I think everyone should make dumb ugly zines and bad music and write shitty books with weird premises and publish them for pay what you will online. I think people should write plays that are only ever intended to be performed with their friends in their living rooms. I think people who like ttrpgs should explore bizarre itch.io games and new systems that have no affiliation whatsoever with any major publishing house. If youre lucky enough to have a cool local community radio station nearby you should listen to that and what people close to you have to say and what they're creating that has no focus on being nationally appealing. I just think creation should be more joyful and local both in a geographic sense and a personal and social sense and unconcerned with whether or not it will be commercially viable or slick or even good beyond your own pride in it. And I think it's good to seek out art that exists for its own sake or to appeal to the community it was created within
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