The mixtape, a word that is dependent on who's using it and when. I'm middle-aged and came up in the 80s and 90s so it means something different to me than a kid today or a band camp rapper. Having said that, let's take a look at the different usages of mixtape and see if we can crown a winner of the top type of mixtape.
For those of us with achy knees and patches of gray in our hair, a mixtape was, first and foremost, actually on a tape. Now there were themes involved just as there are now with some of the others I'll mention in a bit. For instance, every Sunday there was Rick Dees Weekly Top 40 radio show. I would often drop a blank cassette in my boom box and hit record. I would then go watch TV in the living room and keep an ear out for the telltale 'click' of the tape running out. I'd run back to my room, flip the tape, and hit record again. You have to understand, before the internet, geez that never not sounds old, the radio ruled. Even with albums, cassettes, and later CDs you still listened to the radio all the time. That's why I love XM so much, there's something about having someone curate music for you. And even today with every song available at the tap of a finger there's something awesome when your jam comes on the radio. It just hits different. I digress. So now at the end of the countdown you have the top 40 songs of the week, or however many you had enough tapes for... You can now make a mixtape of your favorite tracks. Radio also had "Request and Dedication" shows where you could call in and request a song and give a little dedication to your amore. You could record that and toss it at the beginning of the mixtape and good things happen. Another type would be artist specific. Say you were a Michael Jackson fan, you could take Off the Wall, Thriller and Bad and make a tape of your favorite songs from each. Another would be genre, when I was first getting into blues and jazz, I'd borrow tapes from my Mom and friends to make mix tapes. And last but not least, the mixtape for your love interest. These were the ultimate, you'd diligently record songs from the radio and mix in a song or two from either an artist she didn't know or an obscure song from a known artist to show you were a deep brother. You weren't done yet! You'd then work hard on the label and of course the note to go along with those 10 songs that perfectly sum up your feelings for that person. On a side note, I'd like to take this opportunity to say if you were the object of my unrequited affection and received one of these, I apologize. Unless you liked it, then, hey girl.
Next up we have the burned CD mixtape. It is the evolutionary cousin to the cassette mixtape. While it took a while for CD burners to become ubiquitous, they eventually showed up, primarily in PCs. What was lost in recording from the radio was picked up by being able to download from Napster and pass along. Additionally, you could write or draw on the CD itself and the labels, if you went that route, were larger for track listing and any other info you wanted to toss in there.
Now we're moving on to the streaming portion of the discussion:
Note: I'm using playlist and mixtape interchangeably here.
One step removed from the burned CD and what seems lightyears beyond the cassette technologically is the custom, personally curated playlist. This can be a playlist you do for yourself; I have several in Spotify. I will sometimes dump an entire artist's collection in there to shuffle, or perhaps include only the tracks I like best. I also have one for jazz and one for funk called 'greasy.' But in the spirit of this piece, I'm thinking of a playlist that you create for someone else and share the link with them. I actually like this, not only can you send them a custom mix of songs that can express how you feel about them, but you can update the playlist anytime. It can be romantic or simply sharing new tunes with a homie.
Next, we have the algorithmically created playlist. When you sign in Spotify (I'm assuming other services offer similar features) and you get the daily list or the multiple "just for you" selections, this is what I'm referring to. Spotify uses the data from your listening habits to create playlists with songs from artists they think you'll like. It's pretty accurate with a few swings and misses. I have to say I'm a fan of including these playlists as well as listing other artists similar to the one you're listening to. I've discovered so many new bands this way. Alternatively, there are playlists that are created based on other factors. I work out with playlists on Spotify and XM such as Hip hop workout or Lithium Workout. These are likely created based on a beats per minute count. Some don't really fit the workout but have a faster beat. Overall, I like this style of mixtape/playlist.
Finally, we have the artist mixtape. This is generally hip hop but isn't necessarily limited to any specific genre. I relate it to an EP being released prior to an LP back in the day. Some of these have very rapid turnarounds, like a day or two so sometimes the quality of the mix isn't that great but topically it's right on time.
So how do these rank in terms of which mixtape format is best? Let's find out!
5. Artist Mixtape - This may be one of those "not for you" cases but I'm not a fan of most of these I've heard. Some are pretty good, but most feel rushed or worse, don't have a cohesive feel to the tracks. The ability for artists to drop tracks near instantly is pretty amazing and I do like the idea of it. We'll see how that continues to develop.
4. Algorithmically created playlist - While I use these pretty much every single day, they lack the human touch - hello, algorithm - which is what makes the mixtape great.
3. Burned CD - I probably surprised you here with this at number 3. I do think it has a lot of strengths and is still a physical object that gives the human touch. But there were some issues. If you're old enough to have gone through the burned CD era, you'll know the pain of burning a CD for it to simply not work. Sometimes the person you gave it to had a CD player that wouldn't play those or you needed a CD -R or +R or RW, it was awful.
2. Personally curated playlist - While fully digital and not that personal this does have the ability to add and remove songs as you go. Plus, when you email the link to the person you can toss in a nice note about how you thought about them when making it.
1. Cassette - I mean come on, it's called a mixTAPE right? Clear winner here. Yeah, I'm old but there was something about it.
I listen to either streaming music or records. I'm resisting the urge to get back into cassettes even though I have a couple decks and tapes. My cassette collection didn't survive growing up. Honestly, I have no idea where they went. I still have my CDs but before I would play a CD, I would stream it. There's something human about playing a record or a cassette. We are a touching, feeling creature and it means something to flip that tape over or to hold the liner notes on a record. I think that's lost on the younger folks. As everything is digitized and available on a screen it loses some of its meaning. I like buying concert tickets online but man, there's something about lining up at Macy's or JC Penney's or wherever your ticket office was and buying a physical ticket they handed you. When I have the option, even if it's a couple bucks more I still try to get physical tickets. In 20 years, I can look at that stub and remember the show, I can't do that with a barcode on an app.
What's your favorite format or mixtape/playlist?
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