#lecturing my #keiouniversity #graduate #students in #Tokyo on #valueproposition #valuepropositiondesign for creating new #businessmodelcanvas

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#lecturing my #keiouniversity #graduate #students in #Tokyo on #valueproposition #valuepropositiondesign for creating new #businessmodelcanvas
Jugando y aprendiendo Modelos de negocios junto a Alexander Osterwalder
terranovup @alexosterwalder "El Emprendimiento no es ni podrá ser una Ciencia, porque no podemos predecir si tendremos éxito o no”.
“La innovación del modelo de negocio es sobre cómo las empresas encuentra nuevas formas de creación, entrega y captura de VALOR”
“Toda organización hoy necesita rejuvenecer su modelo de negocio”
Alexander Osterwalde creador de #businessmodelcanvas elabora herramientas prácticas y metodologías para la creación de modelos de negocios, esto también a contribuido para crear y diseñar metodología Gamificadas como #seriousgame terranovup es una de estas herramientas gamificadas para comprender, aprender el lenguaje y estructuras de los modelos de negocios, permitiendo espacios de reflexión, jugando y trabajando en equipo permite a las personas comunicarse de forma fluida y potenciar la creatividad.
Business Model Game
Yves Pigneur/ Viernes 9 de Marzo 2017 / Santiago Chile
#ThinkOnDesign y el El Centro de Investigación y Desarrollo de Telefonica traen a Chile a Yves Pigneur presentando el seminario “Designing and testing innovative value propositions and business model”. En este seminario interactivo, Yves Pigneur presentará las últimas herramientas de Innovación de Modelo de Negocio y Lean Startup.
Created by: @filexmaster . @deskcup
#emprendimiento #emprendedores#innovacion #seriousplay#alexanderosterwalder #businessmodel#businessmodelgame #bmgame#bmgen #valuerelationships#propuestadevalor #modelosdenegocios#canvas #businessmodelinnovation#bootcamp #desk #tabletop#tabletopgames #entrepreneurship#entrepreneurs #entrepreneur#juegosdemesa #boardgamegeek#boardgames #boardgame#valueproposition #modelocanvas#gamification
Diseñando propuestas de valor con Yves Pigneur y TerraNovUp
El Dr. Pigneur es profesor de la Universidad de Lausanne desde 1984 y ha sido profesor invitado en la Georgia State University, la Universidad de British Columbia, la Universidad Nacional de Singapur y HEC Montreal. Junto con Alexander Osterwalder, inventaron el “Business Model Canvas” y crearon “Business Model Generation”, y más recientemente “Value Proposition Design”. El año pasado se ubicó en el puesto # 15 en la lista Thinkers50 y ganó el “Strategy Award” Este año, recibió el premio “AIS Outreach Award”.
Yves Pigneur junto con Alexander Osterwalder, es autor del libro Generación de modelos de negocio Ambos profesores de la Universidad de Laussanne y especialistas en Sistemas de Información, a través de las aportaciones hechas por 470 estrategas que trabajan en empresas de 45 países distintos.
TerraNovUp el juego para aprender las dinámicas de los negocios.
El SeriousGame TerraNovUp nos acerca al lenguaje y mecánica de los modelos de negocios. Usando los bloques del conocido Business Model Canvas podras crear y gestionar tu Startup dentro de los distintos pasos a seguir y tomar en consideración como las actividades y recursos claves, los ingresos y costos, segmentos de clientes, la colaboracion y alianzas, canales de distribución y las propuestas de valor.
JUEGO DE MESA sencillo de entender y jugar, pueden jugar de dos a cuatro personas por tablero.
DIRIGIDO A DISTINTOS PÚBLICOS:
Jóvenes de colegio, emprendedores, profesores, docentes de universidades, ejecutivos y trabajadores de empresas o instituciones publicas.
Herramienta educativa de alto impacto para comprender la dinamica de negocios y entender distintos conceptos: Innovacion centrado en el usuario, Diseño de propuestas de valor, Valor de empresas, Nuevos proyectos, Gestion de recursos, etc.
WWW.TERRANOVUP.CL
Yves Pigneur en Chile, Co autor de Business Model Generation and Value Proposition Design
ThinkOnDesign y el El Centro de Investigación y Desarrollo de Telefónica traen a Chile a Yves Pigneur presentando el seminario “Designing and testing innovative value propositions and business model”. En este seminario interactivo, Yves Pigneur presentará las últimas herramientas de Innovación de Modelo de Negocio y Lean Startup. Los participantes revisarán lo último en cómo diseñar modelos de negocio y propuestas de valor para disminuir los riesgos de la innovación. Los participantes aplicarán los lienzos a ejemplos prácticos como AirBnB, Tesla, SunEdisson o Amazon, enfatizando la mecánica de modelos de negocios y el Story Telling. También se enfatizará el Design Thinking y Business Development para explorar, prototipar y experimentar propuestas de valor y modelos de negocio. Se ilustran las reglas básicas y las dificultades en el uso del canvas de Modelo de Negocio en corporaciones. La nueva herramienta visual “Culture Map” se presentará e ilustrará brevemente.
