Sep 7, 2016
In the fight for airtime and audiences, are charities’ claimed days, weeks, and months as effective as they could and should be? Kirsty Stephenson embarks on a whistle-stop tour of this year’s awareness days to find out
As I check Twitter on the morning of writing this blog post, I see that International Overdose Awareness Day is trending. A day for remembering lives lost and a re-commitment to doing more. September is Childhood Cancer Awareness Month, focusing on the financial impact of cancer. Over the course of the month, 170 iconic buildings nationally and internationally have agreed to support and raise the profile of the mission by glowing gold.
Read more on The Fundraiser website ...