuses we currently have planned (we will likely add more, but it might be after the launch is over).

($97 value) Funnel Building Software/Hosting – I’m GIVING you an account to one of my favorite funnel building software programs and they host the funnels on the platform!

($1000 value) Half hour personal coaching session with Kim or Crisi.

($1500 value) YouTube booster for 3 months (this is where I drive targeted traffic to your YouTube videos to help get you boosted in the YouTube search results)

We have a few other resources to help you build your business, but we’re working out the details for delivering. If you have questions, feel free to leave a comment on the YouTube videos, post in the Facebook Group, or message my PERSONAL messenger.

The post Profit Singularity Review & Bonuses appeared first on Little Biz Resources.

9 Services You Can Start Within 24 Hours (or Less) Even If You Don’t Have Experience

9 Services You Can Start Selling Within 24 Hours (or Less) - No Prior Experience Required

If you’re looking to start your own online business selling services or if you already have a business and want to add services, this is for you! Here are 9 services you can start selling within 24 hours (or less).

Really, you do not need prior experience to start any of these. This article is a compilation of all of the videos, resources, and ideas for offering these 9 services.

You can skip to any of the following sections by clicking on the link! (Please note this page will continue to add elements, so some sections may not be ready but will be coming in the next few days).

Overview of the 9 Services

3 Methods To Find Prospects and Leads When Offering Services

Service 1 – Selling Apps

Service 2 – Rewards/Loyalty Programs

Service 3 – Creating eBooks & Reports

Service 4 – Funnel Designer

Service 5 – Copywriting

Service 6 – Local SEO (Search Engine Optimization)

Service 7 – Video Creation

Service 8 – Email Marketing

Service 9 – Messenger Marketing & Instagram Direct Message Marketing

Overview Of The 9 Services

This is the first video in the series!

In this video, you’ll get an overview of 9 services you can learn and start promoting within 24 hours.

*You do not need any prior experience.*

In the next video, you’ll learn about some different ways to find prospects and generate leads.

Then, the next videos will each cover the different services.

Now that you have an idea of 9 different services you can start offering as a service (within 24 hours if you want), take a look at the different services.

The next section covers 3 different ways you can find prospects and leads when offering services. It will NOT include a discussion about using family and friends (you can still do that, but it’s fairly basic).

Instead, let’s explore 3 targeted methods. Then, in the later videos, we’ll talk about specific strategy and link back to these methods as they relate.

3 Methods To Find Prospects and Leads When Offering Services

I’m always surprised that there are so many “sales” training programs that start by telling you to talk to family and friends.

Sure, this is a strategy (and exceptionally useful if your family and friends have good connections). This strategy tends to be one strategy that most people want to avoid.

I will say one benefit of your friends and family referring you to their friends is that it helps build your rapport…which means if they are looking to make the purchase, you’re better off with the referral than without it.

Since the family and friends sales strategy is fairly common, let’s look at 3 methods that can help you target strangers that need your services.

Video coming soon!

Resources mentioned in the video:

Profilemate: https://littlebizresources.com/profile

Messenger & IG DM Bot: https://littlebizresources.com/chatmatictrial

Search Google My Business Listings With Mapify 360: https://littlebizresources.com/gmbsearch

Linkedin Lead Generation Company: https://littlebizresources.com/linkedin

True B2B platform: https://littlebiz.beekonnected.com

Virtual Assistant: https://littlebizresources.com/va

Service 1- Selling Apps

Creating apps for websites is a great service to offer. This might be one of the BEST services you can provide a business right now.

Why? Because every business in the world needs more ways to communicate with their customers.

Whether it’s due to CENSORSHIP by pretty much every major platform, or because the social media reach is less than 1% on some platforms – apps are a critical component of marketing.

Until recently, building an app required extensive coding. Now, there are software programs to help you get started building apps in less than 24 hours.

Video coming soon!

As mentioned in the video, there are plenty of app software programs out there. Some businesses will need custom options – but not most businesses.

For local businesses, smaller ecommerce sites, legal but restricted businesses (like CBD oil), and any business that has a loyal following (and they are willing to communicate regularly) – this is a great opportunity.

I even recommend this for local politicians and smaller government entities as a way to communicate with their community.

Software

I love this software and show how to use it in the video: https://littlebizresources.com/appsbundle

A word of caution, though. I recommend this software because it is easy to use and really inexpensive. Since it is a one-time payment option (at the time I’m writing this), there is the risk that it could eventually stop working.

Of course, you run that risk with any software – so follow standard agency practice and maintain a backup in case you need to re-create the app in a new software down the line.

There are other options for app creation, but this is the one I recommend if you want to get started within 24 hours or less.

Service 2 - Rewards/Loyalty Programs

Rewards and loyalty programs are excellent resources for businesses that rely on returning customers.

Offering a service like this is a great way to generate recurring maintenance and hosting fees (even though the software I recommend doesn’t currently charge for this).

The primary service you offer is to create and set-up the rewards/loyalty program for your client. This is a service easily combined with other offers.

Plus, you can add in maintenance fees and offer this as a recurring service to clients.

Video coming soon!

Software recommended: https://littlebizresources.com/rewardbundle

Service 3 - Creating eBooks & Reports

EBooks and reports are excellent resources as giveaways to capture leads or to sell as low-ticket offers to get entry level customers/clients.

The main challenges business owners face is that they either don’t have the time to create the eBook/report, or they don’t have the desire.

This makes it an excellent service to offer! Plus, you can combine this easily with copywriting services!

Video coming soon!

Recommended software:

https://littlebizresources.com/easyebooks

https://littlebizresources.com/designrr

***If you want to actually create eBooks and sell them directly on Amazon (instead of provide a service) check out this Free Report and Free Training Event: The Step-by-Step Blueprint to Create a Passive Income using Amazon WITHOUT Any Physical Products or Breaking the Bank…plus, get a free report on the 3 steps to build income streams! – https://kindle.littlebizresources.com/

Service 4 - Funnel Designer

Funnel Designer – coming soon!

Video coming soon!

Recommended resources:

If you are new to funnels or need a refresher, watch this free training: https://littlebizresources.com/funnelhacking

Clickfunnels 14 day free trial:

Free Report and Free training on “How We Scaled To $291K In 30 Days Using High Converting Sales Funnels Built By Simple Point-and-Click Software”: https://autopilot.littlebizresources.com

Funnelmates: https://littlebizresources.com/funnelmates

Convertri: https://littlebizresources.com/convertri

Service 5 - Copywriting

Copywriting – coming soon!

Video coming soon!

Recommended resources:

Free copywriting training: https://littlebizresources.com/funnelscripts

Free copywriting book (just pay shipping): https://littlebizresources.com/copywritingsecrets

Service 6 - Local SEO (Search Engine Optimization)

Local SEO Services – coming soon!

Video coming soon!

Recommended Resources:

FREE TRAINING: SEO Insider Reveals How He Uses AI to Rank at the TOP of Google: https://littlebizresources.com/sitepop

This second resource helps with branding and visibility, as well as creating backlinks. You’ll see the amazing value of “marketing omnipresence” in the free training: https://6steps.littlebizresources.com/

Service 7 - Video Creation

Video Creation services – coming soon!

Video coming soon!

Recommended Resources:

This tool has a free version with plenty of options to get started: https://littlebizresources.com/canva

Professional Intros/Outros/Overlays that are super simple to use: https://littlebizresources.com/AnimationSoftware

Doodle Style Videos: https://littlebizresources.com/doodly

Instagram Stories (also great for Pinterest vertical videos): https://littlebizresources.com/storymate

Screen recording and Live Streaming (free to stream to one channel and free to record your screen): https://littlebizresources.com/slobs

Service 8 - Email Marketing

Email Marketing Service – coming soon!

Video coming soon!

Recommended Resources:

Best Priced Email Marketing Software: https://littlebizresources.com/emailmarketing

If you want to learn more about email marketing, I highly recommend this free training: https://listlaunch.littlebizresources.com/

Service 9 - Messenger Marketing & Instagram Direct Message Marketing

Messenger marketing & Instagram direct message marketing – coming soon!

Video coming soon!

Get a 14 day free trial of Chatmatic here (and free for up to 500 subscribers): https://littlebizresources.com/chatmatictrial

Additional Training & Resources For Selling Services

Free Report and Free Training Event: How to Partner with Course Creators in Any Niche to Earn Up to $500/Day Without Your Own Product…plus, get the free report on the 3 steps to team up with influencers! – https://6figure.littlebizresources.com/

Free Training Event: This Presenter Built up to 6-Figures in 6 Steps Using Done-For-You ‘Shout Out’ Campaigns…and how to take any product, business, website or content and advertise it across major news sites, high traffic blogs, podcast directories, video sites and more, in multiple formats, all automatically! : https://6steps.littlebizresources.com/

The post 9 Services You Can Start Within 24 Hours (or Less) Even If You Don’t Have Experience appeared first on Little Biz Resources.

Appimize Review & Why It’s Important For Marketing Omnipresence

Appimize Review & Why It's Important for Marketing Omnipresence

Here’s my Appimize Review and why it’s important for Marketing omnipresence!

I only do reviews for products I recommend, so I clearly recommend this – if it fits your needs.

Watch the video to see if it meets your needs, then check out the sales page for which one you want to see:

Click Here For Appimize Lite or Commercial (enter the funnel).

Click Here For Appimize Bundle (everything in one discounted price)

Kim's Appimize Review & Detailed Overview INSIDE The Software

Pick up your copy through the links below. If you plan on selling apps as a service/agency – I highly recommend the bundle! If it’s just for you, you may want to get the front end and possibly the deluxe upsell (I talk about this in the video).

Get your copy here:

Click Here For Appimize Lite or Commercial (enter the funnel).

Click Here For Appimize Bundle (everything in one discounted price)

The post Appimize Review & Why It’s Important For Marketing Omnipresence appeared first on Little Biz Resources.

How to Use Facebook for Affiliate Marketing

If you are new to affiliate marketing, you need to know the right way to use Facebook for affiliate marketing.

It’s not very difficult, but Facebook has specific requirements for posting on their platform – and the FB leadership hates affiliate links.

We’ll cover 4 main points in this article. Click on the category to jump to that section. You Cannot Post Affiliate Links On Facebook The Easiest Way To Send Traffic To Your Affiliate Link Why It Is Ideal To Capture Emails For Affiliate Marketing What Is The Best Resource For A Landing Page Or A Bridge Page

You Cannot Post Affiliate Links on Facebook

There are plenty of alleged “guru’s” out there that will say you can post affiliate links on Facebook. Let me save you a lot of frustration and time – you absolutely cannot post affiliate links on Facebook.

Usually, when you “get away” with posting an affiliate link directly onto a Facebook page – it is either temporary or not repeatable.

In my experience, it doesn’t take long for Facebook to find the link and flag your post as spam. While you can appeal, it takes a LONG time…and sometimes nothing ever happens with the appeal.

Just Don't Do It (No Matter Who Tells You To)

Some “guru’s” recommend you use link redirectors to post the affiliate links on Facebook. This is another one of those strategies that might work for a period of time, but you will get caught eventually.

If you’re serious about affiliate marketing, you can use Facebook – you just need to avoid posting affiliate links directly or you risk eventually getting your entire account shut down (from repeated violations). Instead of posting the link directly onto Facebook, you need a bridge page, opt-in, or some other type of go-between (ideas coming up next).

That leads me to the second point of this article – the easiest way to send traffic to your affiliate offers from Facebook.

The Easiest Way To Send Traffic To Your Affiliate Offers

Facebook wants content. They want you to provide value to their users. Ideally, they also want you to keep the users on the Facebook platform.

Ultimately, you need to test different methods. The three methods that work quite well include:

blog posts or articles

using messenger to direct people to an opt-in form

long form opt-ins

You will notice none of these sends the user directly to the affiliate offer. Instead, you’ll need to use some sort of “bridge page” or landing page to appease Facebook.

Blog Post or Articles

In the case of a blog post/article or a long form opt-in, you’re providing content on the page.

If someone is interested – the will click on the link or sign-up.

Basically, this is pretty much the definition of content for Facebook’s requirements (videos work, too), but I caution that your entire site needs to be content.

Use caution if your primary focus on the website is eCommerce, you might consider placing your blog on a separate IP/Hosting all together (especially for Shopify shops since all the Shopify IP addresses are known for ecommerce).

Using Messenger

For the messenger option, I recommend you utilize a messenger bot (like this one) to deliver content.

Then, use a strategy like the ones we talk about in the article 4 Facebook Marketing Strategies To Increase Page Likes & Followers.

The name of the game on Facebook is engagement. If you need some ideas for creating engaging posts, you can get some ideas in the article How To Create Engaging Facebook Posts That Get Lots of Likes, Loves, and More.

Long Opt-in Forms

Longer opt-in forms can actually qualify as content. This is because you really provide some sort of content on the page.

Some service providers will do this. For example, an SEO specialist might outline a really long how-to article (that is super complicated and the hardest way to do whatever it is they are talking about so they can refer you to their service).

Throughout the article, they will discourage you take your own actions and instead call them and pay them for the service instead. The content on the page still includes details on how the person can do whatever skill it is on their own though, which makes it useful for promoting on Facebook.

Other long opt-in forms might have the purpose to warm-up their audience. That’s all content with the end-goal to get the viewer to opt-in when they are ready.

See the Potential With Facebook & Affiliate Marketing

If you want to see the potential with Facebook and affiliate marketing, I recommend two different free online webinar trainings.

This first one shows you how to drive massive traffic from Free Facebook Fan Pages (this is the free strategy). Click here for that training.

The second one shows you how to use affiliate marketing and Facebook ads to generate up to $1,000/day. Click here for that training.

Why It Is Ideal To Capture Emails For Affiliate Marketing

If you are completely new to email marketing, you can get a free ebook and access to free training HERE.

You don’t have to be the best at email marketing to make money (in fact, I make money and barely do any email marketing).

BUT…you should capture emails at least as a back-up.

If you’re like most of the Little Biz Resources group, you’re almost to the point where you slip into a coma from the topic of email marketing – but hang in there for just a bit longer!

What If I Don't Want To Do Email Marketing?

Yes, email marketing CAN be lucrative and remains one of the least expensive marketing methods…but, many people can’t make it through the emotional roller coaster.

