Build & scale-up your mobility business with Connected Car Solutions
Modern technology is evolving at a rapid pace, & the internet has changed the way individuals communicate & complete their day-to-day tasks. In simple words, the world is “connected”, & you can find almost everything on the internet. When everything is connected to the internet, why won’t your cars do the same? Well, this modern technology is known as ‘Connected Car Technology’. Connected car solutions have become the new norm in today’s automobile world, & we can only expect it to get better & better. Read on this article to know more about the connected vehicle platforms, connected car ecosystem, & the future of connected car technology.
What is a Connected Car Platform?
In layman’s language, the vehicle/car which is connected to the internet is called Connected Car. Usually, all such vehicles connect to the internet via WLAN. The connected car can also share the internet with devices inside & outside the car. And, at the same time, it can also share its data with any external device or service. Connected cars can always access the internet to perform functions or download data when requested by the user. Connected cars provide a unique customer experience while simultaneously delivering cost & revenue benefits to mobility companies, including OEMs, suppliers, insurers, dealers, fleets, tech players, & beyond. To date, though, most players have overlooked opportunities to car data monetization from these connected vehicles — a significant oversight, considering how mobility companies in other industries is violently generating the value from data. In fact, some of the most valuable companies in the world already generate billions in profits from data-based services. All such businesses include both new attackers & tech companies. Super players in the traditional industries are increasingly following the same path & transitioning from hardware to software-as-a-service (SaaS) & subscription businesses.
Delivering Connected Car Value Via Car Data APIs
Meeting Integration Challenges of Connected Car Ecosystem
The density of the connected car ecosystem creates a wide variety of new development, security, and integration challenges. Automotive connectivity needs manufacturers to integrate with IT systems of the broad set of industry, infrastructure, service, regulatory, and technology partners. The application programming interface or car data API management—represents the connectivity point that makes this possible. The car data API exposes application functionality & data in developer-friendly formats that make it possible to accelerate the development of apps that mobile devices, connect vehicles, & online identities. Though, exposing enterprise systems in this way creates its own security & management challenges – efficiently externalizing data & functionality via APIs; securing all such interfaces against attack & hijack; offering seamless access for certified users; optimizing speed & reliability of transactions; and enabling app developers.
Maximizing the Customer Engagement and Backend Management
The convergence of app economy, enhanced connectivity, growth of the Internet of Things (IoT), growth of in-car screen displays & open enterprise data models is giving automotive manufacturers & their partners the wealth of opportunities that improve service delivery & backend supply-chain management. The connected car service enablement ways to deliver a better consumer experience post-purchase & will prove strategic to developing consumer loyalty in long term. Today’s car connectivity solutions empower the automotive sector to deliver enhanced value via a bunch of innovative features that include –
Remotely operate car’s connected features
Real-time diagnostic of information that prevents minor issues to turn major
In-car Wi-Fi and location based connected services
Access the range of connected car ecosystem services such as smart insurance
5G & Connected Cars Solutions
Autonomous cars may be the future of mobility, but for now, it is connected vehicles that are breaking the barrier of the conventional systems. Currently, in India, all the connected cars make use of 4G LTE connectivity that offers faster internet speeds & makes for a smooth user experience. But, the future of IoT is 5G that is the 5th-Gen of LTE. Even though 5G networks are still in the development phase, they will have a huge impact on the automotive industry. 5G connected cars will be the new norm in coming years. With more & more connected vehicles hitting the road, the amount of data to be processed will also be enhanced. That’s when 5G connectivity of car connectivity will shine with even faster internet speeds & better coverage. The 5G connectivity will improve car-to-car communication, & it will help in a better relay of information like traffic/road conditions, road accidents, speed limits, & much more. The upcoming electric vehicles will also utilize the advantages of 5G, & if not self-driving cars, you will be driving the 5G connected vehicles in the future.
AIRLINQ has a deep understanding & exclusive expertise in the domain that helps accelerate carmakers' journey towards car data monetization & boost customer’s experience. With the global software-defined connectivity, AIRLINQ acts as the glue between Automotive OEMs & Telecom operators. AIRLINQ working with the leading global automotive OEMs has a deep focus on the mobility ecosystem towards the hyper-connected reality.