A lot of Sones seemed surprised SNSD’s US debut flopped back in early 2012. I wasn’t. It was an outdated and generic American-style pop song with nothing interesting about it except for a good beat, not to mention the lyrics barely made sense. Plus, they barely promoted it at all. No-one can get popular in one of the world’s top 2 largest music industries with a mediocre song, awkward-sounding lyrics and terrible promotion.