If you don’t want to do email marketing, there is still a significant benefit to capturing the emails. Here are the main reasons. If you ever want to run ads on Facebook, you can use the emails for direct marketing to your audience If you’re running ads on Facebook, you can use the emails you have captured to create a lookalike audience. If your social media accounts get shut down (like what happened with Pinterest not too long ago), you have a way to communicate with your audience to let them know where to find you If any of your business gets shut down (like Twitter, Instagram, your web hosting…etc), you can hop over to email marketing If you ever want to do email marketing, you have already started capturing emails.

Ultimately, it’s just a good business decision to capture emails. If you still decide you don’t want to capture emails – make sure you at least add tracking from Facebook and other social media outlets so you have the option to run ads at a later time.

If you are looking for help building an email list, take a look at this resource…click through and sign up for a free ebook HERE.

What is the Best Resource for a Landing Page or a Bridge Page?

This article doesn’t dive into details about each of these resources, but here are a few that are excellent for this method.

You can use WordPress and with the right hosting (like this one), you can get set up for minimal cost and create a WordPress site for a blog.

If you use WordPress, you can use Elementor Pro to create plenty of landing pages (and opt-in pages, long opt-in forms, etc).

Clickfunnels is amazing not just for building funnels, but for opt-in pages or setting up your own webinar with registration (yes, it’s amazing).

Convertri is another funnel building site, but you can also build entire websites. This resource is great for ecommerce options, too.

Focus On Content

If you are linking directly to a page from Facebook, make sure there is content (and that your site is primarily content). For example, a blog site.

If you are using the Messenger method to drive traffic, you can end your Messenger engagement driving traffic to a short opt-in page or a short bridge page (if you capture emails, use an opt-in page). Once you are more savvy with Messenger, you’ll figure out ways to skip a bridge page or landing page and just capture emails from inside Messenger.

Recommended Resources Mentioned In The Article

I mentioned a lot of different resources you may want to try out. I’ve compiled a list so you don’t have to search back through the article.

Messenger Bot Free Training: Get Free Traffic With Free Facebook Fan Pages Free Training: How to Generate up to $1,000 per day using Facebook ads and Affiliate Marketing Free eBook on Email Marketing & How To Capture Emails Best Hosting for WordPress Elementor Pro Plugin for WordPress Clickfunnels Convertri

About The Author- Dr. Kim Christian

Thanks for taking the time to read my content! I am Dr. Kim Christian, but the only person that calls me that is my daughter when she’s pretending she’s opening a business!

Most people just call me Kim (or mommy when my daughter isn’t playing business owner).

My priority is to help other entrepreneurs and small business owners build sustainable online businesses (or for “real world” businesses, expand to online).

In addition to publishing articles, I have compiled a list of FREE TRAINING opportunities (click HERE to see that page). You will also find additional resources below!

To Your Success,

Dr. Kim Christian

The post How to Use Facebook for Affiliate Marketing appeared first on Little Biz Resources.

Pinterest Did A Mass Account Suspension – This Is Why You Need Omnipresence

Pinterest Mass Account Suspension - This Is Why You Need Omnipresence

It’s July 1, 2021 – the first day of the 2nd half of the year…and Pinterest account owners across the globe panic as they receive an email about their Pinterest account suspension.

Did all of these account owners do something wrong? Why would Pinterest do something that drastic – it undoubtedly affect their users across the board?

This is an ongoing event – check back for updates! In the meantime, let’s talk Digital Marketing Omnipresence on today’s Live webinar and Q&A.

What is Omnipresence for marketing?

You’ve probably heard of omnipresence when it comes to God. It’s the same thing, but focused on digital marketing – “present everywhere at the same time” (online for our purposes).

Watch the Live webinar below or sign up to attend LIVE.

The post Pinterest Did A Mass Account Suspension – This Is Why You Need Omnipresence appeared first on Little Biz Resources.

How To Create Engaging Facebook Posts

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In this article, we’re going to break down different Facebook Engagement post types and how to create those engaging Facebook posts. You can click on any of the sections listed to jump to that section.

Comments Help With Your Organic Reach

Why Use Messenger + Bots

Voting Posts

Single Word Comment Posts

Exchange For Something Posts

Emotional Posts

Ask A Question Posts

YOUR audience may not react to all of these posts with engagement. You will need to test and find out which one works best.

Before we jump into these types of posts, let’s cover a couple of elements that help with your reach such as comments and private messages.

Facebook has simplified posts for pages (groups have expanded options). For the most part, your options are to type text, add an image, add a video, or do a live video. Even if I don’t explicitly say you can do one of these – those are your options for post types.

Want To See The Entire Strategy And How To Drive Free Traffic From Free Facebook Pages? Check Out This Free Training Here (just click HERE).

Comments Help With Your Organic Reach Of Engagement Posts

While the point of this article is to talk about creating engaging posts, I feel it is negligent of me not to add in a few points about comments.

Let’s cover 2 critical marketing elements you can do because someone comments on your post.

First, you will want to REPLY to as many comments as possible.

If you don’t want to do this manually, you can use a tool like this tool that helped a post reach more than 7.5 million people and get 200,000 comments for free.

Reply To Comments

Replying to comments helps to keep the momentum of the post and expand it to more people for additional reach. When you reply to the comments, it is another engagement on the post. Then, when the person you reply to returns to the post – that’s another engagement!

As I mentioned in the prior section, you can do this manually or you can use a software tool to do this. The only software tool that I know of that can do this correctly is this tool that helped revitalize a dead Facebook page and the post reached 300% the page size (it had 12,000 likes before the post).

I talk more about this in the section Advanced Facebook Marketing Strategies With Automation in my article “How Do I Start Marketing On Facebook”.

Utilize Messenger

The second thing you can do when someone comments on your post is send a private message through Messenger. Now, there are RULES to this.

For example, you have 24 hours to send a marketing message to the commenter after they comment on your post. (There are more rules, but that’s not what this article is about).

While you can do this manually, I recommend you go through a Messenger Bot. Any authorized Messenger Bot must follow the RULES and their system needs to be set up to guide you through those rules. This helps you avoid most issues (but, it’s Facebook – no guarantees with the big FB).

Messenger Bots

Messenger bots are software programs that automate the sending of messages and replies to your audience through Messenger (originally Facebook Messenger).

The primary uses of Messenger bots are for marketing and customer service. One of the most useful tools for marketing is when you use the Messenger bot software to send a private message to someone who has commented on your post on your Facebook business page. This leads them into the beginning of your “funnel” (if you don’t have one, that’s ok).

There are many options for Messenger bots available, I LOVE the one I use because it keeps me following the rules and has one of the best reliability in the market. Get a free 14-day trial of my favorite Messenger Bot HERE (Instagram Messaging is coming soon to this Messenger Bot).

Why Use Messenger + Bots?

While publicly replying to comments helps expand your reach, Messenger gives you the chance to deliver content. You can also capture “subscribers” – but this is tough to maintain due to recent Messenger changes (so we’ll skip the details of that for now).

One of the absolute best marketing strategies for using messenger is to send a private message to someone that comments. That message should invite the person to enter into the next step. Do NOT just send everyone that comments a link – you need to get them to engage with your Messenger account before sending a link. If you don’t, FB may restrict your ability to send messages.

This is how a Messenger Bot flow might look to invite someone to a free webinar training.

As you can see, in this flow, I have planned a way to engage the person in the post and recommend the free webinar. To access the webinar, they need to go to the link and sign up – that’s how I capture their email.

Messenger Bots (at least the one I recommend) also let you capture emails from INSIDE Messenger. This is an excellent way to keep people on Facebook, making Facebook happier about your marketing efforts.

We’ll talk more about Messenger Marketing in other posts, but it is critical that you start thinking about this sooner rather than later. If you plan on creating engaging posts, you might as well add in a Messenger Bot. Get a 14-day free trial from my favorite Messenger bot HERE.

Let’s dive into some of the different types of engaging posts.

Voting Engagement Posts

A voting post is exactly what it sounds like – you’re asking your audience to cast a vote. In groups, you can have polls and people can select from options. You can not do that on a Facebook business page, so we get creative to let our followers cast a vote or take a poll.

On a Facebook page, your engagement goals are to get engagements – preferably comments.

When it comes to voting, you can choose an image or video (test this with your audience) and encourage viewers to vote by commenting.

Here’s an image example of a post you might ask your audience to “vote on”:

To create an image like this, I use the free online tool at Canva.com. Make the voting as simple as possible, but encourage additional comments.

As in the example, add instructions in the description that tell the commenter to expand. Some will, some won’t. In this example, I added the text in the image – but if you plan on running ads, you’ll want to keep any text to FB’s recommendations.

An alternative to a voting post is something that encourages engagement. Even though our goal is comments – people still love to use the emotions, so might as well test it with your audience.

Take a look at this post and the engagement on it (you can click the image and check out the post on FB)!

Single Word Comment Engagement Posts

This method is NOT as effective as it used to be. Why? Well, Facebook knows this marketing strategy.

So…their artificial intelligence may reduce the organic reach when it’s a single word comment (but you should give it a try anyway since it can still be a good engagement post).

This method is quite simple. You use an image or video and tell your followers to comment with a specific word.

One of the Little Biz Resources Facebook Group members followed this strategy. In fact, she shared someone else’s post that had a video that instructed the viewer to comment “Amen” (it was a Christian page).

Her post had a massive reach with thousands of comments. She also increased her page likes by a couple thousand (and had residual likes for months afterwards). *She only had a few hundred likes when she started!*

We’re talking about creating engaging posts, but make sure you also review my article “4 Facebook Marketing Strategies To Increase Your Likes and Followers”. In the article is an excellent tip about how to use engaging posts to increase your Page likes and followers.

Combine Engaging Comment Posts With A Reply Strategy

This has worked really well when combined with a comment reply strategy. For example, a Harry Potter fan page encouraged people to comment “house” to find out what house they would get sorted into. The reach and engagement was phenomenal!

In order for this to work right, you’ll need to use software. You can see the Harry Potter fan page case study as well as other examples HERE.

*To make engaging posts the most valuable possible, you need to combine the post strategy with comments and messenger to convert your followers to buyers/subscribers/etc. Click here to see this combined strategy in this Free Training on how to get free traffic from free Facebook fan pages on autopilot (was that enough “free” in that sentence?).

Exchange For Something Engagement Posts

This is the same concept as the single word post – but it has the specific goal to eventually deliver something to the commenter. This is when you tell your followers “do this, and I’ll give you this”.

Let’s say you want to offer a coupon code to anyone who comments on the post. You create the post, and then you tell them you’ll send them a 20% off coupon if they tell you what they love about the product/offer.

You can do this for free offers, too! This strategy also works with Messenger bots (though, you can do it manually if you prefer – just make sure to send the message within 24 hours of the comment).

*Tip: People expect a pretty quick response when you offer them something. If you can’t be on Facebook the bulk of 24 hours or have a partner or virtual assistant – messenger bots are the better option.

Get a 14-day free trial with my favorite chat bot HERE.

Let’s look at this flow when someone comments on the post:

As you can see, this is very similar to our workflow earlier when we provided access to the free webinar (except in this example, we capture the email inside messenger).

In this example, we are building our email list in exchange for the 20% off. With a messenger bot like the one I use (14 day trial here), you can even send a follow-up in Messenger to make sure they got the code. There are more strategies like this to help build your email list.

Emotional Engagement Posts

These posts are posts that encourage some sort of emotion. Because you are tapping into an emotion (fear, anger, happiness, etc.), you have a much better chance of people engaging in the posts with little effort on your part.

The top categories that I see that encourage public participation (so, not on people’s personal pages) are these:

Religion (guilt is an emotion, and plenty of people feel guilting NOT engaging with religious posts) Politics (seriously, this topic tends to get heated…and people’s accounts may get shut down on occasion) Health (especially with the recent controversies with the “c” word in 2020 and 2021) Current Events (outside of politics, there are still plenty of current events that trend and evoke emotion) Animals (not all animals, but you can usually find audiences for PETS on here – for example, a page about a specific dog breed)

Make Sure You Target Just One Niche/Topic/Category

On personal pages, I tend to also see Sports, movies, etc., but for fan pages – it is less common to see those topics hit levels of engagement worth targeting (I should say the page with the most followers and engagement on Facebook is a Sports figure though).

If your niche is outside of these categories, you may have to work a little bit harder to tap into emotional posts. The top categories I listed just make it super easy to find content that already riles people up in one way or another.

**CAUTION: Do NOT utilize a different niche/category/industry for the purposes of creating engagement on your page. It is tempting to post about a hot topic because it is trending – but if it does not relate to your page, you are likely to do more harm than good to your Facebook marketing strategy. The only exception to this is a local page sharing about local issues.

Ask A Question Engagement Posts

As simple as it sounds, you can even just ask a question.

This does not work with all audiences. My audience rarely answers questions (they rarely comment…which makes it very challenging to duplicate these post strategies on my business page).

I have other pages that have had thousands of people like, follow, comment, etc.

One of my pages has over 10,000 likes (it’s actually over 11,000, but 10K is a magic number of pain and torment on Facebook). Most of the growth came from people tagging others in the comments to highlight the post for a friend or family member.

Simple Questions Can Work For Engagement

One of the strategies you can do is similar to the voting post – but just ask a question (add a related picture or ask the question through a video with the question repeated in the description).

Another one of our Little Biz Resources Facebook Group Members frequently used questions to help create growth on her fan page. She has an animal lover page (for a specific dog breed).

She might ask a simple question like, “What is your favorite (dog breed) sleeping pose?” Then, she encourages people to post pictures in the comments!

This is an EXCELLENT way to build up a community of people who want to come back and see your page. Plus, people posting their pictures are more likely to comment on other people’s pictures (and spend more time browsing through the comments). This is like an engagement overload!

The Key Is Testing

I know this is really frustrating to hear – but you’re going to have to test to find out what works…and then keep testing.

To finalize this article, here are a few things to keep in mind.

1. You can post very similar posts – and one will do well and the other will not. This shows that testing (multiple times) is a critical component to find posts that will work.

2. You do NOT need to create all of the posts. You can share posts from relevant pages and build momentum from their content. That page I built to 10,000 likes…I might have created about 10 posts – almost all of the posts on the page were shared from other pages.

