New Regulations to Combat Financial Fraud in India with AI Integration by Telecom Operators
On May 1, 2023, Indian telecom operators will have to incorporate artificial intelligence (AI) to address the growing problem of spam messages and calls. The Telecom Regulatory Authority of India (TRAI) has directed telecom companies to implement AI filtering technology to combat the menace of spam calls and messages. This will be a significant step in providing much-needed relief to customers who are tired of receiving pesky calls and fake messages on a daily basis. The introduction of AI filtering technology will enable telecom companies to effectively block spam messages and calls and provide customers with a better user experience.
TRAI’s New Regulations and Telecom Companies' Response
As part of the new regulations, TRAI has called for an end to promotional calls made from 10-digit numbers and for the implementation of a caller ID feature that displays the caller's number and photo. However, some telecom companies such as Airtel and Reliance Jio have expressed concerns about privacy issues and the potential cost of implementing the Calling Name Presentation (CNAP) feature. Vodafone-Idea has already completed regulatory sandbox trials, and the feature is expected to be available to all users soon. Airtel is also in the process of setting up an AI feature to control spam messages and is running trials with a global company. Similarly, Reliance Jio is also expected to roll out a new feature in the near future.
Review of AI Implementation Progress
P D Vaghela, Chairman of TRAI, has said that the progress of the technology will be reviewed on a fortnightly basis. It is important to note that the implementation of AI filtering technology will not only address the problem of spam calls and messages but also significantly reduce financial fraud in the country. The introduction of AI filtering technology is expected to be a game-changer in the telecom industry and will enhance customer satisfaction. The Telecom Regulatory Authority of India’s new regulations are aimed at combating the rising threat of financial fraud in the country. The incorporation of AI filtering technology will enable telecom companies to effectively block spam messages and calls and provide customers with a better user experience. Telecom companies are already in the process of setting up AI features to control spam messages, and with the new regulations in place, the telecom industry is expected to provide much-needed relief to customers who have been inundated with unwanted communications. Read the full article