Brand wardrobe. I bet many of you have never heard about that. It is one of the key elements incorporated into building your visual brand style. The way you dress, the way you show up is an important aspect of visual communication and building brand recognition. Your logo helps to identify your products and services, your brand wardrobe helps to identify YOU. Just like in anything authentic and creative, there is no one size fits all. It’s all about your personality, style persona and image that you want to showcase to the world. What brand style are you? What colours resonates most with you? Which accessory is your go to? What message do you want to pass across with what you wear? Personally, I am a DRAMATIC brand style and I love colours that pop and gives energy and also makes me stand out in a crowd. My signature colour is GOLD so I wear an element of gold everyday Online/Offline. I like to add an Afrocentric flair to everything I wear so there will always be something that represents my proud heritage as a Nigerian woman. I was talking to a guest from the USA who will joining me on Live A Phenomenal Life Show in a few weeks and she commented that she needed a picture that was fancy because she knows I don’t do simple when it comes to my style of dressing. To me, that was a huge compliment and it made me happy that people notice the synergy in my personal brand and my image style. I really don’t do casual. It’s just not me. I am one person you can guarantee will NEVER BE UNDERDRESSED to an event. It’s more likely the opposite. Allow your individuality and personality to shine in your brand wardrobe and let it speak volumes about you and your brand anytime you show up. Now, get working on your brand wardrobe and be INTENTIONAL ABOUT YOUR PERSONAL BRAND. It is your calling card to the world. Make it PHENOMENAL. XoXo from #madamemerola #bangcreator #personalbranding #brandwardrobe #imagematters #theimagefixer #personalbrandingstrategist (at Abuja, Nigeria) https://www.instagram.com/p/B_2v3-oFirn/?igshid=1tdkms53417mv