3. Do NOT expect results within 24 hours, or 48 hours, or even 72 hours. Facebook chooses who and when to show posts – you have no control over this directly (indirectly, you can use an email marketing strategy and your other social media to drive traffic to the post if you so desire).

Ultimately, if you are using this strategy for your business, you should see the full strategy in the free webinar on how to get free traffic from free Facebook pages HERE.

About The Author- Dr. Kim Christian

Thanks for taking the time to read my content! I am Dr. Kim Christian, but the only person that calls me that is my daughter when she’s pretending she’s opening a business!

Most people just call me Kim (or mommy when my daughter isn’t playing business owner).

My priority is to help other entrepreneurs and small business owners build sustainable online businesses (or for “real world” businesses, expand to online).

In addition to publishing articles, I have compiled a list of FREE TRAINING opportunities (click HERE to see that page). You will also find additional resources below!

To Your Success,

Dr. Kim Christian

The post How To Create Engaging Facebook Posts appeared first on Little Biz Resources.

5 Ways To Use Facebook For Marketing Your Business

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If you are looking for ways to use Facebook for marketing your business, you’re in the right place! Believe it or not, there are more than 60 million active Facebook business pages!

With a user base over 2 billion people worldwide, it makes sense that business leaders have an audience on Facebook and choose it for one of their marketing methods.

In the article “How Do I Start Marketing on Facebook”, I cover the topics Start With Your Personal Facebook Profile, Create A Facebook Page, Get Likes For Your Facebook Page, Post Content Relevant to Your Audience, and Advanced Facebook Marketing Strategies with Automation.

For this article, we’re going to focus on 5 specific ways to use Facebook for marketing your business. Each of these are clickable if you want to jump to the section!

#1 – Drive Traffic To Your Articles/Blog Posts

#2 – Drive Traffic To An Opt-In/Freebie/Offer

#3 – Create A Facebook Group To Engage Your Followers

#4 – Live Stream Video To Capture New Followers & Build A Relationship

#5 – Use The Facebook Pixel to Capture Audience Data

#6 – BONUS: Use Messenger To Expand The Audience Relationship

#1 - Drive Traffic To Your Articles or Blog Posts

If you’re familiar with Facebook, this one may seem a little obvious…but, there are a few things to keep in mind.

When you post a link on Facebook, the user ends up leaving Facebook. So, Facebook will most likely (and yes, we’ve tested this and found it to be true) minimize your reach.

So, why use Facebook to drive traffic to your articles and blog posts if it isn’t going to reach many people?

Build Engagement On Your Facebook Page

You should use the same copywriting strategies on your articles and blog posts that you use for any marketing. Not sure how to create compelling titles? I recommend this free book “Copywriting Secrets” (just pay shipping).

If you have a compelling title, people will engage with the post (like, comment, share, click the link). Even if the post takes people off Facebook, enough engagement from your audience will help the momentum of the free/organic reach.

By building engagement on your posts, more people will SEE more posts. The more engagement, the better the reach and the more your other posts will get shown.

Bottom line: When your audience engages on the posts on your Facebook page, you reach more people and drive more traffic.

Your Followers Need Updates

Back in “the day” (early 2000’s), many people used RSS (Really Simple Syndication) feeds to receive updates from their favorite news sites and blogs. Today, RSS feeds are less popular with primarily hard-core and business professionals integrating RSS with their needs.

Even before RSS started to slip away from popularity, most sites offered an email option. Even now, many blogs still offer a method to sign up to their email list for notifications.

Unfortunately, a continued lack of standard in email marketing (along with many bad actors) have led to a massive decrease in valid emails and people signing up.

If you can’t get people on your email list, how do you update them? With your social media accounts, of course – and Facebook remains one of the top used social media outlets.

*One thing to note – Facebook decides when and who to show your posts. Many posts can take several days before they show up to your followers. So, don’t post anything time specific! In fact, if you offer time specific offers, that’s a great way to encourage email signups.

Above is an example of a post that my city placed on Facebook last year during a power outage…which I couldn’t even access because the cell towers were overloaded. I think a text message would have been better in this case (Messenger didn’t work, either…I tested it for fun…and because there was nothing else to do with power and internet out).

Social Proof and Community

Image Credit: Cristiano Ronaldo’s FB Page – click to see it!

Facebook gives your audience an opportunity to engage with others about the content (social proof). There seems to be some sort of permission granted once others have commented on a post. As you increase engagement, even more will engage. All of this adds up to significant social proof.

Not everyone is a commenter, but if you get a few people engaging in a back and forth discussion about your content – you’re going to improve your reach and get new followers.

Comments on blog posts and articles are almost pointless these days, but letting people connect on social media about your content is a great way to help spread the word about your content.

If you are lucky, you’ll even start to build a community of people that engage and help you promote your content.

Do It For The SEO (Search Engine Optimization)

Finally, those of you that are into SEO (search engine optimization), you’ll appreciate that Facebook has a domain authority of 96.

Additionally, even though search engines like Google claim that social media doesn’t play a role in ranking – SEO professionals regularly reference social signals as an indirect ranking factor.

So, getting the link back and the traffic from Facebook can help with SEO efforts with backlinks from a domain authority of 96 and less directly from the social signals.

#2 - Drive Traffic To An Opt-in, Freebie, or Offer

This can be the same as driving traffic to a blog post (if you’re sending traffic to a link, you’re sending traffic to a link). Yet, your opt-in, freebie, or offer does not necessarily need to take people OFF of Facebook.

A quick side note before I dive into how to do it without a link – any type of opt-in page/sales page, etc., will trigger a different reaction from Facebook over an Article or Blog Post. For example, Facebook knows when you’re sending traffic to an eCommerce site (they use the micro-data from your page to help the Facebook algorithm understand what the page is about).

So, while it’s sort of the same because your using a link for your opt-in page/sales page…it’s also NOT the same because CONTENT will have a different (and hopefully better) reach than linking to something that captures the customer’s information. If you’re having trouble with your reach – it might be because of your site or because you need LESS posts with links.

Many marketers prefer to use some sort of funnel software or landing page software. As mentioned in the prior section, placing a link in your post will start you out with a lower reach (overcome this with engagement). Instead of providing a link that takes the person off of Facebook, consider some alternatives:

Send the user to Messenger – we’ll expand on the messenger options later in Bonus #6, but you can use an auto reply (in the Facebook Page Settings) to provide automated info.

Send the user to a Facebook Group – this leads to #3, so I’ll keep it short and sweet. You can send a user to your Facebook Group to get more info on the post topic.

Invite the user to comment on the post for more information, then use a Messenger Bot to send them an instant message with details (more on this in #6 as well).

In the past, I would have had a few additional options for email signups and giving away freebies, but those options have been removed from Facebook effective 2020 (like utilizing notes…but let’s not talk about that since FB took it away). These remaining options are still a GREAT way to avoid using a link off Facebook.

#3 - Create A Facebook Group To Engage Your Followers

A Facebook Group is an excellent way to let your audience engage with each other, but there are some challenges.

*Effective June 16th, 2020 FB made some changes to Groups and the tools available – but it’s too early to see how this changes the effectiveness of groups…and it should be EASIER to utilize groups, according to FB.

Over the years, Facebook has changed the organic reach (how many people see the posts) even in Facebook groups. You and the user have very little control over this – except that if the user engages with that group, they will see more posts. If they do NOT engage with posts, they will stop seeing posts.

Facebook groups act a lot like pages, except you ask people to actually join the area. If you make the group private, this lets people post without worrying about the rest of the world seeing the post (but other group members CAN see these posts). Additionally, a private group lets you restrict members from sharing the post outside of the group.

When I first started the Little Biz Resources group, we had some good activity. Then, I got sick and it took me several months to recover (this has actually happened a few times while I’ve had the group). Not only did the reach of the posts decrease because of Facebook changes, but lower activity in the group will cause people to stop seeing your posts (especially if THEY stop engaging).

Tip: Strive for consistent activity by posting daily through scheduling or adding an admin or virtual assistant.

As the admin of a Facebook group, you can schedule content. I recommend you do what you can to create engaging posts, respond to questions, etc. It’s a lot of work – but if you are in an active niche, there will be plenty of other people also engaging and helping maintain that reach.

One significant benefit of the Facebook group is the ability to make the group private. You can upload videos (even live videos), documents, and other special information that is exclusive to group members. This makes people feel SPECIAL.

Additionally, Facebook Groups has a “Guides” section (formerly, this was named Units). If you don’t have a membership area separate from Facebook (which I do recommend you have a membership area eventually that is separate from Facebook – you never know what could happen to your group), you can use the Guides section to provide your free courses, videos, etc.

For people to join your group, you can require them to answer questions to join. Then, you get to approve them based on the questions.

This is a manual way of collecting emails without taking the person off Facebook (ask them for their email as a contingency to join, but you will need to manually add them to your list…or, you can provide a link and let them know they need to join your list and they provide their email for you to verify).

I do not manually collect emails. Instead, I invite potential members to sign up to the free membership area – but I’ll be changing this to an opt-in for something else amazing and easier to consume quickly.

#4 - Live Stream Video To Capture New Followers & Build A Relationship

Live streaming is just doing a presentation and transmitting over Facebook at the same time. Back in the day (well, a few years ago), it was rather difficult to do this from anything but an iPhone.

Today, you can use any smartphone or computer. Maybe other devices, but I make no promises.

I use a software that lets me pre-record videos (my daughter is only quiet when she is sleeping…so, that’s when I get to record videos). Since it is not very common to have people online in the middle of the night, I record the videos and schedule them to stream the next morning.

Instead of just using Facebook, I stream to my Facebook Page, Facebook Group, YouTube, Periscope (owned by Twitter), and sometimes Instagram though it takes a little more work). There are dozens of other streaming platforms that may work for you as well. If you are interested in live streaming to multiple platforms like this, I recommend you take a look at this tool.

Facebook and YouTube like to compete when it comes to videos. If you were on Facebook as a user several years ago, when a YouTube video link was posted in the Facebook post…it auto played the video!

That was short lived as Facebook introduced their own video capability. Now, only uploaded videos on the Facebook platform auto play (another reason I use a multi-platform approach).

YouTube started their live streaming in 2006, launching a world of opportunity. Facebook eventually released streaming in 2016. Why? Because people LOVE to watch their content live, or as soon as possible (this is why public television continues to exist…that, and there are still plenty of people that hate paying for their entertainment).

Looking back, it’s easy to point at ads as the reason. Both platforms desire to capture as many people on their platform so they can serve their users ads and make money.

Why does this matter to you? Both Google (they own YouTube) and Facebook have invested A LOT of money, time, and other resources into building up video assets. Video is a critical part of our society now and users consuming video content just keeps increasing. Both platforms have found ways to encourage their business partners (that’s you) to use LIVE streaming because people like it.

On Facebook, you can engage with your audience live – just like if you were on a live webinar. Plus, Facebook has a section where people can go and browse active and recent live videos. To add the icing on top, live video tends to get a better reach than uploaded. Most likely because of reactions coming in during the stream – letting Facebook know your content is good.

For marketing purposes, here are the core reasons for Facebook live streaming:

Engage live with your audience

Benefit from people finding you from the search feature for live videos

Get a potential boost in visibility to your live videos and expand your reach

If you are doing Facebook marketing, live streaming should definitely be a part of your strategy!

#5 - Use The Facebook Pixel To Capture Audience Data

The Facebook pixel is one of those mysteriously miraculous marketing tools, which is also exceptionally simple to install now.

Yes, several years ago this was difficult to utilize. Today, it’s one of the easiest pieces of tracking code you can install on your website. It’s called a “pixel” but it’s really just a code you place on YOUR website. When you set up your pixel, Facebook walks you through everything now.

The core reason to use the Facebook Pixel is to capture your audience and eventually run ads. Now, don’t stop reading because you don’t think you’ll ever run ads!

Retargeting (ore remarketing) is one of the LEAST expensive type of ad you can run. Why? Because you target an audience that has already been exposed to the topic. Now, retargeting/remarketing is a whole article on it’s own – but this is one of the easiest ways to run ads later. Just get the code on your site now.

What You Need To Know About The Facebook Pixel

A few things to consider about your pixel.

It can only go on digital assets you own. So, you can’t put the pixel on your Amazon products that you sell (I know, that would be phenomenal). You need to own the hosting and have the capability to add the code to your website.

You only need one pixel. There’s a lot of strategy about creating pixels for different reasons. Seriously, you only need one pixel…unless you are following someone that teaches you a different strategy (and it’s not the old strategy of a pixel per page). For the most part, the current guidance from Facebook is to have one pixel per website. At the time of this article, Facebook is actually updating their requirements for pixel data tracking – so, you definitely want to OWN the website your pixel goes on. They are checking now!

If you plan on running ads, you should follow someone that knows what they are doing. Facebook ad requirements, restrictions, and general silliness changes regularly. Account shut downs are the norm now (not that you’re doing something wrong, it’s definitely Facebook being a meanie). For general Facebook ad training (not for affiliate marketing), I recommend THIS FREE TRAINING. If you are an affiliate marketer and want to run Facebook ads, you need to see Robby’s free training HERE.

Bottom line, get the pixel on your website for later on – this is one of the most beneficial types of ads you can run. Even if you don’t plan on running ads, you might change your mind later and you’ll want the data!

#6 - BONUS: Use Messenger To Expand The Audience Relationship

The reason I left this as “bonus” is because technically “Messenger” is separate from Facebook. While still owned by Facebook, it branched off into its own business a few years ago. Additionally, you can do Facebook marketing and never use messenger – so, this is above and beyond traditional Facebook marketing.

What Is Messenger?

Facebook implemented an internal messaging system called Messenger. This gave Facebook users the opportunity to connect with other users and send private messages (frequently called “IM”, instant message or “PM” for private message).

Now, users can even send a message to pages on Facebook…as long as you turn that setting on for your page.

I cover some advanced strategies using Messenger in the article “How Do I Start Marketing On Facebook”, so I’ll just cover the general information here and you can check out details there.

Messenger Marketing

I hinted earlier that you can use Messenger to deliver content. While you can use an automated reply to give people instructions, I highly recommend against sending a URL in the automated response.

