Social Solutions SA

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How to Write Well: 10 Timeless Rules From Legendary Ad Exec David Ogilvy

Writing is easy. Most people can do it. If you’re reading this, you can write.

But can you write well? Does your writing connect with people? Does it engage readers, compelling them down the page? Does your writing inspire action, selling things or services or ideas?

If so, you have a potent skill at your disposal: you can command attention, a valuable commodity. More importantly, you can influence free will.

https://socialsolutionssa.co.za/how-to-write-well-10-timeless-rules-from-legendary-ad-exec-david-ogilvy/

[socialsolutionssa-blog]

What does the world see when they look at your brand? #corporateidentity #branding #firstimpressions https://www.instagram.com/p/B0OxBzoJAyG/?igshid=ias63x1y71kt

[mostimportantproject]

25 bottles, now in every single store. 

Follow @thenocertainty for motivational posts!

[mostimportantproject]

No 🧢

Follow @thenocertainty for motivational posts!

[socialsolutionssa-blog]

The Ultimate List of Social Media Acronyms and Abbreviations

The Ultimate List of Social Media Acronyms and Abbreviations

Social media acronyms are the airport codes of the Internet. You need to know them to get where you’re going, and you usually have to pick them up on the fly.

We’ve all experienced that awkward moment when we have no idea what coded language people are talking. Worse is when you get it wrong. Every…

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[escapekit]

Brandphabet

For the 36 Days of Type, Spain-based artist Jaime Sánchez created a series called The Brandphabet. Turning each letter of the alphabet into easily recognizable trademarks such as Apple, Barbie, Campbell’s soups,

[mostimportantproject]

If you like it and believe in it, that’s enough.

Follow @thenocertainty for motivational posts!

[shopland]

[mostimportantproject]

No matter what it takes!

Follow @thenocertainty for motivational posts!

[did-you-know]

Kit Kats are made of Kit Kats. 

The manufacturers leave no Kit Kat uneaten, so every reject is mashed into a paste that’s used to fill the wafers. Because every imperfect Kit Kat was already filled with other imperfect Kit Kats, and some of the Kit Kats they’ll fill will also be rejected, every time you eat a Kit Kat, you’re basically eating layers of Kit Kats within Kit Kats within Kit Kats. 

(Source, Source 2)

[socialsolutionssa-blog]

Did You Know??

The best social media strategy includes 79/21 rule where 79% of efforts should be made on engaging with the community to nurture their interest and 21% of efforts should be made on content creation.

So is your focus just on content creation or engagement too?? #socialmedia #brandbuddys #socialmediastrategy #contentcreation #engagement #interest #focus #didyouknow #thebest #rule

[socialsolutionssa-blog]

Polls on social networks have been incredibly successful this year. You can now create polls with Facebook about any subject or topic related to your sector. Go ahead and start creating your polls on Facebook today. You will surprised about the results.You can create video polls that ask viewers a question with 2-4 answers for them to select. You must be the administrator of the Facebook Page you are posting from to create a video poll. [ 711 more words ]

How To Create Video Polls In Facebook

Polls on social networks have been incredibly successful this year. You can now create polls with Facebook about any subject or topic relate

[socialsolutionssa-blog]

How to think outside the box.

Here’s a clever way of advertising that you need a Graphic Designer.

[socialsolutionssa-blog]

Facebook updated its algorithm

Facebook updated its algorithm to prioritize the Pages and Groups they predict you may care about most.

New Indicators of how meaningful a Page/Group is...

- How long someone has followed a Page / been a part of a group

- How often someone engages with Page/group

- How often a Page/group posts

What do you think of these changes?

This is an amendment to the News Feed algorithm update that rolled out in mid-May that focused on boosting content from "the people you care about most" and reducing clickbait. See the full update here: https://newsroom.fb.com/news/2019/05/more-personalized-experiences/

[socialsolutionssa-blog]

10 mistakes that will doom a startup’s first marketing campaign

Entrepreneurs have energy and passion, but those vital elements can misfire without clear direction and a purpose-driven plan. Identifying potential pitfalls can help.

Most new companies (90%) fail within four months—long before they generate profits—and poor marketing is a primary reason.

As you plan your inaugural promotional effort, note these 10 common errors so you can avoid the abyss of failure.

Lack of clear goals

Targeting too much or too little

Failing to harness your creativity

Not creating high-quality, dedicated landing pages

Failing to monitor and modify your campaign

Not testing the most important elements

Not crafting a cohesive strategy

Failing to develop buyer personas

Treating social media platforms as a monolith

Not offering a clear call to action (CTA)

Read the full article at: https://socialsolutionssa.co.za/?p=846&preview=true

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SOCIAL MEDIA MISTAKES YOUR BUSINESS IS (PROBABLY) MAKING

Although most businesses have been engaging with their audience on social media platforms for over a decade, the introduction of new sites, trends, and functions mean that this sphere is constantly changing. Some businesses spend so long trying to remain digitally relevant that they forget the core principles that make social media so popular – social interaction with people from all over the world. This article looks at the most common mistakes that businesses make in the social media realm – whether they’re totally digitally savvy, or a little bit ignorant of what makes the current social media climate tick.

1. Neglecting to Engage 2.  Inexperience 3.  Obvious Marketing 4.  Lack of Variation 5.  Lack of Collaboration

Read the full article at: https://socialsolutionssa.co.za/4-social-media-mistakes-your-business-is-probably-making/

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How Smart Businesses Build In-House Social Media Success

Remember when businesses used to shun social media? Facebook and Twitter were distractions, not business opportunities, and people interacted almost exclusively with other people online.

Those days are gone. Today, every business with a brain has several social media accounts. Consumers engage with brands in Facebook comment sections and follow their favorite companies on Instagram. Businesses have to keep a close eye on their social presence — but, unfortunately, they don’t often get help from their employees.

As valuable as social media managers and marketing teams are, regular employees can make or break a company’s reputation online. Without positive voices from people within the business, brands miss out on incredible opportunities to expand their reach, communicate their values, and engage with prospective customers and employees alike.

Follow these tips to get employees involved in your brand’s social media presence:

1. Aim for Instagrammable  2. Focus on Values 3. Design a Comprehensive Social Media Guide 4. Reward Employees for Great Content Read the full article at: https://socialsolutionssa.co.za/how-smart-businesses-build-in-house-social-media-success/