#apple prime

[parislemon]

Apple Prime and the iPhone Pro

[macdailynews]

Why Apple wants to let you subscribe to your iPhone

Why Apple wants to let you subscribe to your iPhone

Apple is preparing an iPhone hardware subscription service that will revolutionize the buying process, allowing users to essentially lease their iPhone and get a brand new model every year. iPhone 13 Pro in Alpine Green Mark Gurman for Bloomberg News: Apple’s rationale for doing this is very simple: making more money. Right now, it’s only really diehard Apple fans that get new iPhones every…

View On WordPress

[macdailynews]

Apple likely to offer Mac, iPad, and Apple Watch hardware subscriptions

Apple likely to offer Mac, iPad, and Apple Watch hardware subscriptions

Apple is likely to offer Mac, iPad, and Apple Watch hardware subscriptions which will significantly increase Apple’s revenue and earnings, Loup Ventures‘ Gene Munster and David Stokman predict.

Apple’s current 2nd gen. 11-inch iPad Pro (left), 4th gen. 10.9-inch iPad Air

Gene Munster and David Stokman for Loup Ventures:

Similar to the iPhone upgrade program, we believe, over time, Apple’s…

View On WordPress

[macdailynews]

How Apple TV+ will retain subscribers as year-long free trials expire

How Apple TV+ will retain subscribers as year-long free trials expire

Apple’s streaming service started with a dearth of content and programming, even though the Apple TV+ library has more than doubled since the service’s launch last fall. When trial subscribers’ free year ends, how will Apple retain them, i.e., get them to sign up as paying subscribers?

Bundling.

Apple TV+ is home to the biggest directors and top stars

The Entertainment Oracle for Seeking Alpha:

T…

View On WordPress

[macdailynews]

Apple inks multi-year deals with major music labels

Apple has signed multi-year licensing deals with major music labels like Sony Music, Universal Music, and Warner Music in recent months, the Financial Times reports, citing four people familiar with the matter.

Apple Music

Reuters reports:

The new contracts, however, do not include an agreement to bundle Apple Music with the its television service, the report said, adding that a “super bundle”…

View On WordPress

[macdailynews]

Here's what's wrong with Apple News+

Here’s what’s wrong with Apple News+

Here’s what’s wrong with Apple News+: It may actually be too good of a deal. It offers so much for the price that subscribers find it difficult to find the time to consume even a small portion of what Apple News+ offers. It’s easier to simply cancel and stop paying the subscription fee for something you feel you’re wasting as there simply isn’t enough time in the day.

Apple News+

Kirk McElhearn…

View On WordPress

[macdailynews]

Apple needs to bundle Apple News+

Apple needs to bundle Apple News+

Apple News+ was never going to work as a stand-alone subscription offering, M.G. Siegler writes for 500ish. What needs to happen is obvious: Apple needs to bundle Apple News+ into an “Apple Prime” offering.

Apple News+

M.G. Siegler for 500ish:

Part of the problem is counterintuitive. If anything, News+ is too goodof a deal. There is simply too much content to consume for too low of a price that…

View On WordPress

[macdailynews]

Conde Nast CEO: ‘The jury is out’ on Apple News+

Conde Nast CEO: ‘The jury is out’ on Apple News+

“Conde Nast CEO Roger Lynch told the audience of Recode’s Code Media conference that he hadn’t made up his mind yet about Apple’s news subscription service,” Janko Roettgers writes for Variety:

“I think the jury is out,” Lynch said, adding that he had inherited Conde Nast’s deal with Apple from his predecessor. “I hope Apple News Plus is wildly successful,” Lynch said. “Whether it’s good for…

View On WordPress