Instead, I recommend you encourage additional interaction. That means you need a messenger bot.

I use 2 different messenger bots on my pages (and neither of them work 100% of the time). One is a high-end BOT and one is a one-time fee. The high-end bot is much easier to use, but has a monthly fee. The one-time fee takes a little more to learn up front, but you can do just about all the same stuff…just with more of YOUR effort to make things work.

If you’re interested, take a look at the high-end BOT HERE, or the one-time fee one HERE.

Here are a few things you can do with these Messenger bots.

Send a PM in Response To Comments On A Post: Yes, there is a strategy and guidance for this, but the general idea is that you send a private message to your audience that engage with your post through comments. Messenger bots do NOT respond publicly to the comment. If you want a tool that does that, you should check out this amazing tool here.

Messenger Bots for engagement: A good example of an engagement bot is a quiz or an application process. You can combine this with the first one and create an entire experience for your audience. By having a chain of question/answer in Messenger, you show engagement with the user. Then, at the end of the engagement, you provide the link. You’ve warmed up your follower and shown Facebook you aren’t just using Messenger to take the person off Facebook (and, you can still deliver the content through your Facebook group and keep the entire experience on Facebook if you choose).

Messenger bots for customer service: This is usually the harder of the three to set up. Why? Because you’ll always have questions no one has asked yet. But, that’s ok! You can set up a general catch-all to help connect your audience with a live person when it comes time. Using Messenger for customer service will reduce the amount of time it takes for customer service by clearing out the common and easy questions.

You can review these ideas in more detail in the post “How Do I Start marketing On Facebook” or you can click HERE and go straight to that section on the page.

What Can You Do With Messenger?

Messenger bots do NOT respond publicly to the comment. If you want a tool that does that, you should check out this amazing tool here.

Messenger Bots for engagement: A good example of an engagement bot is a quiz or an application process. You can combine this with the first one and create an entire experience for your audience.

By having a chain of question/answer in Messenger, you show engagement with the user. Then, at the end of the engagement, you provide the link.

You’ve warmed up your follower and shown Facebook you aren’t just using Messenger to take the person off Facebook (and, you can still deliver the content through your Facebook group and keep the entire experience on Facebook if you choose).

Messenger bots for customer service: This is usually the harder of the three to set up.

Why? Because you’ll always have questions no one has asked yet. But, that’s ok! You can set up a general catch-all to help connect your audience with a live person when it comes time.

Using Messenger for customer service will reduce the amount of time it takes for customer service by clearing out the common and easy questions.

You can review these ideas in more detail in the post “How Do I Start marketing On Facebook”.

Remember The Ultimate Goal Of Facebook Marketing

It is critical for you to keep in mind YOUR goal of Facebook Marketing. Yes, we need to make sure we understand what Facebook wants.

They set the rules for marketing on their platform. Yet, too many people get caught up in the fun of Facebook and forget the point of marketing with Facebook for BUSINESS is to make money.

Now that you have a better idea of how to use Facebook for marketing your business, if you have additional questions or want to expand more – watch this free training on How to Get Free Traffic From Free Facebook Pages on Autopilot.

You can also connect with us through the resources listed at the bottom of the page.

About The Author- Dr. Kim Christian

Thanks for taking the time to read my content! I am Dr. Kim Christian, but the only person that calls me that is my daughter when she’s pretending she’s opening a business!

Most people just call me Kim (or mommy when my daughter isn’t playing business owner).

My priority is to help other entrepreneurs and small business owners build sustainable online businesses (or for “real world” businesses, expand to online).

In addition to publishing articles, I have compiled a list of FREE TRAINING opportunities (click HERE to see that page). You will also find additional resources below!

To Your Success,

Dr. Kim Christian

The post 5 Ways To Use Facebook For Marketing Your Business appeared first on Little Biz Resources.

4 Facebook Marketing Strategies To Increase Your Likes and Followers

In this article, I cover 4 Facebook Marketing strategies to increase your Facebook Page likes and followers.

Plus, I’ll include a discussion on using Sweepstakes/Giveaways/Contests (and why you need to be careful of this strategy).

Here is a quick list of what I cover in this article. Each bullet point is clickable if you want to jump to that strategy. Plus, if you are new to Facebook marketing, you might want to check out the article “How Do I Start Marketing On Facebook.”

Benefits of Increasing Your Followers on Facebook

Strategy #1 – Increase Engagement Posts

Strategy #2 – Reply To Comments

Strategy #3 – Use Messenger to Deliver Freebies

Strategy #4 – Invite Those Who Have Engaged With Your Posts To Like Your Page

Sweepstakes/Giveaways/Contests

Benefits of Increasing Your Followers on Facebook

The number of likes on your Facebook page is generally a “vanity metric”. This means it doesn’t really mean anything, especially today with organic reach being as minimal as it is. It’s a nice number to get high, but if you don’t have a strategy – it’s just a waste to increase the likes for the sake of likes.

So, what exactly are the benefits of increasing your likes and followers as a Facebook Marketing strategy?

There are a few reasons why increasing your likes/followers can come in handy – as long as you follow a strategy!

Strategy

When someone first likes your page, they will see at least some of your posts for a while (how long depends on them). If they engage in some of your posts after liking your page, they will keep seeing some of your posts (Facebook will determine what they see, when they see it, and if they keep seeing it).

So – with a proper strategy, you can get posts in front of new page likers/followers that can convert them to email leads or followers on other social media sites.

Social Proof

Even though likes are a vanity metric, they also serve as an element of “social proof”. If you have a low number of likes, some people (though, probably a lower percentage these days) may check your page and decide against whatever you offer if they feel you should have more likes.

**This is NOT a reason to specifically increase your likes – you just know there is a benefit to your higher likes.**

Future You Needs You To Do It Right

Later on, when you want to run ads, you can use Page likes as a way to build an audience. As long as you don’t cheat and have a bunch of people NOT really interested in your site, you could then also build a look alike audience to target people who are most likely interested in your niche/industry/topic.

**Keep in mind that if you do choose to run ads, and you’ve paid for likes or otherwise increased your likes artificially with people who will never buy from you – you’re going to waste your ad money (so, just don’t cheat).

For this to work correctly, it is critical that the majority of your likes on your page are from people who actually like the content on your page.

Now that we have a few ideas of why likes are actually important, let’s take a look at the 4 Facebook marketing strategies to increase your likes.

Strategy # 1 - Increase Engagement Posts

This image is a Facebook Post from Tony Robbins. You can see at the bottom left of his post there are likes/loves/etc. On the bottom right, there are comments and shares.

There is NO link in this post. The only engagement is through those actions.

This is a pure engagement post – it keeps the user on Facebook and the audience is motivated to provide some sort of engagement (reaction, comment, share).

Engagement posts on Facebook are these types of posts that encourage engagement. Now, I always tell people to make sure they do their best to make all posts engaging for their audience – but specific engagement posts exist for the sole purpose of soliciting engagement from your audience.

To be clear, this does NOT have to be from your content. One of the great things about the internet is that there are TONS of options (including other Facebook posts on Facebook, like the one from Tony Robbins). If you can’t create your own engaging posts, find posts that already have high engagement and share those.

Viral Post Strategy

A strategy that I teach as part of your Facebook marketing strategy includes sharing viral posts from related industries.

Facebook is in the process of moving some of the research data, so you’ll have to do this manually until they decide where everything goes. I’ve outlined a method on how to identify complementary Facebook pages in the post “How Does Facebook Marketing Work”.

For the most part, check the Facebook pages of those fan pages that relate to your content for any potential viral posts. Now, viral doesn’t mean 5 billion people have liked the page in the past 24 hours (probably not very realistic in the first place). It means something that has a higher than normal interest in a shorter period of time.

To know what qualifies, you’ll need to keep an eye on the posts in your niche/industry/category to see what is normal.

Sometimes, You Beat Out Your Competition – Even With Their Posts

A friend of mine did this in her niche. She shared a post that someone else had posted on their page that was going viral (it was a pure engagement post asking the people to comment a specific word).

It had tens of thousands of reach when she shared it – and her share actually got more momentum than the original post!

She increased her page likes by thousands and had even more engagement on her shared post. So, yes…you can share someone else’s post and beat them on reach (though, I don’t recommend you expect this).

Stick To Your Niche

The key to this strategy is to make sure you do NOT stray from your niche. It is tempting to hop onto a political topic, religious topic, or something trending right now. DO NOT DO IT.

First, if you share political posts on your page, your page will likely get tagged by Facebook as a political page and you will suffer the wrath of Facebook eventually (this is primarily in ads, but they sometimes shut down pages for politics, too).

Second, we’re trying to get people to like our page for the topic/niche/industry/content our page represents. We don’t want a bunch of people liking our page to support our sharing of a non-related post. So, resist the urge and just don’t post non-related content!

Now that we have some engaging posts (either ours or shared), let’s take a look at the importance of responding to comments.

Strategy # 2 - Reply To Comments

This is one of the most overlooked strategies I have seen. While this is not nearly as effective as it once was, comments remain one of the most engaging activities on Facebook.

Comments = Effort = Proof of Worth

Think about how much effort it takes you to like a post, or even share the post. It doesn’t take much effort at all, and Facebook makes it really easy. BUT, to make a comment on the post requires you to do more than just push a button or two.

While reactions on posts are great, and shares are awesome – there isn’t much you can do (though, you could theoretically go and comment on the share – but that’s a little time-consuming and I’m not aware of anyone that has tested that). What can you do to help with the engagement? Well, you can reply to comments!

If you’re already rolling your eyes about having to reply to comments, don’t worry – this can be an automated process! Before we jump to automation (one of my favorite topics), let’s first talk about replying manually.

Manually Replying

The main benefit of manually replying to comments is that you can personalize and get highly specific in your response. Of course, this really does take some time – so, you should consider hiring someone to handle tedious tasks like these if you do not want to automate.

Outside of time-consuming, it’s a really simple process. In the image at the beginning of this section, you can see a comment to a Facebook post. I added an arrow to show the “Reply” spot. Just click that, type your reply and post it!

At first, this wont be very time-consuming. You’ll usually just get a few comments and you can manually reply…but when my friend got one of her shares to get momentum, she had thousands to reply to (and it took her hours every day and she couldn’t keep up).

Why does replying to comments help with the engagement?

When someone leaves a comment on your post, they move on. They go watch a cat video, a car wreck in Russia (which seems to be a thing), and they may not think about your page ever again. BUT, when you leave a comment, they get a notification from Facebook letting them know that the page replied to their comment.

That little notification is VERY effective at getting the person to click on the notification and go back to the post to see what was said – and then, you get an intentional repeat view. Not only was your post worth commenting on, but it was worth someone COMING BACK!

As an added bonus, because they commented on your post, Facebook tags the post as something that commenter wants to follow. FB doesn’t send notifications for all of the additional comments, but every so often a notification will go to the user to let them know others have commented – also driving MORE intentional repeat views.

Your reply to the comments helps to keep the engagement going! More engagement gives your post more views, and more opportunities for likes (combine this with strategy #4 and you’ve got a nice stream of likes coming in). Now, replies do not have to be instant – but you’ll want to regularly check and reply to comments. Since it is so time-consuming, there are automation methods!

Comment Automation

One of the absolute best tools (and consistently working tools) I have ever seen for public comments lets you randomize your replies to people. It’s actually better for you to see the case studies yourself, by clicking here.

As a quick example, one of the case studies talks about a Harry Potter fan page. They had their audience comment the word “house” to see what house the commenter was in. Now, this isn’t the full Wizarding World experience, so the commenter just put in the word “house” and then the software would randomize the reply from the pre-entered replies.

The case study was from a few years ago, so I do NOT expect a similar reach if this was done again. Yet, 7.5 million people reached is a TON of people, plus 200,000 comments! Even a fraction of that can change your future.

I recommend you take a look at the other case studies (HERE) to get a better understanding of the potential effectiveness of replying to comments.

Strategy # 3 - Use Messenger To Deliver Freebies

Using messenger does not necessarily directly increase your likes or followers, but it can make people happy about their experience.

Plus, you could still implement a strategy to encourage people to like your page and invite others to like your page.

Messenger is an interesting marketing tool. Facebook has started to crack down on the use of Messenger for marketing, but they love to have pages use it for engagement and keeping people on Facebook.

One of the more popular uses of Facebook for businesses is as customer service. I talk about that in the article “How Do I Start Marketing On Facebook” if you want to learn more about using messenger for customer service.

For engagement, we can use it in a variety of ways. To expand on the idea of using it to build our likes and followers. For this particular example, we’re going to give away a freebie when someone engages with our post.

Potential Workflow with Messenger

Here’s how the flow goes:

Step 1. You post an engaging post, in your instructions in the description of the post – you TELL people that when they comment, you’re going to send them a private message with a freebie (like a PDF checklist, ebook, or some other small digital product).

Step 2. They comment on the post.

Step 3. You or your software automation reply to the comment.

Step 4. The comment will trigger a messenger bot to send a private message to the person who commented with the invitation to get the freebie (it’s important not to just send the person a link immediately, this can get you into Facebook jail).

Step 5. The messenger bot then takes over in a series of back and forth to provide the user the freebie. After delivery of the freebie (you can capture email inside messenger or by sending the user to a landing page).

Step 6. Follow-up with those who actually engaged in the messenger bot (these people are subscribers) and ask them to like/follow your page.

Step 7. Pat yourself on the back because you’ve made more progress than most people with Facebook marketing!

This is a VERY effective strategy, even used in messenger ads (don’t worry if you don’t know what that means). Anthony Morrison uses this strategy to drive free traffic to his businesses and creates multiple streams of revenue. To see the next free webinar that shows you how to do this, REGISTER HERE.

Strategy # 4 - Invite Those Who Have Engaged With Your Posts To Like Your Page

This particular strategy doesn’t take a lot of explanation, but it’s one of the best ways to increase your page likes.

If you are a visual learner, you’ll want to watch this free training from Anthony because he literally shows you step by step on how to do these strategies (click here to register for the next training).

I have a page with over 10,000 likes (it’s actually over 11,000 now – but 10,000 is a magic number). I literally stopped inviting people to like my page more than 2 years ago (only because we don’t have a purpose to spend the time right now).

That means I get people that accept my invites from more than 2 years ago to like the page!

