The True Artist Helps the World by Revealing Mystic Truths (Window or Wall Sign) (1967) by Bruce Nauman “Created in the studio Nauman established in an abandoned grocery store in San Francisco and modeled after the neon advertisement signs nearby, this seminal work acts as an advertisement of a different kind. Its colorful, circular text proclaims the words of the title: "The True Artist Helps the World by Revealing Mystic Truths." It is characteristic of Nauman's early neon works, and typical of the tone of dry satire in much of his work.” One of Nauman’s key idea’s:
“Much of Nauman's work reflects the disappearance of the old modernist belief in the ability of the artist to express his ideas clearly and powerfully. Art, for him, is a haphazard system of codes and signs, just like any other form of communication. Aside from informing his use of words, it has also encouraged him to use "readymade" objects - objects that, unlike paintings or traditional sculptures, already carry meanings and associations from their use in the world - and to make casts of objects ranging from the space underneath chairs to human body parts.” source: http://www.theartstory.org/artist-nauman-bruce.htm












