Populonia
Populonia (Etruscan name: Pupluna or Fufluna), located on the western coast of Italy, was an important Etruscan town which flourished between the 7th and 2nd century BCE. Rich in metal deposits and so noted for its production of pig iron, it has become known as the 'Pittsburgh of antiquity;' the town was a successful trading port, able to mint its own coinage. 7th and 5th century BCE tombs survive at the site, including large tumuli and square stone aediculae set in rows.
Early Settlement
The earliest archaeological evidence of settlement are the cemeteries belonging to the Villanovan culture (1000-750 BCE), a precursor of the Etruscans. The settlement of Populonia benefitted from its location on the coast where it could act as a trading centre between incoming goods shipped by sea from the wider Mediterranean and export the minerals mined from the interior of Etruria. There were also long-standing trade relations with Sardinia. With its own port in the only Etrurian natural harbour (the Gulf of Baratti), Populonia was the only Etruscan town to be constructed directly on the coast. The Etruscan name for the town - Fufluna - is derived from the Etruscan god of wine Fufluns, and this may indicate viticulture was an early source of wealth. More certain is that Populonia became prosperous based on its production of bronze, using copper and tin deposits found in the nearby hills.
Even more important than all its other resources put together, Populonia was particularly noted as a smelting centre for iron coming from Elba. The island had exhausted its supply of wood needed for charcoal used in the smelting process and so was forced to send iron ore across to the mainland for treatment. It is interesting to note that archaeology has shown that the Populonians did not make the same mistake of mass deforestation. Analysis of charcoal remains at the town show that it typically came from trees which were 20 years old, suggesting there was some forest management and trees were cut on a rotation basis. Iron would bring great wealth to Populonia's ruling class, and as historian J. Heurgon points out, it would make the city as famous in antiquity as Pittsburgh was in the 20th century CE for its steel.
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