Sep 30, 2024
The short lived Dodge La Femme
The Dodge La Femme was marketed not just toward women, but as being made for women. The 1955 model came in Heather Rose and Sapphire White (pictured above,) and the 1956 model was offered in Misty Orchid and Regal Orchid (lavender hues.) In addition to selling points like power steering and automatic transmission, the car came with a pink raincoat, hat, & umbrella, and a leather bag (that matched the leather interior of course) equipped with compact, lipstick, lighter, and a cigarette case.