Yes, that is a very long return for the relatively short time I invested in my effort to invite people. Back then, it was cheaper to run ads…so, we ran quite a few ads and had some decent engagement on our posts (and clearly utilized all aspects of that ad spend).

It Is Not Critical To Run Ads

I should mention that we ran ads between 0 and about 2500 likes. Initially, we were following a program to sell items we dropshipped from China (which I no longer recommend dropshipping from China, just from the US).

We went from 2500 likes to over 10,000 likes on our page from SHARING viral posts in our niche, getting engagement (and yes, replying to comments to help boost that engagement) and then we invited those who engaged with our posts to LIKE OUR PAGE.

The Process

This is how simple it is.

Go to the post where someone has liked, laughed…whatever emotion they chose, and this is what you will see after you click the engagement section. Here’s how you do it.

Step 1. Click the engagement section of the post

Step 2. Scroll through and find the people that say “Invite”

Step 3. Click the invite!

Now, there are software programs that help with this, but it doesn’t take much time to do it manually. If you are interested in automating this, check out the free webinar from Anthony Morrison (he shows you one of the software programs in there). To see the next free webinar that shows you how to do this, REGISTER HERE.

Sweepstakes/Giveaway/Contests

You probably noticed I did NOT include this as one of the strategies, and there are reasons why!

The primary reason is that Facebook has strict rules about running a giveaway/sweepstakes/contest and similar tactics to artificially increase your Page likes.

See Facebook’s Promotion Guidelines HERE.

You will also want to review Facebook’s Community Standards HERE.

Since it is against Facebook’s rules to incentivize likes, I didn’t include sweepstakes/giveaways/contests as a strategy! BUT…you could theoretically still find a way around this. Well, it’s not really a way around it, it’s still inviting participants to like your page, just not mandating it or incentivizing the action!

I use an Online Sweepstakes Program to help me manage sweepstakes and contests. It shows me what I CAN do with Facebook. As you’ll see – you can ask people to VISIT your Facebook page. A portion of those people will end up liking your page because they like your content.

Now, with that said…you should NOT use this strategy if you are not running the sweepstakes/giveaway/contest correctly.

Don’t Run A Sweepstakes or Giveaway This Way

Here’s an example of doing it wrong. You’re a business that focuses on healthy living. You decide to run a sweepstakes where you will do a random drawing and giveaway an iPad. Well, guess what? Even people who are not into healthy living will want an iPad. So, you’re going to get too broad of a range of people, you will NOT be able to get targeted people to your page. You’ll mess up Facebook’s algorithm and potentially ruin your chances of running inexpensive ads later.

An Example Of What’s Right

Here’s an example of doing it right. You’re a business that focuses on health and exercise. You run a giveaway/sweepstakes for lifetime access to your $299 online exercise program.

As you see, the participants in the first (and wrong) example are only participating because they want an iPad. The participants in the second (and the right way) sweepstakes example will only have participants that are interested in their specific niche.

Now, not everyone has the opportunity to have a great product ready to give away in a sweepstakes, but there are dozens of digital opportunities to give away something that doesn’t cost you too much!

If you’re interested in running a sweepstakes, I recommend you check out this software HERE.

Just Get Started!

I’ve given you a few options to help you increase your Facebook page likes and followers. Implementing any of the 4 strategies will help you increase those numbers!

If you want step-by-step, detailed instructions, watch Anthony’s free training! To see the next free webinar that shows you how to do this, REGISTER HERE.

About The Author- Dr. Kim Christian

Thanks for taking the time to read my content! I am Dr. Kim Christian, but the only person that calls me that is my daughter when she’s pretending she’s opening a business!

Most people just call me Kim (or mommy when my daughter isn’t playing business owner).

My priority is to help other entrepreneurs and small business owners build sustainable online businesses (or for “real world” businesses, expand to online).

In addition to publishing articles, I have compiled a list of FREE TRAINING opportunities (click HERE to see that page). You will also find additional resources below!

To Your Success,

Dr. Kim Christian

The post 4 Facebook Marketing Strategies To Increase Your Likes and Followers appeared first on Little Biz Resources.

How Do I Start Marketing On Facebook?

Do you have your eye on Facebook marketing? Marketing with Facebook is a valuable social media marketing method for most businesses (maybe all, but that’s a debate for another day). If you’re just beginning your adventures, you are probably wondering “how do I start marketing on Facebook?”

I have bookmarked the different topics for you to skip to sections as needed. These are the topics covered.

Start With Your Personal Facebook Profile

Create a Facebook Page

Which Came First – Likes Or Posting Content (and How To Get Likes)

What Kind Of Posts Should I Post On Facebook?

Advanced Facebook Marketing Strategies With Automation

When you’re done here, make sure you review the article “How Does Facebook Marketing Work” to help you get a better understanding of the overall purpose of marketing on Facebook.

Let’s dive in!

Start With Your Personal Facebook Profile

If you’ve never been on Facebook, you’re definitely in the minority of people now (at least in the “developed” countries). But, that’s ok! It’s easy to get started with a personal profile on Facebook. Plus, you need a personal profile to do anything else on Facebook (it’s Facebook law).

Make sure you use real information, and know that it is against Facebook terms of service to have 2 Facebook accounts. So, if you already have a Facebook personal profile – just use that one!

Protecting Your Identity

One of the number one concerns I hear from people is something similar to: “I don’t want people to know it’s me on Facebook, how do I do Facebook marketing and maintain my privacy?”

Do NOT let this be a deterrent to getting started. Your personal profile only acts as the portal to all the business activities. Only Facebook will know it is you. When you post on your personal profile, your settings control who can see that. If you don’t want anyone to see it…don’t post there! For your page, you choose to post as your personal profile or as the page.

*Of course, if you are worried about your privacy, make sure you go through all of the privacy settings on your personal profile. See Facebook’s settings definitions here.

To get to your settings, click the down arrow at the top right (on desktop). Then, select the Settings & Privacy section.

Create A Facebook Page For Facebook Marketing

The terminology for a Facebook page has changed over the years, and some people still reference older terms. You may have heard “fan page”, “business page”, “brand page”…or half a dozen other terms to refer to a page.

Any and all of those are all available when you Create A Page. If you want to make a fan page for your dog and post all your dog’s crazy sleeping positions throughout the day…you’ll need to Create A Page on Facebook to make that happen.

If you are a local business owner or representative and want to make a business page for your local customers to find you, post reviews, and follow your updates – you’ll need to Create A Page on Facebook!

If you have an eCommerce business and want to build a brand page to show off your products, post about promotions, and do other Facebook marketing activities – you’ll need to Create A Page on Facebook!

Even if you just want to run ads for your business, you need to have a Facebook Page in order to do this.

I’ll show you where to go to Create A Page (keep in mind that I have a fairly active and aged account, so what you see on your screen may not match exactly…but don’t be scared to click around).

First, select the menu option. Mine is at the top right of the Facebook option on desktop.

Second, select the “Page” option under Create.

Follow Facebook's Instructions To Complete The Page

Facebook will have a tutorial walk you through your new page. Make sure you complete the entire page and settings, this helps ensure your page will show up in front of Facebook users!

If you are completely new to Facebook marketing, I highly recommend you watch this FREE TRAINING that shows how to get free traffic from Facebook Fan Pages on AutoPilot.

Which Came First - Likes Or Posting Content (and How To Get Likes)

Once you have your Facebook page set up, the primary focus is on posting content. A lot of Facebook marketers want to know how many posts they should post a day, the best times to post, and other details.

The reality is that Facebook has decreased the organic (natural, without paying for ads) reach of posts. There are plenty of posts that go unseen by anyone simply because the Facebook algorithm decides not to show it.

What Does Facebook Want You To Do?

Facebook wants you to pay for ads, so your reach will be low for most (or all) of your posts if you are not paying for ads. To improve your reach, you’ll have to get creative.

Additionally, the number of posts you need per day and the times you need to post you will need to learn about…so, just start posting. Maybe start with a few a day to start building your reach. We’ll talk more about content (posts) in a moment. First, let’s explore Page Likes.

Posts First or Page Likes?

Another part of your Facebook page is getting Facebook users to like your page. That’s how they will get to see your future posts (at least for a while…but we’ll talk about that in a few min).

This is one of those situations where you need posts to get likes, but if you post content without likes – no one sees it! (Facebook’s version of which came first – the chicken or the egg…but in this case, it’s posts or likes!)

Facebook, naturally, encourages you to run ads. If you are interested in running ads, I recommend you take a look at this free training that shows how to run Facebook Ads for affiliate marketing and generate up to $1k per day (even if you don’t do affiliate marketing – you can still see how to run ads from the training).

For the rest of us that prefer to not spend money getting likes, here are a few options.

Invite your Facebook friends and family to like your page

Join related (or general) Facebook Groups and slowly share your posts to those groups, encouraging people to like your page.

If you have a built-in audience, send them an email or otherwise ask your existing audience to like your page

Basically, you need to have a few posts on your page so Facebook knows what your page is about, but also for people to know if they want to like your page or not!

For each of these, people frequently bring up concerns. I figure I might as well add a discussion about those here. If you prefer, you can skip these concerns and go straight to the section What Kind Of Posts Should I Post On Facebook?

Addressing Concerns Of Inviting Friends and Family To Like Your Page

Every Facebook group and forum I have ever been in when it comes to the topic of Pages for Facebook marketing has several people bring up a concern about inviting family and friends to like their page. Let’s take a look at those concerns (because some are valid).

Concern #1 – Uncomfortable Asking Friends And Family To Like The Page

I think the first thing most people think of when they are told to utilize their friends and family is that they don’t really want to abuse the relationship. It’s natural to feel like you don’t want to take advantage of people when you are just asking and not offering something in return (in fact, we use this in sales all the time).

Let’s address this one before we jump into others. If you NEED to do this strategy (and we have other strategies if you are absolutely against this), consider the other side. What if your friends and family are looking for information on the topic you offer? Are you denying them the opportunity to get the information they want just because you know them? Of course, if you absolutely know your friends and family have no interest- then, this may not be the best option for you…but that’s ok! We’ve got more ideas.

Concern #2 – Friends and Family Knowing The Page Is Yours

I don’t always understand why people care if their friends and family, or even strangers, know that they own a specific page. Sure, if it’s embarrassing and you’re literally just doing it for a business opportunity and you are not proud of it…then, don’t invite your friends and family.

If there is nothing embarrassing about the topic and you are actually proud of it – then feel free to invite away! We’ll talk more about why this might be an advantage in a moment.

Concern #3 – Messing with Facebook’s Algorithm

Ok, this probably isn’t a concern most people think about…but the Kim’s of the world might actually take this into consideration. Facebook works off of an algorithm. It analyzes everything you do to make determinations on how to deliver the content that will keep you on the platform longer and longer.

Yes, devious, but the purpose is to have you scrolling, watching, and engaging so they can deliver paid content (ads) and make money. So, getting you to stay on their platform is how they are going to make the most money – they need to know a lot about you to make that happen.

This is the same for your page content. How does Facebook know who to show your posts to? They analyze the people that like your page, comment, share, etc. So, if you have a bunch of people who like your page who really don’t like your page…Facebook really cannot learn who to serve your posts to!

Now, keep in mind we are just trying to get a few likes so our page will show up for people (at least 10 likes). If we get 10 likes and they aren’t really interested in the topic, it might make it slower to get more likes – but it might not. In the long run, a few people not interested in your page liking it is not going to affect you (but in the short run, no guarantees).

Reasons to Invite Your Friends and Family To Like Your Page

It seems only fair to address the reasons why you might want to invite your family and friends since we’ve talked about the concerns!

Reason #1 – Your Friends and Family May Want To Support Your Endeavors!

Not all of our friends and family can afford to purchase what we offer or otherwise support us, but asking them to like a page is a simple enough task. Now, not everyone will do it. Trust me when I say there are more people that do not understand an invitation to like a page than those that do understand. Still, this is a great way to ask your loved ones to do a favor without them having to spend a penny.

Reason #2 – It’s Free.

Maybe this belongs in the first spot, but I like to think that we have more reasons to tap into our friends and family besides free exposure (though, this is still why people use Facebook – free interactions). If you are not interested in spending money on ads to get likes, this is the cheapest way to get started.

Reason #3 – It’s Fast.

Besides a no-cost option to get your first 10 likes, this is also a way to do it fast. Well, fast for you at least. It can still take weeks, or even months before your friends/family respond…but for your side – it’s a quick push of a button!

Addressing Concerns of Facebook Groups

Another series of comments I find in all of the groups and forums I am in for Facebook marketing topics is concerns about participation in groups (specifically as a tactic to get likes).

This one definitely has some legitimate concerns. If you’re like most Facebook users, you join a group for a specific reason. Typically, it’s related to a paid course you purchased or perhaps a local group for a specific purpose.

Most of these groups do NOT permit you just sharing random content in the group willy-nilly. In fact, many of these groups have gone to a model where you cannot share content that has links or otherwise would take someone out of the group (or promote something).

Yet, there is a strategy where you can join general advertising groups and share your content into these groups. This is NOT a quick strategy. In fact, there is only one tool that I know of that will automate this – and it technically violates Facebook’s rules (so, I’m not going to link it).

But, if you are just getting started and trying to get enough likes to seed the Facebook algorithm –this (manually) might do it! Might.

One of the major benefits of this is that people who do end up liking your page are more likely to be actually interested in what you provide. This strategy could be something you do long-term to keep seeding new people into your algorithm.

Of course, if you are interested in speeding up this process, Anthony talks about how to do this in his FREE TRAINING that shows how to get free traffic from Facebook Fan Pages on AutoPilot. In the training, he shows a strategy to increase the reach of posts that will also increase your page likes!

Addressing Concerns of Using a Built-in Audience

Honestly, there shouldn’t be too much of a concern for this. If you already have a following on another social media channel that relates to this page – invite them to like your page on Facebook.

Of course, if the audience doesn’t fit, you may not get good results. I ask my Facebook group to like my new pages. It’s free, and I give them free information all the time, why wouldn’t they want to help me out (besides the fact that I share all the things that work with my group, which also benefits them)? No idea, but very few will actually do it.

I suspect that’s because the Facebook group reach has also reduced over time. That’s a discussion for another day, though!

