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Rule Your MarketāBlue Ocean Strategy Sidesteps the Sharks
Are sharks circling your member base, eyeing bites for their next meal? Even if your association is trapped in a sea of competition, you can change course and sail toward possibility. Sharon Rice, .orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At .orgCommunityās Innovation Summit, Sharon explored how Blue Ocean Strategy can helpā¦
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Future-Ready Leadership Means Making Hard Decisions Before the Pressure Forces ThemĀ
There is a pattern I see often in organizations that feel stuck.Ā Leaders know something is not working.Ā They can see the strain.Ā They can feel the drag.Ā They know a process is outdated, a structure is too heavy, a team is overloaded, or a strategy has lost momentum.Ā And yet, they wait.Ā Not because they are careless.Ā Not because they do not care.Ā But becauseĀ hard decisionsĀ are hard.Ā Theyā¦
The Upskilling Gap: Why Some People JumpĀ intoĀ AI and Others FreezeĀ
Upskilling has alwaysĀ mattered.Ā But right now, with AI evolving faster than most organizations can update job descriptions, a clear AI upskilling plan has become a survival skill, not a bonus. HereāsĀ the part leaders rarely sayĀ out loud: AI is exposing the gap between people whoĀ learn by exploringĀ and people whoĀ learn by being told what to do. And that gap is shaping performance, confidence, andā¦
AI Just Solved the Public Content DebateāNow What?
What ChatGPT Health Means for Medical Associations For years, medical association leaders have debated: How much medical content should we share with the public? That question was just answeredāloudlyāby OpenAI and Anthropic. Last week, OpenAI announced ChatGPT Health, a dedicated experience for people to engage with AI around their health and wellness. The data? Astounding: 230 million usersā¦
Digital CultureĀ IsnātĀ OptionalāItāsĀ Your Competitive Advantage
Why your tech investmentsĀ wonātĀ matter if your mindset is stuck in 2009Ā You can buy every tool on the market.Ā You can implement the best AMS, CRM, LMS, CMSāand throw in a chatbot, too. But if your culture is stillĀ operatingĀ likeĀ itāsĀ 2009?Ā None ofĀ itĀ will matter.Ā LetāsĀ be honest. Digital transformationĀ isnātĀ failing in associations because of bad tech.Ā ItāsĀ failing becauseĀ weāveĀ madeĀ cultureā¦
Your Members Are Changing. Are You?Ā
What worked five years agoĀ isnātĀ broken.Ā ItāsĀ just irrelevant.Ā Too many associations are still pouring energy into programs and engagement strategies that no longer resonate. Why?Ā BecauseĀ theyāreĀ basing decisions on assumptionsāabout what members want, how they engage, and what drives value.Ā ButĀ hereāsĀ the problem:Ā Your members are changing faster than you are.Ā Are Youā¦
Digital Strategy Is Not a Side HustleĀ
YouĀ canātĀ fix a broken business model with better software.Ā ButĀ thatāsĀ what many associations are trying to doālayering tools onto outdated thinking and calling it transformation.Ā If your digital strategy is a bullet point on your strategic planāor worse, something the IT team handles while the rest of the organization āfocuses on the missionāāyouāveĀ already lost ground.Ā BecauseĀ hereāsĀ theā¦
AI Isnāt the FutureāItās the Infrastructure Youāre Already Late To
This week, I attended a funeral. A somber and reflective occasion, filled with stories of the past. Yet what struck me most was how often the future came upāspecifically, conversations about artificial intelligence. People from all walks of life, even retirees, were casually discussing how they use AI: to plan travel, streamline work, summarize documents, or assist in learning. It wasnāt hype. Itā¦
