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Animated mascots, also known as brand ambassadors, have proven their marketing worth. Here are a few of the secrets to creating mascots that connect with viewers at a deep and persuasive level.

#appeal of animation #skillful animation #animated mascot #character designing #Coca Cola mascot #animated ads

When Old Spice won new accolades with its 2010 ad “The Man Your Man Could Smell Like,” the company’s newfound marketing success was only beginning.

Check out the amazing work done by Austin based Powerhouse Animation Studio. The team worked on animated games and videos for old spice.

#Creative Animated Ads #animation production studio #Explainer Videos for Product Promotion #animated videos

Motion graphics combine many different elements (including video, sounds, and words) into a seamless animated storyline.…

Do you want to make your motion graphics creative by adding of your own flair and ideas? Follow these amazing tips to create the most effective and powerful animations ever.

#Motion Graphics Animation #motion graphics production #Use of Motion Graphics

Animation has become a necessary part in creation of each movie or film. However, each type of animation technique has its own benefits & drawbacks. Here are s…

Animation has become a necessary part in creation of each movie or film. However, each type of animation technique has its own benefits & drawbacks. Here are some of the most popular types of animations that are used by professional animators.

#Types of animation techniques #stop motion animation #2D Animation #Animated explainer videos #Traditional Animation

Many animation studios provide competent and professional services, there are certain qualities that make some stand out from the rest. Here are a few of the defining qualities of the very best animation studios.

#Best Animation Studios #Animation Industry #Qualities of Animator

This past weekend several members from the Powerhouse team set up shop at STAPLE! Austin, an independent media expo that features illustrators, comic artists, writers, animators, and more. Exhibitors from Powerhouse included Chris Beaver, Robby Cook, Victoria Elliott, Megan Kluck, and Cassie Urban. Each of them set up a booth to sell books, prints, and commissions for a couple days. There they got the chance to mingle with independent and aspiring artists as well as eager fans. Check out the pictures below for a look at the Powerhouse presence at STAPLE!

Powerhouse team set up shop at STAPLE! Austin, an independent media expo that features illustrators, comic artists, writers, animators, and more. Click to read more.

#Animation Expos #Animators #Media Expo

This past weekend several members from the Powerhouse team set up shop at STAPLE! Austin, an independent media expo that features illustrators, comic artists, writers, animators, and more. Exhibitors from Powerhouse included Chris Beaver, Robby Cook, Victoria Elliott, Megan Kluck, and Cassie Urban. Each of them set up a booth to sell books, prints, and commissions for a couple days. There they got the chance to mingle with independent and aspiring artists as well as eager fans. Check out the pictures below for a look at the Powerhouse presence at STAPLE!

Powerhouse team set up shop at STAPLE! Austin, an independent media expo that features illustrators, comic artists, writers, animators, and more. Click to read more.

#Animation Expos #Animators #Media Expo

Animation in the classroom can be an effective tool in the education of students of all ages, whether in first grade or …

Animation in the classroom can be an effective tool in the education of students of all ages. There are certain qualities some animation production studios and educators tend to overlook when it comes to making truly effective animated content.

#animation production studios #animation production company #2D animation #Animation in Education

3D animation is used in almost every movie or cartoon. It has become a rising star in the field. However, the persistent use of 2D animation in animated projects has sustained its importance in the animation industry. Check out the usage of 2D animation which shows that it is alive.

#Traditional Animation Studio #2D Animation Studios #2D Animation Uses #Success in 2D Animation #popularity of 2D Animation

Last week, three of our producers flew down to Miami to represent Powerhouse Animation Studio at Kidscreen Summit 2016. There they enjoyed the balmy winter weather and met with some fine folks from the animation & children’s entertainment industry. Check out some photos from the conference below!

At Kidscreen Summit 2016 our producers from Powerhouse Animation met with some of the fine folks from the animation and children's entertainment industry.

#events #animation #Animation Studio

PAX South came through San Antonio last weekend, so a few of our team members decided to join the fun. Between the games, costumes, panels, and events, there was plenty to entertain us. We loved seeing our work with clients like Stoic, Six Foot, Devolver Digital and more prominently on display at the conference. Stoic provided demos and previews for Banner Saga 2, featuring our animated trailers and assets, and Six Foot held a Grey Goo tournament, drawing a huge crowd to watch the players duke it out. Below we’ve gathered up some pictures from our attendees that weekend, check it out!

Pax South visit to the conference was a great fun. The games, costumes and the event entertained all people at conference. Stoic provides demos for the Banner Saga 2 which features animated trailers and assets.

#video games #Conventions

Whether a company is looking at hiring a contractor, employee, or agency, a company looking to hire an animation product…

Do you want to hire the best animation production company? Here are some ways that will help you filter out the poor studios and find the best one for your work.

#hire an animation production company #traditional animation #animation production studio #Create explainer video

Animation has come a long way since its birth many years ago. In the past, animators and producers drew their characters…

Animation has come a long way since its birth many years ago. Here is an interesting article to let you know about the creation of characters in traditional animation.

#Animation #Character Designing #animation production companies #character creation

Here are 3 of the most common myths of animated videos and graphics that is busted by graphic artists and professional animators.

#animated videos #Animation Myths #Cartoon Network #Animated Explainer Video #Animated Advertisements

Advertising has been a booming and expensive industry in recent times. Just last year, it is estimated that companies in…

A survey reveals that about 50% of companies are looking to shift their strategies to online video advertising. Read to know the impact of animation on advertising industry.

#Online video advertising #animated advertising #animated explainer video #Animated advertisements

At the first Go Figure! live draw of 2016, the team of Powerhouse Animation fully participated in the event and enjoyed a lot. Check out some lovely sketches that our creative team has created.

#inside the studio #Character Designing Austin #Lovely Character Sketches #Animation Studio Fun #Figure Drawing

Advertising animation has evolved over the years. Its usage and value has increased in past few years and made it truly unique and powerful advertising medium.

#advertising animation company #animation advertising company Austin

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