Pick a Method and Get Some Likes

When you are ready to get your likes, just pick a method and get likes. Before you do that, make sure you have some posts on your page so people know what kind of content they are liking!

**If this still seems overwhelming or scary, you definitely need to watch Anthony’s FREE TRAINING that shows how to get free traffic from Facebook Fan Pages on AutoPilot. I have used this strategy multiple times to build pages (and it works!).

What Kind Of Posts Should I Post On Facebook?

This is a big question, and dives into a content marketing strategy for Facebook. But, we can cover some of the basics here. I will not do too much differentiating between images and videos – that’s up to you to decide. This is a general topic for now!

If you need help with this, Anthony’s FREE TRAINING shows how to get free traffic from Facebook Fan Pages on AutoPilot (and it includes a discussion on some of the best types of posts).

Before we get too far into this topic, it’s important to understand that each social media platform (Facebook, Pinterest, YouTube, Instagram, etc.) require an internal strategy to maximize your efforts. That is to MAXIMIZE your efforts. Some self-proclaimed experts declare you must commit to one platform and “make it work” before moving to another.

My strategy focuses on an omnipresence strategy. It takes longer to set-up, but will let you test multiple marketing channels and keep marketing to all channels. Then, once you see that you have an adequate audience on one or more of the channels – build strategies for those and let automation keep the rest of your audience updated.

With that in mind, we’ll identify a few of the types of posts you can post and when you might use them. Then, we’ll cover a basic content calendar strategy to help you get some seed posts and start collecting data.

The Engagement Post

All content these days needs to encourage engagement, otherwise you’ll stall out on any momentum because the algorithm thinks no one cares.

Engagement means people who see your post need to stop and take an action. This could be simply hitting the like button (or any of the other emotions within that category). It can even be watching a video for some or most (perhaps all) of the video. Ideally, engagement revolves around comments and shares.

It takes more time for people to share than to like, and even more time for them to comment. Comments are an indicator to Facebook that your post is WORTH seeing. In prior tests, my pages have seen 100x or even more reach because of a few comments versus a similar post without comments. This is also when my pages would see the most growth with more likes and engagement on other posts as well as an increase to Page likes.

It is important to note that posts do NOT have to be original (your content). We will frequently SHARE posts that will get comments (make sure you share posts related to your page’s niche) and help us build our pages.

Even though you want all of your posts to encourage engagement, the specific engagement posts have the sole purpose of creating engagement. These posts tend to be polls, voting, “what do you think”, etc. Even entertainment posts are engagement posts if they capture your audience’s attention and get some type of action. These posts do NOT take people off Facebook. They serve the sole purpose to engage your audience.

The Call-To-Action Post

A call to action is when you ask someone to do something. Typically this is for them to sign up to your email list (usually in exchange for something like a freebie), a purchase, or another specific action.

*All of your marketing efforts should include a call-to-action for your audience to join a secondary method for communication. The chance of a Facebook shutdown has increased significantly over the years, so you need more than one way to communicate with your audience. An email list is ideal because you can always send an email or use the emails for ads at a later date.*

There are two pieces of information you need to keep in mind when determining the call-to-action you want in your post.

When you are first getting started, the majority of people seeing your posts will not know you. Just like early on in a relationship, you want to culture that relationship and not jump to the equivalent of marriage. Your call-to-action needs to be appropriate for cultivating a relationship and not trying to end it by scaring them away.

Anywhere from 3-5% of people are ready to make a purchase. Considering that 95-97% of people that see your posts are not ready to jump in with both feet, consider ways to keep them in your world until they are ready to buy. Typically, this is by getting them onto your email list where you can build a better relationship.

If you have posts on other channels with a call-to-action and it works (people are taking action), use that. Otherwise, come up with your freebie and invite people to get it in exchange for an email.

If you are not quite to that point, it’s ok. You can still build your Facebook followers by sharing other content…but a word of warning!

Even though someone likes/follows your page because they want to see your content – Facebook is not always going to show your posts to them. In fact, you will probably see around 20% reach on your content (this will vary on the niche). Keep in mind that your page is not the only page they like. Your posts compete with their friends/family, groups, and other pages they like (plus sponsored ads).

You are more likely to reach someone shortly after they like your page. Thus, the goal should be to get them into a more reliable communication method (like email) before you lose them to competing posts in their feed. Part of your strategy should include regularly posting your call-to-action posts (but not necessarily every day).

The Informational Post

This type of post does not have a specific call to action, but could be a post sharing an article from your website (or blog post). Some might call that a call-to-action, but it is a little more subtle than that.

Informational posts might be a video teaching something with a link for people to learn more about a topic. These could just be you sharing local news, or a topic related to your niche. Really, these are more like filler posts…BUT, they give you another way to engage your audience and provide value.

*A word of caution – just because these are sometimes “filler” does NOT mean you should deviate from your topic. The only exception to this is local business re-posting or posting about local issues. All other pages should stick to their niche/topic/industry.*

Live videos are great for informational posts. You can still include a call-to-action, but you have an opportunity to build a true relationship with your audience by providing content. When people watch a video, that’s still engagement! Plus, Facebook LOVES Live videos and invites people to browse through and see what is live at any given time. You could pick up some followers just by doing live videos!

Content Calendar Strategy For Getting Started With Facebook Marketing

We’ve talked about setting up your page, getting likes, and types of posts. Now, it’s time to create a general schedule to get started.

As I mentioned before, there is no way to know what your specific ideal number of posts per day or times of day will be without posting content and collecting data.

What I can say is that “when” you post doesn’t really matter as much as the actual posts. Will 10 posts a day reach more people than 8 posts a day (or even 2 posts a day)? No idea. One time it will, another time it won’t.

The biggest challenge with trying to predict this is that Facebook decides when THEY want to show your audience your post. So, unless people are going to your page to look at your most recent posts (and even then, they are usually sorted by most relevant…which means whatever had the last interaction), you wait for Facebook to show it to your audience.

On that note, don’t use Facebook to announce anything critical unless you post it far enough out to let Facebook show it to your users. I’ve seen posts on my personal feed from my own pages 3 days after I’ve posted them. This is another reason you want to capture emails!

Why A Content Calendar For Facebook Posts?

A content calendar helps you identify potential topics of interest. I’ve seen some people use holidays and goofy “this day in history” or something similar…but, you really should create a calendar that your audience will react to.

For example, did you know that there are Baking holidays (yes, that is baking as in food)? If you’re in the baking niche, you should check that out here. If you are local, you can share local events or something specific your community should pay attention to. For example, a roofer might keep their audience up-to-date with potential storms. It’s harder to plan this out in advance, but it would be a huge value to your audience (perhaps adding in tips for before and after a storm).

This also gives you a chance to create posts in advance and get them scheduled. I’m a huge proponent of automation, but Facebook minimizes your opportunities here. You could combine this with your Pinterest pins if you use Tailwind. We’ll cover more automation opportunities in the automation section of this site!

Personally, I think a content calendar will help you stay on top of creating posts. If you have a month, 3 months, or even a year mostly planned out – you’re already more than half way there!

Facebook Content Calendar Ideas

For the purpose of getting started, let’s keep this simple.

Use whatever method you want to keep track of dates and ideas (online calendar, written down on a list, written on a physical calendar, sticky notes…the choice is yours).

Find important dates for your niche. If you can’t find any, or there really aren’t any, just stick with the national holidays that pretty much everyone cares about (see the USA holidays here). You can always pick and choose the holidays and celebrations you want to include.

Keep that holiday list for your reference. If you want to include local or national events related to your niche, make a list of those (or add them to your calendar). If you have events, trainings, webinars, etc., add those to your list or add them to your calendar.

The idea is to have to CREATE as minimal content and new posts as possible, but we’ll have to do some – so we want to make sure we have ideas.

If you have a blog, ecommerce store, etc., make sure you have a list of those links. We’ll sprinkle these in as well.

Next, determine what you want to do for your posts.

Other than giving you some ideas, you’ll need to decide what works best for you and your Facebook marketing efforts. For our purposes right now, we’re just getting started – so, this is less strategy and more of a focus on just getting stuff to be able to get seen.

*You do NOT have to create all of your posts. You can easily share other people’s content as long as it is related to your page content. For example, I might post about Neil Patel if my page is about SEO (search engine optimization). I would browse his Facebook page for the posts that had decent engagement (ideally comments). This is similar to Anthony’s FREE TRAINING that shows how to get free traffic from Facebook Fan Pages on AutoPilot.

It's Time To Post On Facebook!

It’s time to create your posts. I recommend, especially when you first get started – just start with a couple of posts a day.

If you have a lot of posts you can do and want to do more, hold off until you get some momentum on your page.

Remember, not everything has to be created by you! You can share other people’s posts and any link on the big World Wide Web.

Here’s an example rotation with 4 posts a day (remember, posting time doesn’t matter for when it is seen by your audience…but you want to post throughout the day so Facebook doesn’t get annoyed). I would aim for one in the morning, early afternoon, later afternoon, and then evening.

Post 1: informational or engagement post revolving around upcoming holiday/event/activity/etc

Post 2: shared an engaging post from related Facebook page in niche

Post 3: Call-to-action post (most likely to a freebie)

Post 4: engagement post about current event related to niche

It’s still kind of vague, but that’s because we’re not talking about a specific niche. The next day, you might swap one out for a blog post. If you blog every day – then you should have a Facebook post to your blog every day.

You should include some type of pure engagement post at least a few times a week to keep people active and seeing your other posts (check out these case studies for amazing engagement posts).

If you have questions or want to discuss this more, hop into the Little Biz Resources Facebook group and ask questions!

Checking Your Facebook Page Insights

Like every other platform out there, many of the best “insights” in your page have moved to ads. Thankfully, Facebook still lets us see the engagement on our posts.

After a couple of weeks, check your Insights and see what types of posts are working well for getting organic reach. You will adapt your Facebook posting strategy to focus on the types of posts that work well for reach.

As with everything in life, this is all general information. If you have challenges specific to your industry/niche, I recommend you ask questions and get help from others. As I mentioned earlier, you can join our Facebook Group and ask questions. We also offer a weekly live Q&A (after an overview training topic) every week. You can sign up for the Live Q&A here.

Rinse and Repeat

Right now, you’re just getting started. You’ll fine-tune as you go, but the whole idea of Facebook marketing is to create posts that people see in their feed and they take action.

It would be great if we could just tell people, “go here, do this”. Between a psychological strategy and figuring out Facebook’s desires, it’s really just a rinse and repeat game. There is an element of waiting but also actions we can take.

To get started, you just need to get some posts out there and start collecting data!

Advanced Facebook Marketing Strategies With Automation

Plenty of people are content with spending their time on Facebook for their marketing. Of course, the #1 complaint I get from people about marketing is that they just don’t have enough time.

Well, if you don’t have the time to do Facebook marketing, you probably want to look at some of the advanced marketing strategies using automation tools (which we’ll talk about a bit here).

Advanced Facebook Marketing Strategies - Comments

One way you can improve your reach is through comments. There are two strategies to this. The underlying element is that you reply to all of the comments. Why? Well, someone comments on the post and then they move on.

When you reply to the comment, they get a notification and they come back to the post! That’s someone visiting your post twice…telling Facebook that your post is amazing.

A more advanced strategy to this is to use fun engaging posts to get the comments, then use automation to further the engagement.

An example of this is a Harry Potter Fan page. On it, you might have a quiz that asks questions in the comments. So, you post something like the image below that gives the specific instructions to type the word “Play” to get the question.

A tool like this one would then reply to the comment with a random question (you set the questions in advance).

After the question posts, Facebook will notify the user that you replied to their comment. They will see the question and again post a comment in reply (because they have to answer the question). You can see some other case studies here.

When you combine this with a Messenger bot strategy, you can do REALLY well getting in front of people and then drive traffic to an offer (or capture an email through Messenger).

Advanced Facebook Marketing Strategies - Messenger Bots

I’ll combine the comment strategy with messenger bots in a moment, but first – let’s just quick cover messenger bot basics.

The very basic element of a messenger bot is to reply to people who send a message to your page. You can set up a free auto response in the page settings on Facebook to help manage this.

There are several advanced strategies you can use for Messenger Bots. Let’s cover 3 to get started.

Using Messenger Bots to reach out to people who comment on your posts

Using Messenger Bots to set up engagement activities (like quizzes)

Using Messenger Bots to act as customer services

If you are eager to get started with Messenger Bots, this software is the best that I have found for price and ease of use.

Messenger and Comments

This concept can combine with the prior section about Facebook comments. You do NOT need software to reply to comments with this strategy (though having both will maximize the results).

Regardless of the software for the comments, in this case we use a messenger bot to reply to comments and either manually reply to comments, use automation, or skip replies (I do recommend you reply, even if it is manual though).

For example, you might invite people to get access to your freebie by telling them to comment “yes” to the post. When they comment yes, you can either manually reply or use automation to reply and tell them to check their private inbox. Then, you send a private message with instructions to get the freebie (usually, the link to the sign-up).

Messenger Bots and Engagement Activities

This strategy takes a little more time to set up, but helps you weed people out. It’s ideal for higher ticket opportunities and can frequently replace an application process.

You do NOT have to have someone comment to trigger messenger bot automation. Instead, you can use a link (provided by the messenger bot software). This means you can email it, post it in forums, and even share it on other social media sites or your website.

When someone enters the automation, you have it set up to walk them through the questions. They select an answer from up to 3 options. What they select will determine what they get next – and you get to set this all up! At the end, based on their responses, you can have them take the next step. Perhaps book an appointment, schedule a delivery, buy a product…the options are almost endless.

Messenger Bots and Customer Service

This has started to increase in popularity. Most big corporations have utilized a variation of this for a while. Messenger (which was formerly Facebook Messenger but is now its own entity), opened up opportunities for all sizes of business to utilize automation to help with customer service.

Many people HATE automation for customer service, but it plays a critical role in balancing the costs of customer service with the needs. You want your human customer service agents to focus on the problems, not the simple questions. For example, if someone wants to know your hours of operation – they don’t need to talk to a human to get that information.

Messenger bots can serve as a solution to help minimize the human element to customer service. It will decrease your costs, improve your functionality, etc. Plus, you can still set up the instructions for human customer service agents. For example, someone has a question that isn’t programmed in the bot. You can have it set up to connect them with an agent or have someone call them (it could be during business hours the next day).

