#benedge

[tainted-pale]

[lunarandlux]

Today went went to London to see 𝕽𝖎𝖙𝖚𝖆𝖑 𝕭𝖗𝖎𝖙𝖆𝖎𝖓, the exhibition on British folklore curated by Ben Edge and The Museum of Witchcraft. ✦ It was the last day it was running and I'm so glad we made it down! Morris Dancers, corn daddys, hobby horses, green men and uhhh.. Punch & Judy all played a part in showing us the best of strange British heritage and our dying traditions. ✦ Having the expo at 'the crypt' in the bowels of St Pancras New Church made it equal parts creepy and alluring as there was some fab shadow play on the artifacts. I heard more than one person mutter 'this is too weird' - in that case.. I'd consider the exhibit a roaring success 🤗 ✦ Have a flick through some of my favourite parts, scroll right 👉 #museumofwitchcraft #benedge #britishfolklore #folklore #landandlore #witchcraft #thegreenman #museumofbritishfolklore #ritualbritain (at The Crypt Gallery (St Pancras)) https://www.instagram.com/p/CQ6oWioMBEX/?utm_medium=tumblr

[ben-contra-agency]

How digital impacts the culture of live events

The Cass MBA London Symposium 2015 event is much more than a conference, it's a collection of events hosted by London’s finest corporations and businesses, turning London into a classroom for four days. It gives guests the opportunity to engage with leaders, executives, founders and talented individuals in a unique and privileged way.

Because of the very nature of the event, happening in prime locations across London over a series of days, Cass needed to strongly consider how digital innovations could enhance the culture and impact of the event as well as improving communications.  Contra are already a long standing partner with Cass and quickly rose to the occasion. Drawing on the global experience Contra has with providing digital delegate experiences and enterprise applications for KPMG, Contra were able to partner with Cass to advise, create and proudly sponsor a Web App that enables Cass to manage the communications for each event and promote innovation as a key value of the culture for the symposium.

The key to the success of the Cass Web App is not in just in its ability to communicate information about the events to delegates, it is much more subtle.  The key is in reinforcing the values of the event.  Practicing what is being preached and demonstrating to the delegates how the very concepts that are being discussed are put into practice. By investing in digital Cass are able to subtly enhance the culture of the event, marketing concepts to the guests while providing a valuable resource.

So next time you think you need to solve a physical problem, remember that digital can do much more than this. It is much as part of a live event as the staging, lighting, key notes and dare say it... the choice of wine!