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@oneboxhub
If you want to make huge money as an Amazon seller, it becomes absolutely crucial step to do proper Amazon product research before…
If you want to make huge money as an Amazon seller, it becomes absolutely crucial to do proper Amazon product research before diving into it full time.
Best Digital Marketing Services in USA
Digital marketing services that helps your brand become known as the best answer whenever customers may be looking anywhere in social media feeds.
Corona Virus: How is it affecting the sales in the eCommerce Sector?
The Curious Case of Corona Virus (COVID-19):
In December 2019, when the first outbreak of Corona Virus (now COVID-19) was reported In China, no one knew how bad it would get. Because the symptoms are extremely similar to the one of common cold, it can be difficult to gauge the difference. With over 100,000 reported cases of the virus, the world is under turmoil. And with it are the business and the trade sector.
Corona Virus has affected the e-commerce sector in a terribly severe manner when China shut down its trade to stop the infections from spreading. Not only is it one of the world’s largest economies, but it also acts as a supplier to many of the world’s biggest companies. Ranging from automobiles to truck drivers to farmers, China has its roots everywhere. Brands like Bed N’ Bath, Apple, and Microsoft have already seen an effect on it. And from the looks of it, the eCommerce sector is also a part of this.
Fake Sellers
Recently, it was revealed that Amazon deleted over 1 million items from its website because they falsely claimed to have the solution to COVID-19. It goes without saying that Amazon suffered from the loss of these sales. When the fear of Corona spread, people refused to even step out of their houses. Avoidance of public places like shopping malls or grocery markets became extremely common. In situations like these, the eCommerce business boomed. However, the supply became limited because of the lack of resources.
Late Deliveries
Amazon is also experiencing trouble with the delivery of the products due to high demand in household items. Amazon rolled out a blog post in which it stated that they were finding it difficult to match with the demand because of the “dramatic increase in the rate of people shopping online.” Even the 1-day delivery promise for prime members is suffering when the estimated delivery day comes up as four days. Add this to the fact that Amazon has allowed its workers unlimited unpaid sick leaves as a part of their safety precautions. More so, many of its warehouses in China and other parts of the globe are currently shut because of the COVID-19 (Corona Virus) spread.
Price Hike
Both Amazon and eBay have been facing problems with third-party sellers who have increased the prices of basic sanitary and household items like hand-sanitizers and wipes into four times their original prices. In response, eBay has begun to ban and remove any such listings or sellers from their site. Amazon has also issued a statement to all its sellers in the form of a warning, stating that such a price-hike in time of need would not be tolerated.
Over To You
Pressure has been piling up on the brands to meet all the demands. It is suspected that this will cause the prices to skyrocket, plunging the world into a slow recession. What do you think of this ordeal? What do you predict will the future of eCommerce be? Let us know in the comments below! And until then, stay safe!
Learn More : https://www.oneboxhub.com/
Keyword research is the most important part of any E-commerce platform, as they are the ones that define the algorithms of each website.
E-commerce has become one of the most popular routes to business ownership. Whether you want to generate as a side income or eventually…
Search Engine Optimization, or SEO is one of the most important parts of online marketing. It connects people searching for your brand…
Walmart SEO Services Provider, walmart services provider ! Walmart is one of the most promising and profitable retail store. walmart seller consultant.
A website creates a presence for your firm online. If digital management gives you space, then web development gives you identity.
We are E-commerce SEO Services Provider that helps with things like product optimization, product listing for various portals like amazon, shopify, etc.
OneBoxHub E-commerce SEO Services Provider that helps with things like product optimization, product listing for various portals like Amazon, Shopify, etc
Here is the introduction about eCommerce Product listing with details of major updates in every ecommerce product listing services.
By adding EBC attract more customer to your product.
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Hike your Product Ranking on Amazon: Major Factor to Get your Product on First Page
Sellers on Amazon have first and foremost important question in there is “How does Amazon product ranking work and how do I rank my product on the first page?” As we all know that buyers search for products to buy on Amazon rather than Google. For buying a new product buyer go to Amazon rather than seeking it on Google. Amazon decides the ranking of your product listing based on relevancy, conversion rate, and product authority. Amazon SEO services help to place the right content with the right keyword that ranks your product higher.
