Corolla Altis Minor Change with Reverse Camera
Client: Toyota Motor Thailand • Agency: Dentsu Thailand • Production:Revolution •Year:2006
The idea was simple: promote the newly added rear-view camera option for the 2006 Corolla Altis, but do it with style. Back then, we had much bigger production budgets, so we built a surreal ‘wonderland’ filled with bizarre sculptures. An elegant lady drives through them when her scarf flies out the window and lands on one. She simply reverses the car, stopping just an inch from the sculpture’s sharp tip, all thanks to the rear-view camera.



















