#chtpz

[radugadesign]

Three teams joined together to create a stand for the Chelyabinsk Pipe-Rolling Plant on SPIGF 2017. While design studio Ё-program (yo.ru/for-what/design/) and the company Sollab (sollab.ru/) were responsible for the architectural design, studio Radugadesign took part for the unique multimedia content. During the operation of the stand there was a performance of professional magicians on the stage. 

We used augmented reality technology that helped to draw the attention of forum visitors the an innovative method of metal processing–laser welding and operation of large production in the current format.

[radugadesign]

In June, @radugadesign studio developed a multimedia design project for the CHTPZ stand at the St. Petersburg International Economic Forum (SPIEF-2017). In the collaboration with the media artist Dmitry Morozov (:: vtol::) and the ChTPZ educational center students, we created the science-art project – kinetic and musical installation "Prosodia" (which in Greek means a "musical accent"). The installation is a multi-component robotic composition. The project is based on the idea of using the golden section as the concept of creating both external proportions and musical principles of the installation.

We also created a VR-application for the "Height 239" ChTPZ workshop. With the help of metaphorical images of nature and real shootings of the plant with modern equipment and technologies. We managed to convey the philosophy of the company with fundamentally new accents of the labour culture.