Amazon Ranking Algorithm
Amazon sellers want nothing but two things: revenue and repeat customers.
Amazon has its Ranking Algorithm to the rank product according to the different factor.
A9 is the name of Amazon’s Ranking Algorithm. If you have ever searched on Amazon, you have already interacted with A9. Before going further, let us get into the heart and brain of Amazon’s product search algorithm and how does it correlate with Amazon’s greater strategic vision.
Amazon’s algorithm A9’s primary goal is to serve the most relevant products for each customer search query. A9 works in nanoseconds to deliver the most relevant results to the customer
– Indexing and analyzing each product listing with all details.
– Discover what the product is all about.
– Analyze previous sales and other metrics. Let us see how to beat with the Amazon algorithm:
The more products that you sell, the more money Amazon makes in the process. So Amazon created the best seller’s rank. The lower the product’s BSR in a given category, the higher its sales have recently been. For example, a product with best seller ranking of #1 might sell as many as 10,000 products in a given month whereas a product with a BSR of #1,000,000 that product may only sell 1 or 2 units in the same time periods.
“IT IS ALL ABOUT SALES, SALES AND GETTING MORE SALES.”
Now next question what comes in all sellers mind is how do I get my product to the first page? Let us understand the full circle, the more sales we get, the further up on the page we go. As the new up on the page, we go the more sales we get.
Amazon won’t rank on your product on the page on unless you are matching the level of sales of the sellers currently on page one, whether you are Amazon prime holder also. The best way to do this is through promotions.
Promote your product to get ranked on
Creating a product promotion is just half the battle. You also have to find an audience who still wants to purchase your product on Amazon. The process is:
Create a product promotion in Amazon seller central.
Sign up with an Amazon deal site.
List your promotion and product codes on the deal site.
Use the keyword targeted URLs options and enters in the keywords you want to rank for.
Watch as the sales come in and your product starts to list.
Beat with Amazon algorithm
Title: Unlike Google, Amazon cares more about keywords. You may fill in the title with as many keywords as you can. The more, the better. Amazon SEO Will help to Find Right Keyword for your Product.
Complete product description: The full description of your product listing it, the better. Amazon does not allow goods that are not described in the Buy Box.
Conversion Rate/Sales: A conversion rate is a sales metric that helps digital marketers and Amazon sellers understand how effective their product is making sales. This is one of the very important factors to be ranked on the first page. The more your product is popular the more likely to be coming on the first page.
Customer reviews: Customer review is more likely to influence other probably buyers to make a purchase. Therefore, it makes sense that Amazon uses it as a ranking factor – higher ranked products receive a ranking boost and vice-versa.
Question and Answer: It is important art as if affect the conversion rate of your listing. If you do not answer questions posted by customers, it may indicate that you are not familiar with the product and your credibility will decrease.
Time spend reviewing on product and bounce rate: If the buyer stays longer on your page, it will significantly increase your conversation rate. However, if the bounce rate is high, you may rethink your strategy to solve it.
Price: Listing with a lower cost relative to the competition typically sees a higher conversion rate. Try to experiment with the new clip-on coupons feature that Amazon recently released. Experiments show that having a dollar-off coupon works better than having a percentage-off coupon.
Product Authority
FBA: Amazon prioritizes products with FBA shipments. The product keyword search authority will increase and get a higher ranking as you use FBA services.
Order Defect Rate: Order Defect Rate (ODR) is one of Amazon’s key performance metrics for analyzing customer service and maintaining high standards. It is calculated by dividing the number of orders with the negative “defects” described below by the total number of orders from the same time period. Oder defect rate will decrease your impression on the first page.
So, I hope that these articles will help you to understand more about how Amazon’s algorithm work and fight for it! Wish you the best of the luck!
We are Ecommerce SEO services providers including ecommerce product listing, ecommerce product optimuzation, ecommerce seller Service (support).- OneBox Hub
Oneboxhub provides full-fledged e-commerce SEO services from starting to product listing to advertising and account suspension. We are experts and working in this field for the last eight years. We analyzed and make your sales higher with the right stages. archive your dream six-digit sales figure with us.
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