About me
I’ve spent 20 years crafting narratives that help brands shine. Much brighter than my expanding forehead.
Because I live for ideas worth losing my hair over. The kind that win Cannes Lions, One Show and Effies.
All while working across titans like Saatchi & Saatchi, Dentsu, Ogilvy and VML. You can call me a serial winner.
After all, I write to win. Awards, new business, customers, and eyeballs.
I’ve dreamt up integrated campaigns solo, led creatives, and rolled up my sleeves in a team.
But no matter the role or the room, the work comes first. Insights-driven. Results-focused. Media-agnostic.
It's how I've shaped success stories for Guinness, Carlsberg, Uniqlo, Lexus, Honda and British American Tobacco. Helping them make sense, money, and everything in between. These days, I obsess over click-through rates, cost per lead and building with AI. From automated workflows and bots to custom GPTs and ads. And I can't wait to see what I can build with you. Hairline optional. Results mandatory.
For enquiries, please DROP ME A MESSAGE. Or visit my LINKEDIN PROFILE for my full career overview.






