(via A Powerful Strategy For Rebooking Hair Salon Clients)
If you are like a lot of hairstylist or salon owners, you may struggle with rebooking hair salon clients. I understand this entirely and have a solution that will increase your bookings and retention by 10X in 2019. I don’t claim to be a guru when it comes to growing a clientele, but I have tested many methods, and this one simple method has kept me booked solid for the past three years.
It’s no secret that a fundamental requirement of staying busy behind the chair is a steady stream of clients. Now I preach all the time that it’s essential always to have 20% of your monthly traffic come from new clients. This is where our online marketing comes in. It’s imperative to have your marketing plan in place to help with this.
However, what about the other 80% of traffic where does this come from? It starts with the clients you are already servicing every day in the salon. The easiest way to stay busy year-round as a hairstylist is rebooking your clients after each visit. It’s just that simple!
I know it can be difficult sometimes to reschedule your clients next appointment when things get hectic. You finish the client’s hair and need to ring them up, sell them products, clean your station before your next clients show up, etc. Before you know it, the client leaves the salon without booking their next appointment.