10 Minute Increments
Ingvar Kamprad, the founder of IKEA, once said, “If you split your day into ten-minute increments, and you try to waste as few of those ten-minute increments as possible, you’ll be amazed at what you can get done.”
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10 Minute Increments
Ingvar Kamprad, the founder of IKEA, once said, “If you split your day into ten-minute increments, and you try to waste as few of those ten-minute increments as possible, you’ll be amazed at what you can get done.”
To think is easy. To act is difficult. To act as one thinks is the most difficult.
Goethe
If you don’t have a plan, your actions will be determined by someone else. By refusing to make the effort to move in the direction you think is best, you’re ceding Power to those who do have plans.
Josh Kaufman, The Personal MBA
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Shortkut - Blast That
'13 things’
Paraphrasing my favorite excerpts from Leo’s “38 Life Lessons I’ve Learned in 38 Years” @ Zen Habits...
Possessions are worse than worthless — they’re harmful. They add minimal value to your life, and cost you everything. Not just the money required to buy them, but the time/money spent shopping for them, maintaining them, worrying about them, insuring them, fixing them, etc.
The moment is all there is. All our worries and plans about the future, all our replaying of things that happened in the past — it’s all in our heads, and it just distracts us from fully living. Let go of all that, and just focus on what you’re doing, right at this moment.
I’m not cool, and I’m cool with that. I wasted a lot of energy when I was younger worrying about being cool. It’s way more fun to forget about that, and just be yourself.
You can’t motivate people. The best you can hope for is to inspire them with your actions.
You will miss a ton, and that’s OK. We’re so caught up in trying to do everything, experience all the essential things, not miss out on anything important … that we forget the simple fact that we cannot experience everything. That physical reality dictates we’ll miss most things. We can’t read all the good books, watch all the good films, go to all the best cities in the world, try all the best restaurants, meet all the great people. But the secret is: life is better when we don’t try to do everything. Learn to enjoy the slice of life you experience, and life turns out to be wonderful.
Mistakes are the best way to learn. Don’t be afraid to make them. Try not to repeat the same ones too often.
Failures are the stepping stones to success. Without failure, we’ll never learn how to succeed. So try to fail, instead of trying to avoid failure through fear.
The destination is just a tiny slice of the journey. We’re so worried about goals, about our future, that we miss all the great things along the way. If you’re fixated on the goal, on the end, you won’t enjoy it when you get there. You’ll be worried about the next goal, the next destination.
Gratitude is one of the best ways to find contentment. We are often discontent in our lives, desire more, because we don’t realize how much we have. Instead of focusing on what you don’t have, be grateful for the amazing gifts you’ve been given: of loved ones and simple pleasures, of health and sight and the gift of music and books, of nature and beauty and the ability to create, and everything in between. Be grateful every day.
Create. The world is full of distractions, but very few are as important as creating. In my job as a writer, there is nothing that comes close to being as crucial as creating. In my life, creating is one of the few things that has given me meaning. When it’s time to work, clear away all else and create.
Don’t sit too much. It kills you. Move, dance, run, play.
Life is exceedingly brief. You might feel like there’s a huge mass of time ahead of you, but it passes much faster than you think. Your kids grow up so fast you get whiplash. You get gray hairs before you’re done getting your bearings on life. Appreciate every damn moment.
Fear will try to stop you. Doubts will try to stop you. You’ll shy away from doing great things, from going on new adventures, from creating something new and putting it out in the world, because of self-doubt and fear. It will happen in the recesses of your mind, where you don’t even know it’s happening. Become aware of these doubts and fears. Shine some light on them. Beat them with a thousand tiny cuts. Do it anyway, because they are wrong.
The most impressive people I know spent their time with their head down getting shit done for a long, long time.
- Sam Altman
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Customer Discovery
What a Startup’s founder initially believes about his market and potential customers is just an educated guess. To turn the vision into reality (and a profitable company), a startup must test those hypotheses and find out which are correct. So the general goal of Customer Discovery amounts to this: turning the founder’s initial hypotheses into facts. And since the facts live outside the building, the primary activity is to get in front of customers. Only after the founder has performed this step will he know whether he has a valid vision or just a hallucination.
It’s instructive to mention all things you are not going to do:
understand the needs & wants of all customers
make a list of all the features customers want before they buy your product
hand Product Development a features list of the sum of all customer requests
run focus groups and test customers’ reactions to your product to see if they will buy
Develop the Product for the Few, Not the Many
In a startup, the first product is not designed to satisfy a mainstream customer. No startup can afford the engineering effort or the time to build a product with every feature that a mainstream customer needs in its first release. The product would take years to get to market. A successful startup solves this conundrum by focusing its development and early selling efforts on a very small group of early customers who have bought into the startup’s vision. It is this small group of visionary customers who will give the feedback necessary to add features into follow-on releases. Enthusiasts for products who spread the good news are often called evangelists. But we have a new word to describe visionary customers -- those who will not only spread the good news about unfinished and untested products but also buy them -- earlyvangelists.
Earlyvangelists: The Most Important Customers You’ll Ever Know
Earlyvangelists are a special breed of customers willing to take a risk on your product because they can actually envision its potential to solve a critical and immediate problem -- and they have the budget to purchase it. Unfortunately, most customers don’t fit this profile.
Earlyvangelists can be identified by these customer characteristics:
Has a problem.
Is aware of having a problem.
Has been actively looking for a solution.
The problem is painful enough that they have put together an interim solution out of piece parts.
Has committed, or can quickly acquire, a budget to solve the problem.
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