Just A Few 90′s Animation Thoughts
I’m a 90′s kid, and like a lot of 90′s kids I’m pretty nostalgic for 90′s animation. And for a long time, I’ve done a lot of thinking about why that is, why even after looking at it more strictly I still feel like the 90′s were a particularly great era to grow up watching animated television, and why the current era of animation has reminded me so so fondly of it for so long.
That is, after all, the basic idea that made me make this blog in the first place: looking at those gut feelings and trying to see if they make sense - and if so, why they make sense. But this is ultimately just the musings of a nerd, so don’t take it too seriously. I’m not making a call for the good ol’ days, here. Just writing down a bit of thinking.
To be blunt, I don’t think the reason is quality, specifically. I never have. Some people will talk about how 90′s cartoons were all better, but we had our clunkers. Some really, really crappy ones, too.
I think the comparison is quantity. Look at this:
(Speaking of quality, there’s a sharper version of this on youtube, but tumblr refused to embed it. My apologies).
This is not just a perfect cross section of 90′s Cartoon Network. It’s a perfect idea of what 90′s animation looked like in general. A lot of companies were churning out animated series in the 90′s. Big ones, and small ones. Then you had the older series, tried and true ones from decades before: some of the characters in that video were over sixty years old when it aired (namely Popeye and Bluto), and you still watched them not just on occasion, but just as regularly as your Street Sharks and Dexter’s Lab. Thinking back on it, most of the shows I watched when I was a kid were rerun for at least half a decade by the time I first started watching them. You basically got a mashup of tons of different kinds of series from the past to the present. As a kid, you could parse through everything. And with it, larger selection of both good and bad (or in between).
But eventually that stopped being the case, at least to such an extreme extent. Networks slowly started hosting less syndicated animated series. Cash cow franchises began to edge out less performing ones, and instead dominate the runtime of their networks. Older series started being passed on to secondary networks and beyond additional charges, rather than being on the regular networks.
So the basic difference was not that the shows were better or for worse, but that if a show was bad, it was more identifiable. Bad shows in the 80′s and 90′s were easily forgotten under the many, many other options you had. But in the 2000′s, it was easy to point to a clunker and say “that’s always on, so clearly these whippersnappers’ animation is all crud” even though that wasn’t actually true. And since that was the case for so long, it was easy for some to allow their nostalgia to turn into outright dismissal, even though in doing so you sometimes end up missing out on the gold that is there.
Which is why I’ve latched on so well to the way networks are operating now, with a lot more creator freedom, slowly more range in the kinds of shows being presented, and more options in general. Netflix and other binge outlets are adding to it: Netflix, especially, has that titanic range of things that are both crap and amazing all at one’s fingertips, and the one saving grace of the rush for everyone to try and get their own streaming service (my wallet will not thank me) is that it will present the same options across a wider area. If - for example - Disney+ lets me watch Ducktales 1987 and Ducktales 2017 at the same time, that’s great. But more importantly, if it, then, lets my kids watch all those different things, get inspired by all those different things, and find a wide array of favorite series all across the board, then that’s even better. And outside streaming services, it’s why the announcement a few weeks ago that Nickelodeon was going to try to diversify its television lineup going forward made me grin ear to ear. The networks have the potential to deliver more (literally, more content), and it’s nice to see they’re starting to realize that: even the trend of nostalgic remakes has, as an aftereffect, resulted in the reairing of older properties as well beside the new (hence Kim Possible returning to Disney Channel).
The wider your net goes, the more fish you catch… this being a universe where a fish might like to be caught in a net and think fondly about it in it’s fishy millennial years.