3 Reasons Why You Should Invite Non-Brokerage Members Into Your Transactions
For anyone that has sat through a demo or webinar of Reesio with me, you’ll know that one of the areas that I spend the most time talking about is the “Invite Transaction Members” section. Pretty much everyone understands why it’s important to invite others from within your brokerage into your Reesio transactions (to review files, etc.), but not everyone understands the benefit of why they should invite others from outside of their brokerage into their transactions. Which is why I will generally spend 5 minutes during a demo talking about the benefits of inviting transaction members from outside of your brokerage into your Reesio transactions.
Here are the top 3 reasons why you should be inviting transaction members from outside of your brokerage into Reesio:
1. It creates a better user experience for you
By inviting people from outside of your brokerage into your Reesio transactions, you’ll be able to one-click share documents with them, assign tasks to them, have them see all of the great work that you’re doing for them, etc. When you share documents with others in Reesio, we automatically send the recipients an email with a link to view the document, so you don’t have to create a new email, compose it, and attach documents every time you want to share docs. You can also un-share documents with transaction members, which is great for control purposes -- if you don’t want anyone to view a document any longer, just click “Remove” and boom! They no longer have access to it (unlike when you email documents as attachments, once you send that email, it’s gone forever and there’s no way to get it back).
Similarly, with regards to tasks and email messages, you can assign tasks to transaction members with due dates and reminders to get things done. Which saves you countless time in not having to hunt people down for something they forgot, or constantly having to nag your client to upload their income verification. Instead, you just create the task, assign it to him/her with a due date, and our system does the rest in terms of letting that person know what needs to be done and reminding him/her when it’s due by. You can also email transaction members directly from Reesio, and they’ll receive emails with those messages, which they can reply back to directly from within their email. When they reply back directly in their email, you’ll get an email back and it will show up in the correct conversation thread in the correct transaction. No more having to tag your emails or put your emails in folders to categorize them.
2. It creates a better user experience for them
If you have millennial clients, I can promise you they’re not ok with you printing out, faxing, or even emailing a bunch of documents to them -- they want a clean, centralized experience for managing the entire process. And they want transparency into what you’re doing and what comes next in the process. Even if your clients aren’t millennials, giving everyone a centralized repository for managing everything related to a transaction is going to increase client satisfaction. Remember, Reesio does not charge anyone from outside of your brokerage to have a Reesio account, so it’s completely free for them to have a Reesio account and get access to everything that you share with them all in one place (as long as you have a paid Reesio account).
Think of inviting your clients into Reesio as like offering them a great, free benefit as part of your brokerage’s services.
With regards to brokers/agents from the other side of the transaction that you can invite in, as well as third parties like escrow, title, home inspectors, etc, the same concept applies -- by inviting them into your Reesio transactions, they now have a centralized place to manage everything for your deals as well. This also reduces friction and bottlenecks because instead of the escrow officer emailing you documents and then you turning around and emailing them to the client, the escrow officer can just upload the documents into Reesio him/herself and share them directly with your client! (which in turn makes your client happy and saves everyone time). You can also assign tasks for the agent from the other side or to people like home inspectors, etc. on exactly what they need to get done and by when.
3. It greatly reduces your liability and potential for lawsuits
This is the most important reason of all, and can’t be understated enough. Reesio records an Activity with regards to everything that takes place within a transaction. Every time a document is shared with someone, every time a document is viewed, every time a task is assigned, completed, has the due date changed, etc. etc. -- all of these activities get recorded in Reesio. So your client or someone else can’t come back later and say that they didn’t get something -- you have proof that not only did they get it, but that they viewed it or completed it! And all time/date/stamped with when it happened, too.
In a worst case scenario, these Activity logs that Reesio provides can be used during litigation if someone is claiming something that isn’t true and can be proven through an Activity in our system. It’s CYA at its best, and Reesio gives you true peace of mind that you can’t get unless you invite these other transaction members into Reesio. Conversely, if you don’t invite transaction members in, there’s no way to record these activities, and you could be left without the proof you badly need when faced with a potential lawsuit.
Have other reasons for why you love inviting non-brokerage members into your transactions? List them out in the comments below and start the discussion!