Get Started Marketing on Facebook!

You’ve got a lot of options! If you’re overwhelmed, don’t be. Anthony’s FREE TRAINING that shows how to get free traffic from Facebook Fan Pages on AutoPilot has a lot of additional information (and it’s exciting to see the potential). Take a look at that if you need more help understanding how to get started with Facebook marketing.

Just start simple and focus on posting content. If you can’t post 4 times a day, post 2 times a day…or just 1. Get a few likes (at least 10) and then keep posting. You’ll need to figure out ways to get in front of more people when you first get started (such as sharing to groups). If you need help with any of this – post your questions in the Little Biz Resources Facebook Group!

We’ll have a lot more posts and videos about Facebook marketing strategy! Make sure you bookmark the site, and keep in touch in the ways that work for you.

About The Author- Dr. Kim Christian

Thanks for taking the time to read my content! I am Dr. Kim Christian, but the only person that calls me that is my daughter when she’s pretending she’s opening a business!

Most people just call me Kim (or mommy when my daughter isn’t playing business owner).

My priority is to help other entrepreneurs and small business owners build sustainable online businesses (or for “real world” businesses, expand to online).

In addition to publishing articles, I have compiled a list of FREE TRAINING opportunities (click HERE to see that page). You will also find additional resources below!

To Your Success,

Dr. Kim Christian

The post How Do I Start Marketing On Facebook? appeared first on Little Biz Resources.

FunnelMates Review

FunnelMates Review (and Bonuses)

I have been eagerly waiting for FunnelMates to release! Why? Because I’m a fan of funnels, and this is perfect for almost everyone (keep reading to see who this is not ideal for).

So, here’s my FunnelMates Review (and yes, bonuses) AND a discussion on some of the ways I will use it!

Click here

Quick Overview of FunnelMates

I’m a fan of funnels, especially for lead generation (collecting emails). They serve a critical purpose in business for selling. I DO use Clickfunnels and will continue to use it – but this funnel builder fills a gap that both affiliate marketers as well as NEW VENDORS need filled.

Primarily, it connects vendors with affiliates and opens opportunities for both.

Whether you are an affiliate or a vendor, this funnel builder provides options. There is one thing I’m not a huge fan of from an affiliate side – but as a vendor, it’s amazing (more on that soon).

A third niche that will find FunnelMates amazing is the funnel builder that sells funnels as either a service or a digital product. FunnelMates has a funnel marketplace, so you can build funnels and sell them in the marketplace.

Let’s take a look at FunnelMates for each option.

FunnelMates For Affiliates

As an affiliate, I use funnels primarily to capture emails. The biggest challenge with this is that I have to make an opt-in in front of the actual product opt-in.

Basically, people had to enter their email and then enter it again after I sent them to the affiliate offer.

Yes, this is a great way to capture emails (and exactly how funnels work) but sometimes, I needed to send people to another opt-in that was not a purchase.

So, here’s how a “normal” lead generation email could work:

Opt-in for free offer > Give Free Offer, invite to purchase 1st item > Upsell/OTO 1 > Upsell/OTO2 > etc.

Yet, when you don’t own the opt-in for the free offer, you have to build another opt-in in front of the beginning funnel from the vendor.

Opt-in for free offer > Opt-in again for the free offer > Give free offer, invite to purchase 1st item…etc.

How is FunnelMates different?

FunnelMates For Vendors

While there are distinct benefits to FunnelMates for affiliates, there are even more exciting benefits for vendors.

Both sides have the ability to create funnels, but vendors get a special bonus because they can create funnels for affiliates to use (and sell their products). This isn’t necessarily super unique. You can build a funnel in Clickfunnels and connect it to Clickbank – for example.

The difference is that FunnelMates caters to affiliates (and vendors) so you have a built-in audience to help promote your offers. I liken it to an affiliate marketplace that specializes in helping affiliates.

Think of it like this. If you are a vendor, you create your funnel and put it on Clickbank. Then, you might do some advertising and hope that affiliates find you and want to promote your offer.

If you’re seasoned, it’s probably not a big deal for you. You’ll have affiliates that follow you and get your emails. For new vendors, this is a great platform to get in front of one place where you can find affiliates eager and wanting to promote products.

Capture Even More Emails

This is one feature that is not necessarily unique, but something you can expand to build your email list.

As a vendor, you would get all of the emails for the buyers anyway (it’s usually the affiliates that miss out). But, you can build other funnels for complementary giveaways. Then, you give away the funnel and you still get to capture those emails.

This is NOT unique to vendors. Anyone can build a funnel and put it in the funnel marketplace on FunnelMates. If you let people have it for free, you get to capture the emails that other people capture through your funnel.

This Is Where I Caution

To be VERY clear here, this is not something that is new and I am very thankful this was told up front (and not hidden). If you build a funnel and give it away, the people that use the funnel know you get the email, too.

You can offer a paid version for people to buy the pre-built funnel, then you wouldn’t capture the emails.

The part I caution with is for affiliates more than vendors. Vendors always get the emails, even for free opt-ins. This is not unique (and an amazing way to build your list). If you look back to the opt-ins I mentioned earlier, affiliates sometimes have to put an opt-in before the 1st opt-in to capture emails.

Weirdly, this is actually a benefit for affiliates. People who have to enter their email twice tend to get annoyed or lazy, which is why it is annoying to have to do it (because it doesn’t lead to a sale if they give up after the first opt-in). BUT, if you’re the first opt-in…YOU get the email.

The vendor only gets the email if the customer enters their information for THEIR product. So, in my case…I tend to offer something unique before I send them to a vendor offer (free or paid). I get them in my eco-system and if the vendor did not do a good job with their opt-in page, they miss out – but I still have their email!

With FunnelMates, when you use a free funnel to promote something, you are essentially sharing all of the emails. You’re doing even more work for vendors (of course, this isn’t necessarily a bad thing, just something you should know).

*As I mentioned, the way around this is to purchase funnels, or you can build your own!

FunnelMates For Funnel Builders And Services

The 3rd category that is perfect for this product is the person that builds funnels as a service or to sell.

Within FunnelMates, you can build a funnel and let people get it for free or you can get paid for it.

I’ve already mentioned the benefits of building free funnels and the ability to let other’s help you build your email list. We’ll do a video after the official launch and talk more about that particular feature – but you have the option to make some money here!

Selling funnels is NOT new. Clickfunnels has a marketplace for people to sell funnels, just as many other funnel builders. Even if you build funnels on other platforms, this is a great option to add to your services/products.

There are different levels of funnels you can build and set your price for each level. For example, you can let just one person buy the funnel for a higher premium or sell it for a lower price and open it to more people.

FunnelMates Bonuses from Kim

Like usual, I’m only listing the first few bonuses I’m offering for FunnelMates. I have a few more brewing in my back pocket (which you will also get). I just need to make sure it’s going to work before I announce them!

Bonus #1: Free Giveaway Funnel – I’m building several funnels that will offer free giveaways that you can then lead the customer to a paid product. I do this for Clickfunnels, too, but these will be specific to this software.

Bonus #2: Free Giveaway for the funnel! This is one of the hardest things for people to create. So, I’ll create the free giveaway for you!

The topic for these will be announced later, but it will likely be something to do with marketing (since I specialize in marketing).

Bonus #3: Affiliate marketing list of high converting products. These products have a history of selling well and making affiliates good money. This list alone will help you get started quickly!

The post FunnelMates Review appeared first on Little Biz Resources.

What Do Girl Scout Cookies and Affiliate Marketing Have In Common?

What Do Girl Scout Cookies & Affiliate Marketing Have In Common?

This is the first year I let Cassandra do Girl Scouts. That might sound mean, but for those of you that know me – you know I have a daughter with special dietary and then medical needs when something goes wrong.With everyone doing everything remote last year, I went ahead and signed up Cassandra for Girl Scouts.The activities were fun, but then Cookie Season started! That’s when my worldwidened quite a bit…but I started to see some of the same challenges with selling Girl Scout Cookies as I saw with affiliate marketing!Here are a few of the similarities I noticed:

#1 - They Both Have Rules On How To Sell

Did you know that I cannot publicly post the link to my daughter’s digital cookie store online? Yes, I do wonder if the powers that be at the Girl Scout organization understand how the internet works…but, I followed the rules anyway!Affiliate marketing also has rules. For example, you can’t post your affiliate link directly on Facebook. Facebook will actually block the post and give you a strike for violating their policies. It’s happened to me and plenty of people have had their Facebook accounts shut down over it.

#2 - You Can Do Well Selling Because The Brand Is Known

Girl Scout cookies have been around for a long time, so people know about them. When we were doing the booths at various grocery stores around the area, we didn’t have to sell.

We just had to present the product – people wanted the cookies, and we just connected them with the opportunity to get them.Affiliate marketing is the same way! Some of the easiest sales I’ve had were to people who were already familiar with the product…I just had to present them with an opportunity to make the purchase.

I’m not going to say that affiliate products are as easy to sell as Girl Scout Cookies…I mean, some people would buy $100 or more in COOKIES and we didn’t do anything but take the money and give them their cookies.

#3 - You Basically Earn A Commission When You Make A Sale

I don’t like to use the word “commission” in either example, but it’s the easiest thing people link to the money you make when you sell.For Girl Scout Cookies, the girls earn an amount of money for each box they sell to go towards Troop activities like earning badges, going on trips, going to camp…fun stuff like that. They also earn credits for the Girl Scout gift shop. While they don’t get money in hand, they do earn from their sales.In affiliate marketing, you earn a referral fee of sorts when you make a sale. It’s more commonly referred to as an affiliate commission, but commission indicates you are an employee – and you are NOT an employee when you are an affiliate. Like Girl Scout Cookie Sales, you make money as a percentage or fixed amount for the sale.

#4 - You Only Make Money From A Sale

Speaking of employees – our entire troop is made up of volunteers and the girls.

We don’t have paid employees in our group. To help offset costs, we sell cookies! But, we only make money when we make the sale.

I’m sure the Girl Scout organization has other methods for generating money, but when it comes to our Girl Scout Troop – we only generate money from a sale. So, the girls have to put the time and effort into making sure they get the cookies in front of people to make those sales.Affiliate marketing is the same way! Like with Girl Scout Cookies, you have to put in the time and energy to get in front of people to let them make a decision. You don’t make money off of effort, only results.

#5 - Opportunities Are Limited

Thankfully (yes, thankfully), Girl Scout Cookie season comes to an end – in fact, it ends in just a couple days!

This means anyone who wants cookies needs to reach out to their local Girl Scout Troop – or, if you are in the USA and want to order from my daughter online for delivery, free shipping on orders of 6 boxes or more (all ends on March 27th), feel free to reach out to me through the contact page or the Facebook group.

Affiliate Marketing also has limited opportunities. There are plenty of opportunities along the way, but the really good ones tend to come and go. One really good opportunity is coming up – you can get training from the #1 affiliate on ClickBank, Robby Blanchard!

He actually put together a quick video and free book that you can get right now!

Get Robby's Free Case Study Here

Join Our Weekly Webinar

Every Thursday, we run a weekly live webinar with LIVE Q&A (and yes, I’ll even invite you to talk if you want). I do a sort-of brief training at the beginning and then we do open Q&A!

If you are new to affiliate marketing, I recommend you claim the FREE course: How To Make A Full-Time Income With Affiliate Marketing.

You can claim your free affiliate marketing course here.

Last reminder – get Robby’s Case Study (HERE) and make sure to sign up for his free training through that link. Yes, he is promoting Commission Hero Pro (you can see my Commission Hero Pro Review HERE) but his free training is always AMAZING.

About The Author- Dr. Kim Christian

Thanks for taking the time to read my content! I am Dr. Kim Christian, but the only person that calls me that is my daughter when she’s pretending she’s opening a business!

Most people just call me Kim (or mommy when my daughter isn’t playing business owner).

My priority is to help other entrepreneurs and small business owners build sustainable online businesses (or for “real world” businesses, expand to online).

In addition to publishing articles, I also offer free training through the Little Biz Resources Membership area. Claim Your Free Course: How To Build A Full-Time Income With Affiliate Marketing

To Your Success,

Dr. Kim Christian

The post What Do Girl Scout Cookies and Affiliate Marketing Have In Common? appeared first on Little Biz Resources.

Commission Hero Pro Review and Free Book

This article is focused on the Commission Hero Pro Review (and bonuses)! In it, I’ll share with you how to get Robby’s free book and I will also identify some pros and cons with Commission Hero Pro.

The Commission Hero Pro program teaches a 3 step method that uses affiliate marketing as the monetization method. As a disclaimer, I fully LOVE affiliate marketing – I even created my own FREE course “How To Build A Full-Time Income With Affiliate Marketing”.

So, I’m not going to tell you NOT to do affiliate marketing (I think anyone that wants to make money online should incorporate affiliate marketing). But, I will share with you the reasons why you want to get Commission Hero Pro AND the reasons why you might not want to get Commission Hero Pro.

*I NEVER do a review on a product I don’t recommend – that’s just shady affiliate marketing. So, I DO recommend this. I will point out some of the concerns I have from the point of view of someone that teaches marketing methods.

Click Here To Claim The Free Affiliate Marketing Course: "How To Make A Full-Time Income With Affiliate Marketing"

Skip My Banter & Get Your Free Book "$26 Million Case Study" from Robby Blanchard by Clicking HERE

Get Your Free Book "$26 Million Case Study" from Robby Blanchard by Clicking HERE

Commission Hero Pro - $26 Million Case Study

The first thing anyone wants to know with a program – how much money can I make?!

Now, with all make money opportunities (online or offline) – you need to keep in mind that any testimonials or claims of income are purely informational. They do NOT guarantee the same results, or any results. But, they also don’t limit your results (though, most likely, these income examples are from seasoned affiliate marketers so it would take you a bit of time to work to this level).

So, keeping in mind that these are just examples – let’s take a look at some income examples for Commission Hero Pro.

In the first image, you can see the arrow pointing to a $54,390.46 DAY! Clearly, not every day was that big – but that’s more than many people make in an entire year!