Ascolta questo episodio del podcast per scoprire come ottimizzare il posizionamento del tuo business su Spotify, un tema cruciale per chi desidera sfruttare al massimo le potenzialità delle piattaforme digitali in contesti competitivi e dinamici.
Perché ascoltarlo? Questo episodio offre un’analisi approfondita delle strategie per migliorare la visibilità e l’efficacia del tuo modello di business, con un focus su come creare e catturare valore in mercati instabili. Esplora le dinamiche del Business Model Canvas (BMC), uno strumento ampiamente utilizzato per strutturare modelli di business, ma ne evidenzia anche i limiti come framework statico, incapace di adattarsi pienamente alle esigenze di monitoraggio, valutazione e rinnovamento continuo richieste da ambienti in rapida evoluzione.
Attraverso esempi pratici e interviste con imprenditori, l’episodio rivela che, nonostante il BMC sia percepito come semplice e visivamente accattivante, molti non lo utilizzano per analisi proattive o per reinventare i propri modelli di business in tempi turbolenti, preferendo integrarlo con strumenti come l’analisi SWOT, le cinque forze di Porter o mappe mentali. Si discute di come la metrica di redditività del BMC, basata solo su flussi di entrate meno costi, risulti troppo semplificata per supportare una gestione efficace, spingendo gli imprenditori a cercare indicatori aggiuntivi per monitorare le performance aziendali e il feedback dei clienti.
L’episodio propone un nuovo framework che supera queste limitazioni, riorganizzando le componenti del BMC per chiarire le interconnessioni tra elementi come proposte di valore, segmenti di clientela, canali e risorse, offrendo una guida pratica per l’analisi strategica e l’adattamento dinamico. Una risorsa preziosa per imprenditori di micro e piccole imprese, manager e professionisti del marketing che vogliono trasformare il proprio modello di business in un vantaggio competitivo sostenibile, imparando a monitorare, rinnovare e adattare le strategie in modo fluido e integrato.
Scoprirai come combinare il BMC con strumenti complementari per navigare con successo in ambienti complessi e come progettare proposte di valore che rispondano alle esigenze di un mercato in continua evoluzione. Non perdere questa occasione per acquisire spunti concreti e innovativi per portare il tuo business al livello successivo su piattaforme come Spotify, dove visibilità e connessione con il pubblico sono fondamentali.
lo sviluppo di un modello di business di successo "non è sufficiente" per garantire un vantaggio competitivo.
BUSINESS MODEL CANVAS (TECHNOPRENEURSHIP)
My Insights:
A business model canvas creates a framework or timeline for us to achieve what we want to achieve. The Task Hive business model canvas focuses on helping students by making things more efficient and organized. Through a partnership with educational institutions and some technology providers, Task Hive aims to lessen student stress and make things organized for both academic and extracurricular activities for our "Workerbees"; the students, student leaders, instructors, and institutions. The freemium model, institutional fees, and advertising serve as the revenue stream for this. Meanwhile, the key activities focus on ongoing app development, marketing, partnership development, and support and engagement. Using the Task Hive, an activity organizer website, improves the overall experience of the users that involved any educational staff.
The making of RutaCDO: Business Model Canvas
Businesses thrived and succeeded not because of what composed their team, their popularity, and their finances. They thrived and succeeded because of how they addressed their customers' needs and how they kept customers availing themselves of their products and services.
After we determined the customer jobs, pains, and gains, we formulated our VPC, which was a crucial part of establishing a basis for building the BMC, or Business Model Canvas. The Business Model Canvas was composed of nine key considerations, enabling us to assess if our business would serve its purpose, which was to satisfy our customers' needs.
From my interview with Mr. Yui, the pain of traffic was identified as a serious problem, but with RutaCDO, the easy location and access of alternative routes were identified to guide motorists toward less congested options. In our Business Model Canvas, we ensured that all commuters could benefit from the app, employing strategies to effectively reach our customers and gather their feedback to further improve the app’s performance. The overall success would not have been possible without our key partners and resources, who provided essential support in the app’s development and improvement.
As an insight into this activity, the Business Model Canvas (BMC) proved important for startups because it provided a comprehensive, clear structure that aligned every aspect of the business toward meeting customer needs. This underscored the reality that businesses succeed not merely due to their resources, team, or popularity but through their commitment to understanding and addressing what customers truly want. The BMC served as a roadmap, transforming this understanding into action, with its nine components designed to ensure the business delivered value effectively and sustainably.
Organized workshop on ‘Business Model Canvas’ on 2nd February, 2024.
Institution’s Innovation Council (IIC), Ministry of Education (MoE) ,Dronacharya College of Engineering, Gurugram organized workshop on ‘Business Model Canvas’ on 2nd February, 2024. The Eminent speaker of the session was Ms. Namrata Arora (Director Business Development) . The objective of the workshop was to learn how they can make promise and deliver the values to a particular customer segment for making position of the business in the market by utilizing the resources available in the best possible manner that sustains. The workshop was truly informative and it garnered the much-expected enthusiasm to continue the innovative and entrepreneurial activities in the campus.