In the second image, take a look at Feb 11th in both the left and right sides. Sean has 2 Clickbank accounts, so you would total that up – and it’s almost a $10k day!! Clearly, he’s still building and some days will be better than others.

To be clear, some months will be better than others. Some products you promote will be better than others – that’s the way affiliate marketing works. Still – I’d be happy with $1k a day, especially knowing that it could take as little as 1-2 hours a day!

Robby shares more income examples and information on the 3-step system that helped make this happen in his free book!

Get Your Free Book "$26 Million Case Study" from Robby Blanchard by Clicking HERE

What Is Commission Hero Pro?

So, what exactly is Commission Hero Pro?

First of all, it’s the system that Robby used to generate $981,000 in one month (with no product). You should want to learn from him for that one reason!

Robby Blanchard is the #1 ClickBank affiliate in the world – which means he knows what he is doing when it comes to affiliate marketing!

Robby’s original product is Commission Hero – it teaches you how to use Facebook ads and build a profitable affiliate marketing business.

Commission Hero PRO kicks up the training a notch…well, more like 5 notches.

Get Your Free Book "$26 Million Case Study" from Robby Blanchard by Clicking HERE

Even though I have recommended Robby’s Commission Hero course for anyone doing affiliate marketing and wanting to use Facebook ads – I’ve never done it. Why? Because I HATE running Facebook ads now, especially for affiliate marketing.

Thus, I’ve stuck to my free methods. But, it takes a LOT longer to build momentum and find a buyer audience when you use free methods. In January, I dabbled in YouTube ads. I was SHOCKED at the results from promoting a launch. I got more opt-ins and interest than anything I’ve ever done with Facebook ads (not to mention a couple of sales).

I’m not the best with video (I talk too much…unlike my writing, which is soooo short…lol). So, I decided to set aside YouTube ads and work on building up the free resources I give away. Not enough time in the day to do it all!

So…while I’ve recommended Robby’s Commission Hero course for a while now, I never had the interest to actually do it because I didn’t want to do Facebook ads. BUT, with Commission Hero PRO – Robby expands way beyond Facebook Ads. He includes training on YouTube, Native Ads and FREE traffic!

I already mentioned that I’ve tested YouTube and was just blown away by the results…with an expert showing me the ropes, I KNOW I can make good money with YouTube ads. I’ve also tested Native Ads, but I followed someone’s free training – and I couldn’t get my Native ads approved on one channel, and the other channel I finally got approved but the free training was total junk and I couldn’t do what it said I needed to do.

The minimal results I was able to get with Native ads was very interesting (and cheap)…so, I’m eager to learn from Robby to see how I can turn Native ads into a real traffic generator.

This is pretty much what I’ve been waiting for – the expert to reveal his secrets! I might even do Facebook ads knowing I have more than just Facebook ads training in Commission Hero PRO!

I also want to mention that Robby has included software with Commission Hero PRO – without his free training (coming on the 29th…so, get the book and sign up for the webinar) it’s hard to explain why this is important. Just know that this feature is a huge benefit to you over the original Commission Hero.

Why Commission Hero Pro?!

There is so much information I wish I could tell you so you can make an educated decision quickly…but, let’s start off with why you need to know about Commission Hero Pro (and probably why you need it).

Commission Hero Pro is the brand new version of Commission Hero. Both of these programs are from Robby Blanchard, the #1 affiliate on ClickBank.

While I do well enough with affiliate marketing, I use primarily free methods and until recently, have kept affiliate marketing as a “when I feel like it” income.

2020 changed my views on this. Why? Because everyone was stuck at home with no way to make money and looking for opportunities online! I have never seen an opportunity shift like this in my life!

It’s Like The Perfect Convergence

One of the reasons I decided to create my own course on affiliate marketing was because I saw two things shift in affiliate marketing (these shifts took place before the pandemic).

1. The quality of products available to promote as an affiliate improved significantly – to be fair, this may have been a shift in my ability to find quality products. Regardless of the ultimate reason, my confidence that you could find quality products to promote had increased significantly.

2. Promoting products, while not necessarily as easy on some platforms (like Facebook) is literally the easiest it has ever been. Again, this could be more experience that led me to realize this…but, affiliate marketing is at everyone’s fingertips now – and should be!

Combining those 2 changes with the HUGE shift to online everything is how this is the perfect convergence. Don’t get me wrong – there are still people and industries pushing back against the surge of online traffic. But, our culture has had a significant shift for just 1 year. Now is the time to get online, and affiliate marketing is a great way to make money as a primary source of income or as a secondary source of income.

We Need A Stable Alternative Or Supplemental Income

The final push to create the course came from my own experiences in eCommerce plus many of my friends and family seeing a cut to their employment income or business income.

While I was able to start and build a profitable eCommerce business in the midst of the pandemic, my primary eCommerce business suffered significantly for most of the year. It’s not important why (but it’s mostly Amazon’s fault…in case you wondered). The important part was that it reminded me of my roots.

My background is in Emergency & Disaster Management – so, I helped people and communities prepare for the inevitable disasters and helped respond to disasters when they happened. For a couple of years, I worked for the American Red Cross responding to local disasters.

My focus shifted to business continuity planning – helping business leaders prepare and respond to business crises and disasters after I left the Red Cross. I had met too many small business owners that lost everything *their businesses AND their personal belongings*. For the home-based business, disasters are really double disasters IF you don’t set up the right resources.

2020 Showed Us The Importance Of Systems, Redundancies, And Alternate Sources Of Income

Enter the only true worldwide disaster we’ve seen in my lifetime. I don’t agree we should compare it to the Flu of 1918…I mean, antibacterial soap wasn’t around then (not useful for preventing viruses, but evidence of resources not available at the time) and people still died from “cancer” after falling off a buggy and hitting their head on a rock (I have an ancestor that died this way…and I wonder if they knew what blunt-force trauma was back then).

I tend to think we have evolved a bit in 100 years. If the flu of 1918 had actually hit us instead of covid, I don’t think it would have been a true worldwide disaster. Regardless of your views, small businesses worldwide and even big businesses worldwide felt massive financial pain.

I didn’t want to see this happen again. I can’t change big business strategies. Heck, I can’t even get any size business to add in toilet seat covers if they aren’t already using them (something else they didn’t have in 1918). If you don’t have toilet seat covers in your business bathrooms – I wonder if you’ve had kids…they miss…and germs are generally invisible. Toilet seat covers are necessary!!

But I digress.

I realized that home-based businesses, online businesses, and small businesses all have the opportunity to pivot. In fact, that’s something talked about in the education side of business continuity planning. Unlike big businesses that need an entire board to approve adding in toilet seat covers (otherwise, why don’t they have them?!) – smaller businesses generally have one or two people dictating the direction of the business.

There is no reason why affiliate marketing can’t be an alternate option for income, or even a secondary source of income! That’s why I decided to build my affiliate marketing course. Eventually, I will get around to the course that builds primary and secondary income sources – but I am continually told by “experts” that there are only 24 hours in a day and I have to sleep eventually! I guess that means it might be a little longer than I originally thought – but for now, affiliate marketing is a great way to build up either a primary income or secondary income!

So, here’s what you need to do next:

Get Your Free Book "$26 Million Case Study" from Robby Blanchard by Clicking HERE

Then, come back to this page (the book link opens to a new page) and claim your free course here:

Click Here To Claim The Free Affiliate Marketing Course: "How To Make A Full-Time Income With Affiliate Marketing"

Why Wouldn't You Get Commission Hero Pro?

As I write this article, it’s the prelaunch of Commission Hero Pro – so, some details are not set in stone yet. For example, the price (it might be different than what I mention).

The price for Commission Hero Pro is $2500. This is NOT a cheap product. While I feel $2500 is worth the training to run ads on Facebook, YouTube, and Native Ads…you may not.

Please keep in mind that affiliate marketing is SIMPLE. I’d even say it is “easy”…but it is unpredictable for beginners. Heck, it’s unpredictable for me (mostly because I didn’t have it as a primary income method before).

I 100% believe that if you go through my free affiliate marketing course and take action, you can (eventually) build a full-time income. BUT…it could take some time. I do not teach paid ads. My audience primarily likes “free” methods – so, I focus on finding the less expensive options (some cost money, but generally don’t use any paid ads).

As time has gone on, I have come to realize that paid ads help me make decisions faster. They help drive enough traffic to identify issues, collect data, and keep things moving. Compared to SEO (search engine optimization), paid ads have almost immediate feedback while SEO can take months or even years to build enough data.

All “free” methods have shifted to requiring ridiculous amount of time to make progress…so, paid ads help you actually make progress! Looking at Facebook as an example, Zuckerberg has pioneered the process of stabbing the little guy in the back by intentionally reducing the organic reach of unpaid posts. The big FB want’s it’s advertising money!

YouTube is still ok right now for organic reach, but places like Pinterest, LinkedIn, and Twitter have all implemented algorithm shifts that reduce organic reach (especially if you are new on the platforms).

So, if you have the time to dedicate to testing, and building…plus the patience, then you can use the strategies I teach and build to a full-time income over time (faster if you use one of my strategies that uses software, which costs a bit of money but still way less than ads). In the income examples above, you can see how one month can generate a full-time income when using paid ads (though, keep in mind that income has to also pay for the ad spend).

Even if you don’t think you’ll want to make the purchase, you should at least watch Robby’s training. He’s never disappointed me with his free information – take a look at what he has to say and then you can make the decision yourself!

Get Your Free Book "$26 Million Case Study" from Robby Blanchard by Clicking HERE

Commission Hero Pro Bonuses

For those who follow me regularly, you probably want to know about my Commission Hero Pro Bonuses. For those who don’t follow me regularly, you may also want to know about my bonuses.

We are going to have some AMAZING bonuses…but, here’s the thing. Commission Hero Pro is BRAND NEW. To my knowledge, no one has even gone through the courses yet – though, I’m sure Robby had some testers for at least some of the information.

So, I’m going to keep adding to the bonuses as we learn more about Commission Hero Pro. Don’t worry – if you purchase on day 1 and I add a bonus on day 3 – you’ll still get it!

Keep in mind these are exclusive bonuses only available from me (and you’ll have to submit your receipt through the contact us form to let me know you purchased because ClickBank doesn’t let me have the buyer info).

As you’ll see from my bonuses, I try to tailor these to help you SUCCEED. As a reminder though, if you don’t feel you can afford Commission Hero Pro – just work through my free affiliate marketing course! The benefit of paid ads is that you get to test faster, grow faster, and ultimately make money faster…but you have to come up with money for paid ads above and beyond the course, too!

Commission Hero Bonuses From Kim and Little Biz Resources

Bonus #1: I’m Going To Promote An Affiliate Product For You!

The system teaches you how to promote affiliate products – so, you’ll have to pick products and set up the 3 step system Robby teaches. Once you’ve done that, you’ll tell me what you are promoting…and then I’ll promote YOUR affiliate link and product. I’m in the middle of testing a strategy – but it will be either a video or an article here on my website!

I’m not going to lie and tell you this is worth a billion dollars (but…could it be?). Clearly, the value is in driving traffic and generating sales. So, it could be worth a lot or it might be worth a little…but, I’m pretty good at what I do (except email marketing, which I do not do well). *By the way – don’t worry if you compete with me on a product! I have multiple YouTube channels and multiple blog sites that generate traffic.*

Bonus #2: Recommended Affiliate Products List & Resources

Undoubtedly, Robby has a list of products he recommends or a strategy for how he finds profitable products. I have my own list that does pretty well. Plus, I’m promoting the products…so, I have to build all the assets for each of the products. Right now, the assets are not for paid ads – but after we learn what to do, I’ll share the resources with you, too!

Again, I don’t want to lie and tell you this is worth a billion dollars…but…he he. Actually, I would probably value this around $2500. Why? Because I have a slam dunk product on my list that is currently in Beta for the next phase. I’m actually a testimonial for how the product is AMAZING. Literally, I’ve made thousands of dollars USING the product – this product is HOT and critical. It also generates recurring income for you (month after month). So, if you make a couple of sales, it would be easy to make $2500 after a few months.

Bonus #3: Email Access For Private Reviews

I know it’s really scary to create resources and put them out online and hope for sales. So, this bonus let’s you send me an email request to review your assets (ad images, descriptions, etc.). I’m a big fan of “just test it”, but a second set of eyes never hurts! This will be a max of one request per week, up to 8 requests…but once we get into the training, I might open this up more.

Again, I’m not going to put an absurd value on this, but I do have a lot of secrets in my back pocket that I don’t get to talk about often. Sometimes, it’s just a single word you have to tweak to improve your conversions!

Bonus #4: One-on-one Zoom Meeting – 1 hour

Everyone needs a coach. Yes, you can already come to my weekly webinars (I swear no one knows about these despite announcing it everywhere…so, it’s usually just my sister and I bantering anyway) but this is an opportunity to get private access to me. I’d assume you want to discuss your affiliate marketing flow and how to improve, expand, or otherwise make more money – but, it’s your time. We can cover whatever topic you want.

Since almost no one claims this bonus when I include it, I’m going to also put in the disclaimer that this is only valid for up to 1 year from the purchase date.

More Bonuses Announced Soon!

Recap Of Links Mentioned Throughout The Article

Here are all the links for any resources I mention through the article, and a few I didn’t mention but you might like.

CLICK HERE for Robby Blanchard’s Commission Hero Pro Free Book

CLICK HERE for Little Biz Resources’ Free Affiliate Course: How To Build A Full-Time Income With Affiliate Marketing

CLICK HERE to Sign Up For The Weekly Webinars

Join The Little Biz Resources Facebook Group HERE

READ THE ARTICLE: WHAT IS AFFILIATE MARKETING

About The Author- Dr. Kim Christian

Thanks for taking the time to read my content! I am Dr. Kim Christian, but the only person that calls me that is my daughter when she’s pretending she’s opening a business!

Most people just call me Kim (or mommy when my daughter isn’t playing business owner).

My priority is to help other entrepreneurs and small business owners build sustainable online businesses (or for “real world” businesses, expand to online).

In addition to publishing articles, I also offer free training through the Little Biz Resources Membership area. Claim Your Free Course: How To Build A Full-Time Income With Affiliate Marketing

To Your Success,

Dr. Kim Christian

The post Commission Hero Pro Review and Free Book appeared first on Little Biz Resources.

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